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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+1.83%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$1.32B
AUM Growth
+$79.8M
Cap. Flow
+$45.1M
Cap. Flow %
3.42%
Top 10 Hldgs %
25.44%
Holding
571
New
48
Increased
269
Reduced
180
Closed
38

Top Buys

Rank Stock Value
1
SPDW icon
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
+$6.48M
2
JMOM icon
JPMorgan US Momentum Factor ETF
JMOM
+$4.18M
3
IVES
Dan IVES Wedbush AI Revolution ETF
IVES
+$4.08M
4
GRNY
FundStrat Granny Shots US Large Cap ETF
GRNY
+$4.01M
5
FTCB icon
First Trust Core Investment Grade ETF
FTCB
+$3.63M

Top Sells

Rank Stock Value
1
FXI icon
iShares China Large-Cap ETF
FXI
+$5.65M
2
OSCV icon
Opus Small Cap Value ETF
OSCV
+$3.89M
3
SHV icon
iShares 0-1 Year Treasury Bond ETF
SHV
+$2.53M
4
EFA icon
iShares MSCI EAFE ETF
EFA
+$2.5M
5
BUFR icon
FT Vest Fund of Buffer ETFs
BUFR
+$2.22M

Sector Composition

Rank Sector Weight
1 Technology 3.84%
2 Financials 1.66%
3 Consumer Discretionary 1.62%
4 Healthcare 1.03%
5 Communication Services 0.94%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
TXN icon
476
Texas Instruments
TXN
$256B
$238K 0.02%
1,370
-4
-0.3% -$685
ELS icon
477
Equity Lifestyle Properties
ELS
$12.5B
$236K 0.02%
3,898
– –
QCJL
478
FT Vest Nasdaq-100 Conservative Buffer ETF - July
QCJL
$83.2M
$235K 0.02%
9,912
-176
-2% -$4.13K
INOV icon
479
Innovator International Developed Power Buffer ETF November
INOV
$37.9M
$235K 0.02%
+6,792
New +$229K
MDYG icon
480
State Street SPDR S&P 400 Mid Cap Growth ETF
MDYG
$2.93B
$231K 0.02%
2,503
-22
-0.9% -$2.02K
CMS icon
481
CMS Energy
CMS
$21.7B
$231K 0.02%
3,307
+23
+0.7% +$1.67K
LAMR icon
482
Lamar Advertising Co
LAMR
$15.7B
$229K 0.02%
1,809
+22
+1% +$2.75K
IDNA icon
483
iShares Genomics Immunology and Healthcare ETF
IDNA
$208M
$228K 0.02%
8,722
+44
+0.5% +$1.13K
CGUS icon
484
Capital Group Core Equity ETF
CGUS
$11.9B
$228K 0.02%
5,657
-5,638
-50% -$225K
FSLR icon
485
First Solar
FSLR
$25.7B
$228K 0.02%
+871
New +$220K
ADP icon
486
Automatic Data Processing
ADP
$109B
$227K 0.02%
883
– –
NTR icon
487
Nutrien
NTR
$31.6B
$226K 0.02%
3,664
+1
+0% +$59
NLY icon
488
Annaly Capital Management
NLY
$17.3B
$226K 0.02%
10,121
-253
-2% -$5.51K
HYMB icon
489
State Street SPDR Nuveen ICE High Yield Municipal Bond ETF
HYMB
$3.36B
$226K 0.02%
9,052
-381
-4% -$9.55K
MAYT icon
490
AllianzIM U.S. Equity Buffer10 May ETF
MAYT
$236M
$225K 0.02%
6,100
– –
TJX icon
491
TJX Companies
TJX
$175B
$225K 0.02%
+1,465
New +$217K
GAUG icon
492
FT Vest US Equity Moderate Buffer ETF August
GAUG
$293M
$224K 0.02%
5,700
– –
IDU icon
493
iShares US Utilities ETF
IDU
$1.35B
$223K 0.02%
2,062
+28
+1% +$3.13K
UPS icon
494
United Parcel Service
UPS
$89.1B
$223K 0.02%
2,252
-2,641
-54% -$247K
DAUG icon
495
FT Vest US Equity Deep Buffer ETF August
DAUG
$374M
$221K 0.02%
4,985
– –
TGT icon
496
Target
TGT
$69B
$219K 0.02%
2,236
+4
+0.2% +$369
FLQM icon
497
Franklin US Mid Cap Multifactor Index ETF
FLQM
$1.58B
$217K 0.02%
3,855
– –
GNOV icon
498
FT Vest US Equity Moderate Buffer ETF November
GNOV
$299M
$215K 0.02%
+5,420
New +$210K
QTEC icon
499
First Trust NASDAQ-100 Technology Index Fund
QTEC
$4.75B
$214K 0.02%
928
-1,310
-59% -$305K
ISTB icon
500
iShares Core 1-5 Year USD Bond ETF
ISTB
$5.12B
$212K 0.02%
4,343
-55
-1% -$2.68K
18 19
20
21 22

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CET
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ICM
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CCM
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TNBTD
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MCP
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SG
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First Heartland Consultants's Q4 2025 Portfolio in Review

As of Q4 2025, First Heartland Consultants held 571 positions worth $1.32B, up 6.4% from $1.24B the previous quarter. Its ten largest holdings account for 25% of the portfolio.

First Heartland Consultants deployed $45.1M of net new capital in Q4 2025, opening 48 new positions and adding to 269 existing holdings. Its largest new stake was JPMorgan US Momentum Factor ETF: 61,365 shares worth $4.18M.

By sector, the portfolio is most concentrated in Technology at 3.8% of assets, down from 4% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Opus Small Cap Value ETF, an estimated $3.89M trimmed.

  • First Heartland Consultants's largest Q4 2025 buy was JPMorgan US Momentum Factor ETF: 61,365 shares worth $4.18M.
  • First Heartland Consultants added most to State Street SPDR Portfolio Developed World ex-US ETF in Q4 2025, an estimated $6.48M increase.
  • First Heartland Consultants's biggest Q4 2025 reduction was Opus Small Cap Value ETF, cutting an estimated $3.89M.
  • First Heartland Consultants fully exited iShares China Large-Cap ETF in Q4 2025, selling an estimated $5.65M.
  • First Heartland Consultants's ten largest holdings make up 25% of its $1.32B portfolio in Q4 2025.
  • First Heartland Consultants opened 48 new positions and closed 38 in Q4 2025.
  • First Heartland Consultants's portfolio value rose 6.4% quarter-over-quarter to $1.32B.

Based on First Heartland Consultants's 13F filing for Q4 2025, filed 9 Jan 2026.