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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+1.83%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$1.32B
AUM Growth
+$79.8M
Cap. Flow
+$45.1M
Cap. Flow %
3.42%
Top 10 Hldgs %
25.44%
Holding
571
New
48
Increased
269
Reduced
180
Closed
38

Top Buys

Rank Stock Value
1
SPDW icon
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
+$6.48M
2
JMOM icon
JPMorgan US Momentum Factor ETF
JMOM
+$4.18M
3
IVES
Dan IVES Wedbush AI Revolution ETF
IVES
+$4.08M
4
GRNY
FundStrat Granny Shots US Large Cap ETF
GRNY
+$4.01M
5
FTCB icon
First Trust Core Investment Grade ETF
FTCB
+$3.63M

Top Sells

Rank Stock Value
1
FXI icon
iShares China Large-Cap ETF
FXI
+$5.65M
2
OSCV icon
Opus Small Cap Value ETF
OSCV
+$3.89M
3
SHV icon
iShares 0-1 Year Treasury Bond ETF
SHV
+$2.53M
4
EFA icon
iShares MSCI EAFE ETF
EFA
+$2.5M
5
BUFR icon
FT Vest Fund of Buffer ETFs
BUFR
+$2.22M

Sector Composition

Rank Sector Weight
1 Technology 3.84%
2 Financials 1.66%
3 Consumer Discretionary 1.62%
4 Healthcare 1.03%
5 Communication Services 0.94%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
XMAR icon
201
FT Vest US Equity Enhance & Moderate Buffer ETF March
XMAR
$155M
$883K 0.07%
22,111
+1,481
+7% +$58.5K
BA icon
202
Boeing
BA
$185B
$882K 0.07%
4,062
+43
+1% +$8.84K
AMD icon
203
Advanced Micro Devices
AMD
$789B
$860K 0.07%
4,015
+145
+4% +$32.6K
SMAY icon
204
FT Vest US Small Cap Moderate Buffer ETF May
SMAY
$110M
$846K 0.06%
32,579
+350
+1% +$8.96K
IOO icon
205
iShares Global 100 ETF
IOO
$9.5B
$830K 0.06%
6,556
-1,350
-17% -$168K
VTEB icon
206
Vanguard Tax-Exempt Bond Index Fund
VTEB
$46B
$822K 0.06%
16,336
+221
+1% +$11.1K
PWR icon
207
Quanta Services
PWR
$101B
$819K 0.06%
1,940
-74
-4% -$32.5K
HD icon
208
Home Depot
HD
$355B
$802K 0.06%
2,330
-43
-2% -$15.8K
BAC icon
209
Bank of America
BAC
$442B
$795K 0.06%
14,463
+71
+0.5% +$3.75K
FTLS icon
210
First Trust Long/Short Equity ETF
FTLS
$2.49B
$792K 0.06%
11,157
+834
+8% +$58.9K
VXF icon
211
Vanguard Extended Market ETF
VXF
$31.9B
$789K 0.06%
3,772
+293
+8% +$61.5K
MUB icon
212
iShares National Muni Bond ETF
MUB
$45.9B
$788K 0.06%
7,354
+1,907
+35% +$204K
XMAY
213
FT Vest U.S. Equity Enhance & Moderate Buffer ETF - May
XMAY
$19.3M
$778K 0.06%
22,305
+2,170
+11% +$74.8K
NFLX icon
214
Netflix
NFLX
$309B
$777K 0.06%
8,288
+468
+6% +$50.5K
SCHG icon
215
Schwab US Large-Cap Growth ETF
SCHG
$62.9B
$769K 0.06%
23,575
+3,141
+15% +$102K
EAPR icon
216
Innovator Emerging Markets Power Buffer ETF April
EAPR
$101M
$760K 0.06%
25,577
+1,495
+6% +$43.9K
IWY icon
217
iShares Russell Top 200 Growth ETF
IWY
$16.6B
$758K 0.06%
2,738
+116
+4% +$32.1K
VPU
218
Vanguard Utilities ETF
VPU
$8.44B
$739K 0.06%
3,995
-546
-12% -$105K
CVX icon
219
Chevron
CVX
$366B
$737K 0.06%
4,837
+66
+1% +$10.1K
XLG icon
220
Invesco S&P 500 Top 50 ETF
XLG
$11B
$737K 0.06%
12,425
+605
+5% +$35.6K
DOCT
221
FT Vest US Equity Deep Buffer ETF October
DOCT
$388M
$733K 0.06%
+16,558
New +$726K
CALF icon
222
Pacer US Small Cap Cash Cows 100 ETF
CALF
$3.84B
$733K 0.06%
16,517
-1,872
-10% -$82.3K
IBM icon
223
IBM
IBM
$224B
$732K 0.06%
2,472
+66
+3% +$19.8K
FEBW icon
224
AllianzIM U.S. Equity Buffer20 Feb ETF
FEBW
$200M
$729K 0.06%
21,452
-244
-1% -$8.16K
YYY icon
225
Amplify CEF High Income ETF
YYY
$741M
$722K 0.05%
62,735
+5,219
+9% +$60.9K
7 8
9
10 11

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BGCP
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MSA
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CET
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ICM
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CCM
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TNBTD
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MCP
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SG
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First Heartland Consultants's Q4 2025 Portfolio in Review

As of Q4 2025, First Heartland Consultants held 571 positions worth $1.32B, up 6.4% from $1.24B the previous quarter. Its ten largest holdings account for 25% of the portfolio.

First Heartland Consultants deployed $45.1M of net new capital in Q4 2025, opening 48 new positions and adding to 269 existing holdings. Its largest new stake was JPMorgan US Momentum Factor ETF: 61,365 shares worth $4.18M.

By sector, the portfolio is most concentrated in Technology at 3.8% of assets, down from 4% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Opus Small Cap Value ETF, an estimated $3.89M trimmed.

  • First Heartland Consultants's largest Q4 2025 buy was JPMorgan US Momentum Factor ETF: 61,365 shares worth $4.18M.
  • First Heartland Consultants added most to State Street SPDR Portfolio Developed World ex-US ETF in Q4 2025, an estimated $6.48M increase.
  • First Heartland Consultants's biggest Q4 2025 reduction was Opus Small Cap Value ETF, cutting an estimated $3.89M.
  • First Heartland Consultants fully exited iShares China Large-Cap ETF in Q4 2025, selling an estimated $5.65M.
  • First Heartland Consultants's ten largest holdings make up 25% of its $1.32B portfolio in Q4 2025.
  • First Heartland Consultants opened 48 new positions and closed 38 in Q4 2025.
  • First Heartland Consultants's portfolio value rose 6.4% quarter-over-quarter to $1.32B.

Based on First Heartland Consultants's 13F filing for Q4 2025, filed 9 Jan 2026.