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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+0.59%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$975M
AUM Growth
+$45M
Cap. Flow
+$99.7M
Cap. Flow %
10.23%
Top 10 Hldgs %
26.25%
Holding
517
New
64
Increased
206
Reduced
158
Closed
69

Top Buys

Rank Stock Value
1
TDG icon
TransDigm Group
TDG
+$51.1M
2
FLGV icon
Franklin US Treasury Bond ETF
FLGV
+$15.6M
3
UCON icon
First Trust Smith Unconstrained Bond ETF
UCON
+$12.6M
4
QCAP
FT Vest Nasdaq-100 Conservative Buffer ETF - April
QCAP
+$10.1M
5
VXF icon
Vanguard Extended Market ETF
VXF
+$9.7M

Top Sells

Rank Stock Value
1
FIXD icon
First Trust Smith Opportunistic Fixed Income ETF
FIXD
+$15.4M
2
IVW icon
iShares S&P 500 Growth ETF
IVW
+$11.7M
3
JUCY icon
Aptus Enhanced Yield ETF
JUCY
+$6.66M
4
VUG icon
Vanguard Morningstar Growth ETF
VUG
+$6.4M
5
SPGM icon
State Street SPDR Portfolio MSCI Global Stock Market ETF
SPGM
+$6.18M

Sector Composition

Rank Sector Weight
1 Technology 4.49%
2 Consumer Discretionary 2.39%
3 Financials 1.9%
4 Healthcare 1.08%
5 Communication Services 1.05%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
HDV
151
iShares Core High Dividend ETF
HDV
$14.8B
$944K 0.1%
42,055
+2,505
+6% +$58.9K
BA icon
152
Boeing
BA
$185B
$944K 0.1%
5,332
+82
+2% +$12.9K
DECW icon
153
AllianzIM U.S. Equity Buffer20 Dec ETF
DECW
$229M
$941K 0.1%
30,934
-229
-0.7% -$6.99K
ZALT icon
154
Innovator US Equity 10 Buffer ETF Quarterly
ZALT
$791M
$926K 0.09%
31,104
+19,080
+159% +$567K
JPST icon
155
JPMorgan Ultra-Short Income ETF
JPST
$40.6B
$919K 0.09%
18,240
+3,668
+25% +$185K
SMH icon
156
VanEck Semiconductor ETF
SMH
$71.8B
$919K 0.09%
3,793
-538
-12% -$133K
XOM icon
157
ExxonMobil
XOM
$634B
$914K 0.09%
8,499
-952
-10% -$111K
ISRG icon
158
Intuitive Surgical
ISRG
$134B
$903K 0.09%
1,730
-41
-2% -$21.4K
XLY icon
159
State Street Consumer Discretionary Select Sector SPDR ETF
XLY
$23.8B
$889K 0.09%
+7,926
New +$848K
VZ icon
160
Verizon
VZ
$196B
$888K 0.09%
22,216
+1,125
+5% +$47.5K
SIXJ icon
161
AllianzIM U.S. Equity 6 Month Buffer10 Jan/Jul ETF
SIXJ
$149M
$882K 0.09%
29,013
-4,842
-14% -$145K
SMAY icon
162
FT Vest US Small Cap Moderate Buffer ETF May
SMAY
$110M
$879K 0.09%
35,470
+143
+0.4% +$3.58K
CGGR icon
163
Capital Group Growth ETF
CGGR
$25B
$878K 0.09%
23,633
+1,872
+9% +$68.8K
T icon
164
AT&T
T
$163B
$863K 0.09%
37,881
+2,556
+7% +$57.5K
IWY icon
165
iShares Russell Top 200 Growth ETF
IWY
$16.6B
$861K 0.09%
3,660
+140
+4% +$32.1K
PPA icon
166
Invesco Aerospace & Defense ETF
PPA
$8.7B
$853K 0.09%
7,438
+501
+7% +$59.1K
BUFQ icon
167
FT Vest Fund of Nasdaq-100 Buffer ETFs
BUFQ
$1.56B
$845K 0.09%
26,887
-5,026
-16% -$156K
DE icon
168
Deere & Co
DE
$168B
$839K 0.09%
1,979
-2
-0.1% -$842
RSPS icon
169
Invesco S&P 500 Equal Weight Consumer Staples ETF
RSPS
$247M
$837K 0.09%
27,816
-1,377
-5% -$43.1K
GS icon
170
Goldman Sachs
GS
$303B
$836K 0.09%
1,459
+27
+2% +$15.1K
OAIM icon
171
OneAscent International Equity ETF
OAIM
$374M
$823K 0.08%
+25,629
New +$854K
BINC icon
172
BlackRock Flexible Income ETF
BINC
$16.3B
$819K 0.08%
15,751
+1,987
+14% +$105K
IFRA icon
173
iShares US Infrastructure ETF
IFRA
$4.6B
$809K 0.08%
17,473
+3,656
+26% +$177K
IYZ icon
174
iShares US Telecommunications ETF
IYZ
$1.23B
$808K 0.08%
+30,100
New +$804K
VOOV icon
175
Vanguard S&P 500 Value ETF
VOOV
$6.74B
$791K 0.08%
+4,288
New +$823K
5 6
7
8 9

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MSA
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CET
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ICM
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CCM
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TNBTD
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SG
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First Heartland Consultants's Q4 2024 Portfolio in Review

As of Q4 2024, First Heartland Consultants held 517 positions worth $975M, up 4.8% from $930M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

First Heartland Consultants deployed $99.7M of net new capital in Q4 2024, opening 64 new positions and adding to 206 existing holdings. Its largest new stake was Franklin US Treasury Bond ETF: 764,414 shares worth $15.4M.

By sector, the portfolio is most concentrated in Technology at 4.5% of assets, down from 4.9% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was First Trust Smith Opportunistic Fixed Income ETF, an estimated $15.4M trimmed.

  • First Heartland Consultants's largest Q4 2024 buy was Franklin US Treasury Bond ETF: 764,414 shares worth $15.4M.
  • First Heartland Consultants added most to TransDigm Group in Q4 2024, an estimated $51.1M increase.
  • First Heartland Consultants's biggest Q4 2024 reduction was First Trust Smith Opportunistic Fixed Income ETF, cutting an estimated $15.4M.
  • First Heartland Consultants fully exited State Street SPDR Portfolio MSCI Global Stock Market ETF in Q4 2024, selling an estimated $6.18M.
  • First Heartland Consultants's ten largest holdings make up 26% of its $975M portfolio in Q4 2024.
  • First Heartland Consultants opened 64 new positions and closed 69 in Q4 2024.
  • First Heartland Consultants's portfolio value rose 4.8% quarter-over-quarter to $975M.

Based on First Heartland Consultants's 13F filing for Q4 2024, filed 18 Feb 2025.