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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
-1.65%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$969M
AUM Growth
-$6.03M
Cap. Flow
-$38.2M
Cap. Flow %
-3.95%
Top 10 Hldgs %
24.06%
Holding
493
New
45
Increased
174
Reduced
197
Closed
54

Sector Composition

Rank Sector Weight
1 Technology 3.78%
2 Financials 2.01%
3 Consumer Discretionary 1.91%
4 Healthcare 1.14%
5 Communication Services 1.02%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
MSFT icon
51
Microsoft
MSFT
$3.71T
$5.32M 0.55%
14,174
-383
-3% -$156K
MTUM icon
52
iShares MSCI USA Momentum Factor ETF
MTUM
$25.5B
$5.31M 0.55%
26,294
+6,942
+36% +$1.48M
EUSA icon
53
iShares MSCI USA Equal Weighted ETF
EUSA
$1.93B
$5.24M 0.54%
55,994
+28,513
+104% +$2.76M
IYW icon
54
iShares US Technology ETF
IYW
$25.5B
$5.22M 0.54%
37,167
-3,502
-9% -$545K
QQQM icon
55
Invesco NASDAQ 100 ETF
QQQM
$102B
$5.08M 0.52%
26,337
+1,329
+5% +$278K
TBIL
56
F/m US Treasury 3 Month Bill Fund
TBIL
$7.24B
$5.03M 0.52%
100,618
+18,205
+22% +$909K
SNOV icon
57
FT Vest US Small Cap Moderate Buffer ETF November
SNOV
$118M
$4.99M 0.51%
226,152
+61,636
+37% +$1.42M
SHY icon
58
iShares 1-3 Year Treasury Bond ETF
SHY
$25.5B
$4.85M 0.5%
58,621
+19,785
+51% +$1.63M
GCC icon
59
WisdomTree Enhanced Commodity Strategy Fund
GCC
$274M
$4.81M 0.5%
+245,533
New +$4.78M
IUSG icon
60
iShares Core S&P US Growth ETF
IUSG
$33.9B
$4.78M 0.49%
37,581
-242
-0.6% -$33.5K
VOO icon
61
Vanguard S&P 500 ETF
VOO
$1.03T
$4.75M 0.49%
9,247
-5,154
-36% -$2.79M
SCHD icon
62
Schwab US Dividend Equity ETF
SCHD
$106B
$4.61M 0.48%
164,829
+68,020
+70% +$1.9M
VBK icon
63
Vanguard Morningstar Small-Cap Growth ETF
VBK
$24.6B
$4.47M 0.46%
17,755
-5,403
-23% -$1.5M
COWZ icon
64
Pacer US Cash Cows 100 ETF
COWZ
$19.4B
$4.43M 0.46%
80,973
-22,607
-22% -$1.29M
XDEC icon
65
FT Vest US Equity Enhance & Moderate Buffer ETF December
XDEC
$204M
$4.17M 0.43%
113,451
+25,015
+28% +$936K
IUSB icon
66
iShares Core Universal USD Bond ETF
IUSB
$43.3B
$3.94M 0.41%
85,568
-18,161
-18% -$828K
VB icon
67
Vanguard Morningstar Small-Cap ETF
VB
$82.7B
$3.79M 0.39%
17,104
-2,511
-13% -$600K
KAUG
68
Innovator U.S. Small Cap Power Buffer ETF - August
KAUG
$63.7M
$3.66M 0.38%
+152,403
New +$3.81M
WMT icon
69
Walmart Inc
WMT
$890B
$3.54M 0.37%
40,287
+2,758
+7% +$259K
IYF icon
70
iShares US Financials ETF
IYF
$4.39B
$3.49M 0.36%
30,918
-286
-0.9% -$32.8K
VXUS icon
71
Vanguard Total International Stock ETF
VXUS
$163B
$3.46M 0.36%
55,669
+9,480
+21% +$586K
JUCY icon
72
Aptus Enhanced Yield ETF
JUCY
$328M
$3.36M 0.35%
147,120
-8,910
-6% -$204K
BLV icon
73
Vanguard Long-Term Bond ETF
BLV
$5.74B
$3.35M 0.35%
47,622
+2,106
+5% +$146K
IYY icon
74
iShares Dow Jones US ETF
IYY
$3.07B
$3.32M 0.34%
24,406
+775
+3% +$111K
FV icon
75
First Trust Dorsey Wright Focus 5 ETF
FV
$3.77B
$3.28M 0.34%
59,762
+2,404
+4% +$143K

Similar funds

First Heartland Consultants's Q1 2025 Portfolio in Review

As of Q1 2025, First Heartland Consultants held 493 positions worth $969M, down 0.62% from $975M the previous quarter. Its ten largest holdings account for 24% of the portfolio.

First Heartland Consultants withdrew a net $38.2M in Q1 2025, closing 54 positions and reducing 197 holdings. Its most notable exit was Innovator Growth-100 Power Buffer ETF April, an estimated $2.86M position sold in full.

By sector, the portfolio is most concentrated in Technology at 3.8% of assets, down from 4.5% a quarter earlier, followed by Financials and Consumer Discretionary.

Against the trend, First Heartland Consultants opened a new position in iShares 10-20 Year Treasury Bond ETF worth $9.56M.

  • First Heartland Consultants's largest Q1 2025 buy was iShares 10-20 Year Treasury Bond ETF: 92,123 shares worth $9.56M.
  • First Heartland Consultants added most to PIMCO Multi Sector Bond Active ETF in Q1 2025, an estimated $9.27M increase.
  • First Heartland Consultants's biggest Q1 2025 reduction was TransDigm Group, cutting an estimated $51.8M.
  • First Heartland Consultants fully exited Innovator Growth-100 Power Buffer ETF April in Q1 2025, selling an estimated $2.86M.
  • First Heartland Consultants's ten largest holdings make up 24% of its $969M portfolio in Q1 2025.
  • First Heartland Consultants opened 45 new positions and closed 54 in Q1 2025.
  • First Heartland Consultants's portfolio value fell 0.62% quarter-over-quarter to $969M.

Based on First Heartland Consultants's 13F filing for Q1 2025, filed 7 May 2025.