We are live on ! Find out more
FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+8.55%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$1.12B
AUM Growth
+$155M
Cap. Flow
+$80.1M
Cap. Flow %
7.12%
Top 10 Hldgs %
25.5%
Holding
525
New
86
Increased
241
Reduced
149
Closed
22

Top Buys

Rank Stock Value
1
FRDM icon
Freedom 100 Emerging Markets ETF
FRDM
+$13.5M
2
IVW icon
iShares S&P 500 Growth ETF
IVW
+$8.29M
3
QQQ icon
Invesco QQQ Trust
QQQ
+$7.33M
4
VOO icon
Vanguard S&P 500 ETF
VOO
+$6.63M
5
ACIO icon
Aptus Collared Investment Opportunity ETF
ACIO
+$6.54M

Top Sells

Rank Stock Value
1
EMXC icon
iShares MSCI Emerging Markets ex China ETF
EMXC
+$12.4M
2
FDL icon
First Trust Morningstar Dividend Leaders Index Fund
FDL
+$10.7M
3
ADME icon
Aptus Behavioral Momentum ETF
ADME
+$8.83M
4
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$5.82M
5
TLH icon
iShares 10-20 Year Treasury Bond ETF
TLH
+$5.32M

Sector Composition

Rank Sector Weight
1 Technology 3.89%
2 Financials 1.89%
3 Consumer Discretionary 1.85%
4 Communication Services 0.97%
5 Healthcare 0.94%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VEA icon
26
Vanguard FTSE Developed Markets ETF
VEA
$235B
$10.6M 0.95%
186,777
+22,047
+13% +$1.18M
SDVY icon
27
First Trust SMID Cap Rising Dividend Achievers ETF
SDVY
$11.8B
$10.3M 0.92%
293,020
+7,240
+3% +$243K
DIA icon
28
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$46.4B
$10.1M 0.9%
22,897
-4,074
-15% -$1.69M
FLGV icon
29
Franklin US Treasury Bond ETF
FLGV
$1.03B
$9.7M 0.86%
472,213
-4,658
-1% -$94.9K
VTI icon
30
Vanguard Morningstar Total Stock Market ETF
VTI
$683B
$9.45M 0.84%
31,087
+9,073
+41% +$2.55M
FBCG
31
Fidelity Blue Chip Growth ETF
FBCG
$7.23B
$9.24M 0.82%
191,556
+20,643
+12% +$881K
CGIC
32
Capital Group International Core Equity ETF
CGIC
$2.31B
$9.24M 0.82%
317,430
-573
-0.2% -$15.7K
RLY icon
33
State Street Multi-Asset Real Return ETF
RLY
$1.28B
$9.05M 0.81%
311,211
+49,521
+19% +$1.4M
PTRB icon
34
PGIM Total Return Bond ETF
PTRB
$1.13B
$8.49M 0.76%
202,954
+22,448
+12% +$925K
BRK.B icon
35
Berkshire Hathaway Class B
BRK.B
$1.12T
$8.45M 0.75%
17,405
+197
+1% +$100K
VIG icon
36
Vanguard Dividend Appreciation ETF
VIG
$114B
$8.34M 0.74%
40,726
-2,168
-5% -$420K
BKAG icon
37
BNY Mellon Core Bond ETF
BKAG
$2.22B
$7.85M 0.7%
186,161
+1,730
+0.9% +$72.1K
BNDX icon
38
Vanguard Total International Bond ETF
BNDX
$82.2B
$7.3M 0.65%
147,478
+22,805
+18% +$1.12M
QDEC icon
39
FT Vest Growth-100 Buffer ETF December
QDEC
$698M
$7.22M 0.64%
245,529
+4,674
+2% +$127K
COWZ icon
40
Pacer US Cash Cows 100 ETF
COWZ
$19.3B
$6.97M 0.62%
126,505
+45,532
+56% +$2.41M
MSFT icon
41
Microsoft
MSFT
$3.71T
$6.92M 0.62%
13,919
-255
-2% -$111K
VXUS icon
42
Vanguard Total International Stock ETF
VXUS
$159B
$6.72M 0.6%
97,256
+41,587
+75% +$2.7M
IYW icon
43
iShares US Technology ETF
IYW
$25B
$6.61M 0.59%
38,174
+1,007
+3% +$153K
FMB icon
44
First Trust Managed Municipal ETF
FMB
$2.06B
$6.44M 0.57%
129,347
+117
+0.1% +$5.82K
SHY icon
45
iShares 1-3 Year Treasury Bond ETF
SHY
$25.1B
$6.21M 0.55%
74,965
+16,344
+28% +$1.35M
ITOT icon
46
iShares Core S&P Total US Stock Market ETF
ITOT
$97.6B
$6.17M 0.55%
45,707
-438
-0.9% -$54.7K
EDIV icon
47
State Street SPDR S&P Emerging Markets Dividend ETF
EDIV
$1.22B
$6.04M 0.54%
158,333
+5,060
+3% +$187K
BND icon
48
Vanguard Total Bond Market
BND
$158B
$5.74M 0.51%
77,997
+42,087
+117% +$3.06M
EUSA icon
49
iShares MSCI USA Equal Weighted ETF
EUSA
$1.88B
$5.7M 0.51%
57,480
+1,486
+3% +$139K
IVV icon
50
iShares Core S&P 500 ETF
IVV
$900B
$5.62M 0.5%
9,046
-2,331
-20% -$1.34M
1
2
3 4 5

Similar funds

BGCP
Bristol Gate Capital Partners Toronto, Ontario, Canada $1.55B AUM 12.75% 1-Year Est. Return
MSA
MUFG Securities Americas New York $1.55B AUM 28.4% 1-Year Est. Return
CET
Clean Energy Transition London, United Kingdom $1.54B AUM 34.41% 1-Year Est. Return
ICM
Irenic Capital Management New York $1.54B AUM 12.79% 1-Year Est. Return
CCM
Cinctive Capital Management New York $1.53B AUM 48.83% 1-Year Est. Return
TNBTD
Trustmark National Bank Trust Department Jackson, Mississippi $1.56B AUM 16.53% 1-Year Est. Return
MCP
Meridiem Capital Partners Dallas, Texas $1.53B AUM 17.03% 1-Year Est. Return
SG
Sienna Gestion Paris, France $1.53B AUM 27.73% 1-Year Est. Return

First Heartland Consultants's Q2 2025 Portfolio in Review

As of Q2 2025, First Heartland Consultants held 525 positions worth $1.12B, up 16% from $969M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

First Heartland Consultants deployed $80.1M of net new capital in Q2 2025, opening 86 new positions and adding to 241 existing holdings. Its largest new stake was Freedom 100 Emerging Markets ETF: 362,182 shares worth $14.6M.

By sector, the portfolio is most concentrated in Technology at 3.9% of assets, up from 3.8% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was First Trust Morningstar Dividend Leaders Index Fund, an estimated $10.7M trimmed.

  • First Heartland Consultants's largest Q2 2025 buy was Freedom 100 Emerging Markets ETF: 362,182 shares worth $14.6M.
  • First Heartland Consultants added most to iShares S&P 500 Growth ETF in Q2 2025, an estimated $8.29M increase.
  • First Heartland Consultants's biggest Q2 2025 reduction was First Trust Morningstar Dividend Leaders Index Fund, cutting an estimated $10.7M.
  • First Heartland Consultants fully exited iShares MSCI Emerging Markets ex China ETF in Q2 2025, selling an estimated $12.4M.
  • First Heartland Consultants's ten largest holdings make up 26% of its $1.12B portfolio in Q2 2025.
  • First Heartland Consultants opened 86 new positions and closed 22 in Q2 2025.
  • First Heartland Consultants's portfolio value rose 16% quarter-over-quarter to $1.12B.

Based on First Heartland Consultants's 13F filing for Q2 2025, filed 15 Aug 2025.