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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+1.25%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$1.43M
AUM Growth
-$962M
Cap. Flow
+$32.2M
Cap. Flow %
2,246.47%
Top 10 Hldgs %
44.74%
Holding
466
New
44
Increased
203
Reduced
171
Closed
21

Top Buys

Rank Stock Value
1
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$17.7M
2
SPYV icon
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
+$15M
3
MDY icon
State Street SPDR S&P MIDCAP 400 ETF Trust
MDY
+$11M
4
IJK icon
iShares S&P Mid-Cap 400 Growth ETF
IJK
+$10M
5
FDL icon
First Trust Morningstar Dividend Leaders Index Fund
FDL
+$7.04M

Top Sells

Rank Stock Value
1
FLV icon
American Century Focused Large Cap Value ETF
FLV
+$14.6M
2
UCON icon
First Trust Smith Unconstrained Bond ETF
UCON
+$11.7M
3
VXF icon
Vanguard Extended Market ETF
VXF
+$8.16M
4
QQQ icon
Invesco QQQ Trust
QQQ
+$7.37M
5
IYR icon
iShares US Real Estate ETF
IYR
+$5.86M

Sector Composition

Rank Sector Weight
1 Technology 3.41%
2 Consumer Discretionary 1.71%
3 Financials 1.13%
4 Communication Services 0.98%
5 Consumer Staples 0.96%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
UITB icon
26
Victory Portfolios II VictoryShares Core Intermediate Bond ETF
UITB
$2.66B
$10.8K 0.75%
234,150
-37,462
-14% -$1.72M
BND icon
27
Vanguard Total Bond Market
BND
$157B
$10K 0.7%
139,332
+3,196
+2% +$229K
DIA icon
28
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$46.3B
$9.26K 0.65%
23,668
-9,107
-28% -$3.54M
COWZ icon
29
Pacer US Cash Cows 100 ETF
COWZ
$19B
$9.22K 0.64%
169,275
+37,900
+29% +$2.1M
VTV icon
30
Vanguard Morningstar Value ETF
VTV
$191B
$9.16K 0.64%
57,076
+1,644
+3% +$263K
ADME icon
31
Aptus Behavioral Momentum ETF
ADME
$302M
$9.07K 0.63%
207,370
+3,298
+2% +$138K
FDL icon
32
First Trust Morningstar Dividend Leaders Index Fund
FDL
$7.77B
$9.05K 0.63%
238,741
+185,470
+348% +$7.04M
EFA icon
33
iShares MSCI EAFE ETF
EFA
$79.4B
$8.9K 0.62%
113,656
+15,048
+15% +$1.19M
BKAG icon
34
BNY Mellon Core Bond ETF
BKAG
$2.22B
$8.8K 0.61%
212,476
+7,671
+4% +$316K
SDVY icon
35
First Trust SMID Cap Rising Dividend Achievers ETF
SDVY
$11.8B
$8.04K 0.56%
240,805
-23,830
-9% -$802K
VEA icon
36
Vanguard FTSE Developed Markets ETF
VEA
$234B
$7.88K 0.55%
159,541
+4,732
+3% +$235K
IVV icon
37
iShares Core S&P 500 ETF
IVV
$897B
$7.83K 0.55%
14,309
+3,638
+34% +$1.91M
MINT icon
38
PIMCO Enhanced Short Maturity Active Exchange-Traded Fund
MINT
$17B
$7.67K 0.54%
76,190
+11,133
+17% +$1.12M
IDUB icon
39
Aptus International Enhanced Yield ETF
IDUB
$510M
$7.46K 0.52%
362,860
+8,878
+3% +$185K
VB icon
40
Vanguard Morningstar Small-Cap ETF
VB
$81.3B
$7.27K 0.51%
33,333
-186
-0.6% -$40.8K
IVE icon
41
iShares S&P 500 Value ETF
IVE
$49.6B
$7.05K 0.49%
38,743
-8,041
-17% -$1.46M
SPGM icon
42
State Street SPDR Portfolio MSCI Global Stock Market ETF
SPGM
$1.76B
$6.93K 0.48%
114,061
+3,422
+3% +$204K
DJUL icon
43
FT Vest US Equity Deep Buffer ETF July
DJUL
$450M
$6.88K 0.48%
172,886
-888
-0.5% -$34.6K
MSFT icon
44
Microsoft
MSFT
$3.71T
$6.86K 0.48%
15,341
+565
+4% +$239K
VBK icon
45
Vanguard Morningstar Small-Cap Growth ETF
VBK
$23.9B
$6.39K 0.45%
25,548
+13,447
+111% +$3.35M
ITOT icon
46
iShares Core S&P Total US Stock Market ETF
ITOT
$97.1B
$6.13K 0.43%
51,579
-958
-2% -$110K
JMUB icon
47
JPMorgan Municipal ETF
JMUB
$8.44B
$6.04K 0.42%
119,875
-3,440
-3% -$173K
BNDX icon
48
Vanguard Total International Bond ETF
BNDX
$82.1B
$6K 0.42%
123,324
+3,119
+3% +$152K
IYW icon
49
iShares US Technology ETF
IYW
$24.8B
$5.58K 0.39%
37,090
+3,640
+11% +$503K
TLT icon
50
iShares 20+ Year Treasury Bond ETF
TLT
$41.6B
$5.38K 0.38%
58,644
-7,074
-11% -$645K
1
2
3 4 5

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First Heartland Consultants's Q2 2024 Portfolio in Review

As of Q2 2024, First Heartland Consultants held 466 positions worth $1.43M, down 100% from $963M the previous quarter. Its ten largest holdings account for 45% of the portfolio.

First Heartland Consultants deployed $32.2M of net new capital in Q2 2024, opening 44 new positions and adding to 203 existing holdings. Its largest new stake was State Street SPDR Portfolio S&P 500 Value ETF: 305,955 shares worth $14.9K.

By sector, the portfolio is most concentrated in Technology at 3.4% of assets, down from 3.9% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was American Century Focused Large Cap Value ETF, an estimated $14.6M trimmed.

  • First Heartland Consultants's largest Q2 2024 buy was State Street SPDR Portfolio S&P 500 Value ETF: 305,955 shares worth $14.9K.
  • First Heartland Consultants added most to Vanguard Short-Term Bond ETF in Q2 2024, an estimated $17.7M increase.
  • First Heartland Consultants's biggest Q2 2024 reduction was American Century Focused Large Cap Value ETF, cutting an estimated $14.6M.
  • First Heartland Consultants fully exited iShares US Real Estate ETF in Q2 2024, selling an estimated $5.86M.
  • First Heartland Consultants's ten largest holdings make up 45% of its $1.43M portfolio in Q2 2024.
  • First Heartland Consultants opened 44 new positions and closed 21 in Q2 2024.
  • First Heartland Consultants's portfolio value fell 100% quarter-over-quarter to $1.43M.

Based on First Heartland Consultants's 13F filing for Q2 2024, filed 25 Jul 2024.