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KFI

Key Financial Inc Portfolio holdings

AUM $611M
1-Year Est. Return 21.11%
This Fund
S&P 500
This Quarter Est. Return
-20.09%
1 Year Est. Return
+21.11%
3 Year Est. Return
+55.47%
5 Year Est. Return
+61.24%
10 Year Est. Return
–
AUM
$97.5M
AUM Growth
-$9.12M
Cap. Flow
+$16.2M
Cap. Flow %
16.66%
Top 10 Hldgs %
38.47%
Holding
737
New
626
Increased
17
Reduced
59
Closed
–

Top Buys

Rank Stock Value
1
DOL icon
WisdomTree True Developed International Fund
DOL
+$7.91M
2
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$3.47M
3
WTRG icon
Essential Utilities
WTRG
+$735K
4
RWR icon
State Street SPDR Dow Jones REIT ETF
RWR
+$625K
5
HD icon
Home Depot
HD
+$515K

Top Sells

Rank Stock Value
1
DIS icon
Walt Disney
DIS
+$9.08M
2
FNDF icon
Schwab Fundamental International Large Company Index ETF
FNDF
+$1.18M
3
EFV icon
iShares MSCI EAFE Value ETF
EFV
+$974K
4
EFG icon
iShares MSCI EAFE Growth ETF
EFG
+$837K
5
PFF icon
iShares Preferred and Income Securities ETF
PFF
+$517K

Sector Composition

Rank Sector Weight
1 Technology 14.09%
2 Healthcare 13.24%
3 Communication Services 10.55%
4 Financials 6.9%
5 Consumer Discretionary 5.61%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
TJX icon
51
TJX Companies
TJX
$174B
$373K 0.38%
7,841
– –
DON icon
52
WisdomTree US MidCap Dividend Fund
DON
$4.11B
$364K 0.37%
14,748
– –
VNQ icon
53
Vanguard Real Estate ETF
VNQ
$39.2B
$357K 0.37%
4,986
-4,842
-49% -$425K
MMM icon
54
3M
MMM
$91.4B
$350K 0.36%
3,035
– –
VBK icon
55
Vanguard Morningstar Small-Cap Growth ETF
VBK
$24.1B
$338K 0.35%
2,223
-1,699
-43% -$315K
SPYV icon
56
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
$36.8B
$329K 0.34%
+12,516
New +$400K
EFV icon
57
iShares MSCI EAFE Value ETF
EFV
$29.2B
$321K 0.33%
8,875
-21,888
-71% -$974K
BSCL
58
DELISTED
Invesco BulletShares 2021 Corporate Bond ETF
BSCL
$313K 0.32%
14,921
+223
+2% +$4.7K
GILD icon
59
Gilead Sciences
GILD
$168B
$306K 0.31%
4,034
– –
VGT icon
60
Vanguard Information Technology ETF
VGT
$147B
$306K 0.31%
11,328
– –
GOOG icon
61
Alphabet (Google) Class C
GOOG
$4.59T
$305K 0.31%
5,320
– –
BABA icon
62
Alibaba
BABA
$309B
$303K 0.31%
1,583
+50
+3% +$10.4K
KO icon
63
Coca-Cola
KO
$372B
$301K 0.31%
6,688
– –
GLW icon
64
Corning
GLW
$137B
$300K 0.31%
14,100
– –
VYM icon
65
Vanguard High Dividend Yield ETF
VYM
$82.6B
$295K 0.3%
4,095
-3,909
-49% -$336K
CWB icon
66
State Street SPDR Bloomberg Convertible Securities ETF
CWB
$5.77B
$293K 0.3%
+6,096
New +$332K
IJS icon
67
iShares S&P Small-Cap 600 Value ETF
IJS
$8.41B
$293K 0.3%
5,878
-450
-7% -$31.2K
ORCL icon
68
Oracle
ORCL
$420B
$290K 0.3%
5,753
-1,000
-15% -$51.6K
CMCSA icon
69
Comcast
CMCSA
$87.2B
$285K 0.29%
8,020
-2,488
-24% -$105K
INTC icon
70
Intel
INTC
$509B
$285K 0.29%
5,132
– –
AMGN icon
71
Amgen
AMGN
$210B
$282K 0.29%
1,352
-300
-18% -$65.5K
UNP icon
72
Union Pacific
UNP
$173B
$275K 0.28%
1,958
-12
-0.6% -$1.98K
BMY icon
73
Bristol-Myers Squibb
BMY
$134B
$272K 0.28%
4,955
-1,800
-27% -$110K
QQQ icon
74
Invesco QQQ Trust
QQQ
$485B
$262K 0.27%
1,364
-14
-1% -$2.96K
MUB icon
75
iShares National Muni Bond ETF
MUB
$45.4B
$256K 0.26%
2,251
-2,803
-55% -$320K
1 2
3
4 5

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Key Financial Inc's Q1 2020 Portfolio in Review

As of Q1 2020, Key Financial Inc held 737 positions worth $97.5M, down 8.6% from $107M the previous quarter. Its ten largest holdings account for 38% of the portfolio.

Key Financial Inc deployed $16.2M of net new capital in Q1 2020, opening 626 new positions and adding to 17 existing holdings. Its largest new stake was State Street SPDR S&P 600 Small Cap Value ETF: 61,414 shares worth $2.5M.

By sector, the portfolio is most concentrated in Technology at 14% of assets, up from 13% a quarter earlier, followed by Healthcare and Communication Services.

On the sell side, the largest reduction was Walt Disney, an estimated $9.08M trimmed.

  • Key Financial Inc's largest Q1 2020 buy was State Street SPDR S&P 600 Small Cap Value ETF: 61,414 shares worth $2.5M.
  • Key Financial Inc added most to WisdomTree True Developed International Fund in Q1 2020, an estimated $7.91M increase.
  • Key Financial Inc's biggest Q1 2020 reduction was Walt Disney, cutting an estimated $9.08M.
  • Key Financial Inc's ten largest holdings make up 38% of its $97.5M portfolio in Q1 2020.
  • Key Financial Inc opened 626 new positions and closed 0 in Q1 2020.
  • Key Financial Inc's portfolio value fell 8.6% quarter-over-quarter to $97.5M.

Based on Key Financial Inc's 13F filing for Q1 2020, filed 5 May 2020.