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KFI

Key Financial Inc Portfolio holdings

AUM $611M
1-Year Est. Return 21.11%
This Fund
S&P 500
This Quarter Est. Return
+19.87%
1 Year Est. Return
+21.11%
3 Year Est. Return
+55.47%
5 Year Est. Return
+61.24%
10 Year Est. Return
–
AUM
$87.2M
AUM Growth
-$10.3M
Cap. Flow
-$22.1M
Cap. Flow %
-25.37%
Top 10 Hldgs %
44.4%
Holding
737
New
–
Increased
40
Reduced
25
Closed
639

Top Buys

Rank Stock Value
1
JNJ icon
Johnson & Johnson
JNJ
+$1.99M
2
DLN icon
WisdomTree US LargeCap Dividend Fund
DLN
+$874K
3
DES icon
WisdomTree US SmallCap Dividend Fund
DES
+$680K
4
SPYV icon
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
+$553K
5
KMB icon
Kimberly-Clark
KMB
+$362K

Top Sells

Rank Stock Value
1
DOL icon
WisdomTree True Developed International Fund
DOL
+$5.92M
2
DIS icon
Walt Disney
DIS
+$2.85M
3
BMY icon
Bristol-Myers Squibb
BMY
+$272K
4
BSCM
Invesco BulletShares 2022 Corporate Bond ETF
BSCM
+$213K
5
PFE icon
Pfizer
PFE
+$201K

Sector Composition

Rank Sector Weight
1 Miscellaneous 30.86%
2 Technology 18.6%
3 Healthcare 16.86%
4 Communication Services 9.29%
5 Consumer Discretionary 6.32%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IWP icon
26
iShares Russell Mid-Cap Growth ETF
IWP
$19B
$766K 0.88%
9,856
-238
-2% -$17.3K
IWB icon
27
iShares Russell 1000 ETF
IWB
$48.4B
$732K 0.84%
4,325
– –
GIS icon
28
General Mills
GIS
$19.6B
$725K 0.83%
11,940
+52
+0.4% +$3.14K
ABT icon
29
Abbott
ABT
$177B
$724K 0.83%
8,139
+75
+0.9% +$6.78K
PEP icon
30
PepsiCo
PEP
$185B
$705K 0.81%
5,378
+38
+0.7% +$5.01K
IVV icon
31
iShares Core S&P 500 ETF
IVV
$837B
$683K 0.78%
2,235
– –
WTRG icon
32
Essential Utilities
WTRG
$11.8B
$649K 0.74%
15,569
– –
PAYX icon
33
Paychex
PAYX
$42.1B
$646K 0.74%
8,761
+70
+0.8% +$4.85K
MCD icon
34
McDonald's
MCD
$179B
$643K 0.74%
3,520
+25
+0.7% +$4.58K
IWM icon
35
iShares Russell 2000 ETF
IWM
$76.9B
$608K 0.7%
4,310
– –
CRM icon
36
Salesforce
CRM
$210B
$601K 0.69%
3,277
– –
AVGO icon
37
Broadcom
AVGO
$1.62T
$591K 0.68%
19,080
– –
T icon
38
AT&T
T
$183B
$584K 0.67%
25,837
+121
+0.5% +$2.76K
UNH icon
39
UnitedHealth
UNH
$337B
$565K 0.65%
1,950
– –
ABBV icon
40
AbbVie
ABBV
$465B
$550K 0.63%
5,705
+256
+5% +$22.5K
BRK.A icon
41
Berkshire Hathaway Class A
BRK.A
$1.1T
$530K 0.61%
2
– –
GOOGL icon
42
Alphabet (Google) Class A
GOOGL
$4.22T
$525K 0.6%
7,520
– –
IWD icon
43
iShares Russell 1000 Value ETF
IWD
$82.8B
$521K 0.6%
4,676
– –
MCO icon
44
Moody's
MCO
$80.9B
$519K 0.6%
1,930
– –
VNQ icon
45
Vanguard Real Estate ETF
VNQ
$37.2B
$510K 0.58%
6,576
+1,590
+32% +$121K
IJT icon
46
iShares S&P Small-Cap 600 Growth ETF
IJT
$7.9B
$500K 0.57%
5,972
-76
-1% -$5.92K
AMT icon
47
American Tower
AMT
$82.8B
$495K 0.57%
1,950
– –
KMB icon
48
Kimberly-Clark
KMB
$32.8B
$482K 0.55%
3,455
+2,621
+314% +$362K
BRK.B icon
49
Berkshire Hathaway Class B
BRK.B
$1.11T
$474K 0.54%
2,673
– –
CP icon
50
Canadian Pacific Kansas City
CP
$78.3B
$470K 0.54%
9,375
– –
1
2
3 4 5

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PTP
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Key Financial Inc's Q2 2020 Portfolio in Review

As of Q2 2020, Key Financial Inc held 737 positions worth $87.2M, down 11% from $97.5M the previous quarter. Its ten largest holdings account for 44% of the portfolio.

Key Financial Inc withdrew a net $22.1M in Q2 2020, closing 639 positions and reducing 25 holdings. Its most notable exit was Bristol-Myers Squibb, an estimated $272K position sold in full.

By sector, the portfolio is most concentrated in Miscellaneous at 31% of assets, down from 35% a quarter earlier, followed by Technology and Healthcare.

Against the trend, Key Financial Inc added an estimated $1.99M to Johnson & Johnson.

  • Key Financial Inc added most to Johnson & Johnson in Q2 2020, an estimated $1.99M increase.
  • Key Financial Inc's biggest Q2 2020 reduction was WisdomTree True Developed International Fund, cutting an estimated $5.92M.
  • Key Financial Inc fully exited Bristol-Myers Squibb in Q2 2020, selling an estimated $272K.
  • Key Financial Inc's ten largest holdings make up 44% of its $87.2M portfolio in Q2 2020.
  • Key Financial Inc opened 0 new positions and closed 639 in Q2 2020.
  • Key Financial Inc's portfolio value fell 11% quarter-over-quarter to $87.2M.

Based on Key Financial Inc's 13F filing for Q2 2020, filed 7 Aug 2020.