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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
-5.66%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$1.17M
AUM Growth
-$637M
Cap. Flow
+$3.31M
Cap. Flow %
284.3%
Top 10 Hldgs %
60.88%
Holding
378
New
33
Increased
159
Reduced
131
Closed
32

Top Buys

Rank Stock Value
1
DIVO icon
Amplify CWP Enhanced Dividend Income ETF
DIVO
+$16.6M
2
XSEP icon
FT Vest US Equity Enhance & Moderate Buffer ETF September
XSEP
+$15.8M
3
DBMF icon
iMGP DBi Managed Futures Strategy ETF
DBMF
+$9.18M
4
ACIO icon
Aptus Collared Investment Opportunity ETF
ACIO
+$7.02M
5
XJUN icon
FT Vest US Equity Enhance & Moderate Buffer ETF June
XJUN
+$6.74M

Top Sells

Rank Stock Value
1
DNOV icon
FT Vest US Equity Deep Buffer ETF November
DNOV
+$23.4M
2
FVD icon
First Trust Value Line Dividend Fund
FVD
+$7.26M
3
FTCS icon
First Trust Capital Strength ETF
FTCS
+$6.63M
4
IYE icon
iShares US Energy ETF
IYE
+$6.08M
5
RZV icon
Invesco S&P SmallCap 600 Pure Value ETF
RZV
+$5.44M

Sector Composition

Rank Sector Weight
1 Industrials 44.47%
2 Technology 2.01%
3 Consumer Discretionary 1.91%
4 Healthcare 1.02%
5 Energy 1.02%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
F icon
201
Ford
F
$55.7B
$424 0.04%
37,917
+5,261
+16% +$73.6K
PFE icon
202
Pfizer
PFE
$153B
$424 0.04%
9,711
-1,737
-15% -$84.4K
SBUX icon
203
Starbucks
SBUX
$120B
$423 0.04%
5,021
+201
+4% +$17.1K
VNQ icon
204
Vanguard Real Estate ETF
VNQ
$39.1B
$423 0.04%
5,276
– –
DVN icon
205
Devon Energy
DVN
$47.3B
$420 0.04%
6,993
+1,078
+18% +$67K
SLYG icon
206
State Street SPDR S&P 600 Small Cap Growth ETF
SLYG
$5.21B
$409 0.04%
6,010
-11
-0.2% -$826
HDV
207
iShares Core High Dividend ETF
HDV
$14.8B
$408 0.04%
22,380
-2,990
-12% -$60.4K
SMMU icon
208
PIMCO Short Term Municipal Bond Active Exchange-Traded Fund
SMMU
$1.17B
$408 0.04%
+8,353
New +$414K
MCD icon
209
McDonald's
MCD
$195B
$403 0.03%
1,749
+8
+0.5% +$2.04K
SHY icon
210
iShares 1-3 Year Treasury Bond ETF
SHY
$25.5B
$402 0.03%
4,953
+339
+7% +$27.9K
FISV
211
Fiserv Inc
FISV
$27.9B
$401 0.03%
4,289
+236
+6% +$24.1K
RSPU icon
212
Invesco S&P 500 Equal Weight Utilities ETF
RSPU
$533M
$399 0.03%
7,500
-34,900
-82% -$2.08M
MPC icon
213
Marathon Petroleum
MPC
$83.7B
$388 0.03%
3,911
-92
-2% -$8.61K
QQQE icon
214
Direxion NASDAQ-100 Equal Weighted Index ETF
QQQE
$1.41B
$379 0.03%
6,295
-197
-3% -$13.2K
BAC icon
215
Bank of America
BAC
$442B
$378 0.03%
12,538
+108
+0.9% +$3.61K
COWZ icon
216
Pacer US Cash Cows 100 ETF
COWZ
$19.4B
$372 0.03%
9,080
+2,317
+34% +$104K
VEU icon
217
Vanguard FTSE All-World ex-US ETF
VEU
$70.2B
$367 0.03%
8,289
+641
+8% +$31.7K
TLT icon
218
iShares 20+ Year Treasury Bond ETF
TLT
$40.9B
$365 0.03%
3,564
+196
+6% +$22.1K
DAL icon
219
Delta Air Lines
DAL
$60.1B
$362 0.03%
12,919
-355
-3% -$11.3K
IYH icon
220
iShares US Healthcare ETF
IYH
$3.71B
$359 0.03%
7,110
-2,015
-22% -$109K
BMY icon
221
Bristol-Myers Squibb
BMY
$132B
$352 0.03%
4,961
-9,742
-66% -$707K
XLF icon
222
State Street Financial Select Sector SPDR ETF
XLF
$58.8B
$346 0.03%
11,413
-10,552
-48% -$349K
ITA icon
223
iShares US Aerospace & Defense ETF
ITA
$15B
$343 0.03%
3,769
-57
-1% -$5.76K
BX icon
224
Blackstone
BX
$110B
$341 0.03%
4,084
-276
-6% -$26.7K
IBD icon
225
Inspire Corporate Bond ETF
IBD
$489M
$341 0.03%
+15,091
New +$354K
7 8
9
10 11

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CET
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ICM
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CCM
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TNBTD
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First Heartland Consultants's Q3 2022 Portfolio in Review

As of Q3 2022, First Heartland Consultants held 378 positions worth $1.17M, down 100% from $638M the previous quarter. Its ten largest holdings account for 61% of the portfolio.

First Heartland Consultants deployed $3.31M of net new capital in Q3 2022, opening 33 new positions and adding to 159 existing holdings. Its largest new stake was Amplify CWP Enhanced Dividend Income ETF: 480,575 shares worth $292.

By sector, the portfolio is most concentrated in Industrials at 44% of assets, up from 1.2% a quarter earlier, followed by Technology and Consumer Discretionary.

On the sell side, the largest reduction was FT Vest US Equity Deep Buffer ETF November, an estimated $23.4M trimmed.

  • First Heartland Consultants's largest Q3 2022 buy was Amplify CWP Enhanced Dividend Income ETF: 480,575 shares worth $292.
  • First Heartland Consultants added most to Aptus Collared Investment Opportunity ETF in Q3 2022, an estimated $7.02M increase.
  • First Heartland Consultants's biggest Q3 2022 reduction was FT Vest US Equity Deep Buffer ETF November, cutting an estimated $23.4M.
  • First Heartland Consultants fully exited Invesco S&P SmallCap 600 Pure Value ETF in Q3 2022, selling an estimated $5.44M.
  • First Heartland Consultants's ten largest holdings make up 61% of its $1.17M portfolio in Q3 2022.
  • First Heartland Consultants opened 33 new positions and closed 32 in Q3 2022.
  • First Heartland Consultants's portfolio value fell 100% quarter-over-quarter to $1.17M.

Based on First Heartland Consultants's 13F filing for Q3 2022, filed 20 Oct 2022.