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KFI

Key Financial Inc Portfolio holdings

AUM $611M
1-Year Est. Return 21.11%
This Fund
S&P 500
This Quarter Est. Return
-20.09%
1 Year Est. Return
+21.11%
3 Year Est. Return
+55.47%
5 Year Est. Return
+61.24%
10 Year Est. Return
–
AUM
$97.5M
AUM Growth
-$9.12M
Cap. Flow
+$16.2M
Cap. Flow %
16.66%
Top 10 Hldgs %
38.47%
Holding
737
New
626
Increased
17
Reduced
59
Closed
–

Top Buys

Rank Stock Value
1
DOL icon
WisdomTree True Developed International Fund
DOL
+$7.91M
2
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$3.47M
3
WTRG icon
Essential Utilities
WTRG
+$735K
4
RWR icon
State Street SPDR Dow Jones REIT ETF
RWR
+$625K
5
HD icon
Home Depot
HD
+$515K

Top Sells

Rank Stock Value
1
DIS icon
Walt Disney
DIS
+$9.08M
2
FNDF icon
Schwab Fundamental International Large Company Index ETF
FNDF
+$1.18M
3
EFV icon
iShares MSCI EAFE Value ETF
EFV
+$974K
4
EFG icon
iShares MSCI EAFE Growth ETF
EFG
+$837K
5
PFF icon
iShares Preferred and Income Securities ETF
PFF
+$517K

Sector Composition

Rank Sector Weight
1 Technology 14.09%
2 Healthcare 13.24%
3 Communication Services 10.55%
4 Financials 6.9%
5 Consumer Discretionary 5.61%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
ROK icon
126
Rockwell Automation
ROK
$50.1B
$130K 0.13%
+851
New +$158K
LEG icon
127
Leggett & Platt
LEG
$1.4B
$129K 0.13%
4,581
– –
UGI icon
128
UGI
UGI
$7.62B
$129K 0.13%
4,783
-1,218
-20% -$46.1K
RSP icon
129
Invesco S&P 500 Equal Weight ETF
RSP
$99.3B
$126K 0.13%
1,474
-1,380
-48% -$147K
WBA
130
DELISTED
Walgreens Boots Alliance
WBA
$124K 0.13%
+2,755
New +$140K
MAR icon
131
Marriott International
MAR
$94.2B
$120K 0.12%
1,582
+103
+7% +$12.8K
NVO
132
Novo Nordisk
NVO
$197B
$120K 0.12%
+3,990
New +$119K
CNI icon
133
Canadian National Railway
CNI
$77.1B
$118K 0.12%
+1,540
New +$134K
SCZ icon
134
iShares MSCI EAFE Small-Cap ETF
SCZ
$13.6B
$118K 0.12%
2,637
-1,326
-33% -$73.7K
STT icon
135
State Street
STT
$51.4B
$117K 0.12%
+2,269
New +$158K
BSCS icon
136
Invesco BulletShares 2028 Corporate Bond ETF
BSCS
$3.57B
$116K 0.12%
+5,645
New +$123K
DWM icon
137
WisdomTree International Equity Fund
DWM
$691M
$116K 0.12%
+2,936
New +$141K
AEP icon
138
American Electric Power
AEP
$68.8B
$113K 0.12%
+1,351
New +$128K
ECL icon
139
Ecolab
ECL
$80.3B
$113K 0.12%
+702
New +$132K
PNC icon
140
PNC Financial Services
PNC
$102B
$113K 0.12%
+1,117
New +$150K
VIS icon
141
Vanguard Industrials ETF
VIS
$8.42B
$113K 0.12%
+1,011
New +$143K
VBR icon
142
Vanguard Morningstar Small-Cap Value ETF
VBR
$37.9B
$112K 0.11%
+1,248
New +$151K
XLU icon
143
State Street Utilities Select Sector SPDR ETF
XLU
$22.6B
$112K 0.11%
+3,880
New +$124K
XLV icon
144
State Street Health Care Select Sector SPDR ETF
XLV
$42.3B
$112K 0.11%
+1,255
New +$122K
KMB icon
145
Kimberly-Clark
KMB
$37.3B
$110K 0.11%
+834
New +$115K
MPT
146
Medical Properties Trust
MPT
$2.79B
$110K 0.11%
+6,246
New +$131K
BR icon
147
Broadridge
BR
$18.9B
$108K 0.11%
+1,110
New +$127K
PAYC icon
148
Paycom
PAYC
$8.15B
$107K 0.11%
+500
New +$137K
HPQ icon
149
HP
HPQ
$26.1B
$106K 0.11%
+5,917
New +$120K
PSX icon
150
Phillips 66
PSX
$81.2B
$105K 0.11%
1,935
– –
4 5
6
7 8

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Key Financial Inc's Q1 2020 Portfolio in Review

As of Q1 2020, Key Financial Inc held 737 positions worth $97.5M, down 8.6% from $107M the previous quarter. Its ten largest holdings account for 38% of the portfolio.

Key Financial Inc deployed $16.2M of net new capital in Q1 2020, opening 626 new positions and adding to 17 existing holdings. Its largest new stake was State Street SPDR S&P 600 Small Cap Value ETF: 61,414 shares worth $2.5M.

By sector, the portfolio is most concentrated in Technology at 14% of assets, up from 13% a quarter earlier, followed by Healthcare and Communication Services.

On the sell side, the largest reduction was Walt Disney, an estimated $9.08M trimmed.

  • Key Financial Inc's largest Q1 2020 buy was State Street SPDR S&P 600 Small Cap Value ETF: 61,414 shares worth $2.5M.
  • Key Financial Inc added most to WisdomTree True Developed International Fund in Q1 2020, an estimated $7.91M increase.
  • Key Financial Inc's biggest Q1 2020 reduction was Walt Disney, cutting an estimated $9.08M.
  • Key Financial Inc's ten largest holdings make up 38% of its $97.5M portfolio in Q1 2020.
  • Key Financial Inc opened 626 new positions and closed 0 in Q1 2020.
  • Key Financial Inc's portfolio value fell 8.6% quarter-over-quarter to $97.5M.

Based on Key Financial Inc's 13F filing for Q1 2020, filed 5 May 2020.