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KFI

Key Financial Inc Portfolio holdings

AUM $611M
1-Year Est. Return 21.11%
This Fund
S&P 500
This Quarter Est. Return
-20.09%
1 Year Est. Return
+21.11%
3 Year Est. Return
+55.47%
5 Year Est. Return
+61.24%
10 Year Est. Return
–
AUM
$97.5M
AUM Growth
-$9.12M
Cap. Flow
+$16.2M
Cap. Flow %
16.66%
Top 10 Hldgs %
38.47%
Holding
737
New
626
Increased
17
Reduced
59
Closed
–

Top Buys

Rank Stock Value
1
DOL icon
WisdomTree True Developed International Fund
DOL
+$7.91M
2
SLYV icon
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
+$3.47M
3
WTRG icon
Essential Utilities
WTRG
+$735K
4
RWR icon
State Street SPDR Dow Jones REIT ETF
RWR
+$625K
5
HD icon
Home Depot
HD
+$515K

Top Sells

Rank Stock Value
1
DIS icon
Walt Disney
DIS
+$9.08M
2
FNDF icon
Schwab Fundamental International Large Company Index ETF
FNDF
+$1.18M
3
EFV icon
iShares MSCI EAFE Value ETF
EFV
+$974K
4
EFG icon
iShares MSCI EAFE Growth ETF
EFG
+$837K
5
PFF icon
iShares Preferred and Income Securities ETF
PFF
+$517K

Sector Composition

Rank Sector Weight
1 Technology 14.09%
2 Healthcare 13.24%
3 Communication Services 10.55%
4 Financials 6.9%
5 Consumer Discretionary 5.61%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DES icon
26
WisdomTree US SmallCap Dividend Fund
DES
$2.18B
$646K 0.66%
35,742
-10,852
-23% -$268K
GIS icon
27
General Mills
GIS
$19.1B
$643K 0.66%
11,888
– –
ABT icon
28
Abbott
ABT
$183B
$640K 0.66%
8,064
-200
-2% -$16.7K
IWP icon
29
iShares Russell Mid-Cap Growth ETF
IWP
$19.8B
$626K 0.64%
10,094
-912
-8% -$66.5K
IWB icon
30
iShares Russell 1000 ETF
IWB
$48.2B
$622K 0.64%
4,325
-628
-13% -$106K
MCD icon
31
McDonald's
MCD
$192B
$588K 0.6%
3,495
-164
-4% -$32.3K
T icon
32
AT&T
T
$159B
$587K 0.6%
25,716
-5,424
-17% -$148K
IVV icon
33
iShares Core S&P 500 ETF
IVV
$872B
$586K 0.6%
2,235
-622
-22% -$191K
PAYX icon
34
Paychex
PAYX
$41.6B
$560K 0.57%
8,691
– –
BRK.A icon
35
Berkshire Hathaway Class A
BRK.A
$1.1T
$548K 0.56%
2
– –
IWM icon
36
iShares Russell 2000 ETF
IWM
$80.2B
$496K 0.51%
4,310
+908
+27% +$135K
CRM icon
37
Salesforce
CRM
$151B
$491K 0.5%
3,277
– –
BRK.B icon
38
Berkshire Hathaway Class B
BRK.B
$1.1T
$490K 0.5%
2,673
+163
+6% +$34.6K
UNH icon
39
UnitedHealth
UNH
$376B
$490K 0.5%
1,950
– –
RWR icon
40
State Street SPDR Dow Jones REIT ETF
RWR
$1.86B
$484K 0.5%
+6,607
New +$625K
IWD icon
41
iShares Russell 1000 Value ETF
IWD
$82.2B
$472K 0.48%
4,676
-365
-7% -$45.5K
AVGO icon
42
Broadcom
AVGO
$1.85T
$458K 0.47%
19,080
– –
IJK icon
43
iShares S&P Mid-Cap 400 Growth ETF
IJK
$10.7B
$451K 0.46%
9,996
-1,744
-15% -$95.9K
AMT icon
44
American Tower
AMT
$80.8B
$450K 0.46%
1,950
– –
GOOGL icon
45
Alphabet (Google) Class A
GOOGL
$4.36T
$431K 0.44%
7,520
– –
MCO icon
46
Moody's
MCO
$82.8B
$429K 0.44%
+1,930
New +$469K
IJT icon
47
iShares S&P Small-Cap 600 Growth ETF
IJT
$8.26B
$420K 0.43%
6,048
-2,084
-26% -$184K
ABBV icon
48
AbbVie
ABBV
$443B
$410K 0.42%
5,449
-450
-8% -$38.3K
CP icon
49
Canadian Pacific Kansas City
CP
$78.1B
$407K 0.42%
9,375
-9,375
-50% -$461K
ED icon
50
Consolidated Edison
ED
$40.1B
$388K 0.4%
4,805
-100
-2% -$8.77K
1
2
3 4 5

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Key Financial Inc's Q1 2020 Portfolio in Review

As of Q1 2020, Key Financial Inc held 737 positions worth $97.5M, down 8.6% from $107M the previous quarter. Its ten largest holdings account for 38% of the portfolio.

Key Financial Inc deployed $16.2M of net new capital in Q1 2020, opening 626 new positions and adding to 17 existing holdings. Its largest new stake was State Street SPDR S&P 600 Small Cap Value ETF: 61,414 shares worth $2.5M.

By sector, the portfolio is most concentrated in Technology at 14% of assets, up from 13% a quarter earlier, followed by Healthcare and Communication Services.

On the sell side, the largest reduction was Walt Disney, an estimated $9.08M trimmed.

  • Key Financial Inc's largest Q1 2020 buy was State Street SPDR S&P 600 Small Cap Value ETF: 61,414 shares worth $2.5M.
  • Key Financial Inc added most to WisdomTree True Developed International Fund in Q1 2020, an estimated $7.91M increase.
  • Key Financial Inc's biggest Q1 2020 reduction was Walt Disney, cutting an estimated $9.08M.
  • Key Financial Inc's ten largest holdings make up 38% of its $97.5M portfolio in Q1 2020.
  • Key Financial Inc opened 626 new positions and closed 0 in Q1 2020.
  • Key Financial Inc's portfolio value fell 8.6% quarter-over-quarter to $97.5M.

Based on Key Financial Inc's 13F filing for Q1 2020, filed 5 May 2020.