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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
-1.65%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$969M
AUM Growth
-$6.03M
Cap. Flow
-$38.2M
Cap. Flow %
-3.95%
Top 10 Hldgs %
24.06%
Holding
493
New
45
Increased
174
Reduced
197
Closed
54

Top Buys

Rank Stock Value
1
TLH icon
iShares 10-20 Year Treasury Bond ETF
TLH
+$9.34M
2
PYLD icon
PIMCO Multi Sector Bond Active ETF
PYLD
+$9.27M
3
UCON icon
First Trust Smith Unconstrained Bond ETF
UCON
+$8.14M
4
CGIC
Capital Group International Core Equity ETF
CGIC
+$7.6M
5
PTRB icon
PGIM Total Return Bond ETF
PTRB
+$7.18M

Top Sells

Rank Stock Value
1
TDG icon
TransDigm Group
TDG
+$51.8M
2
QQQ icon
Invesco QQQ Trust
QQQ
+$11M
3
VXF icon
Vanguard Extended Market ETF
VXF
+$9.37M
4
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$6.87M
5
RDVY icon
First Trust Rising Dividend Achievers ETF
RDVY
+$5.91M

Sector Composition

Rank Sector Weight
1 Technology 3.78%
2 Financials 2.01%
3 Consumer Discretionary 1.91%
4 Healthcare 1.14%
5 Communication Services 1.02%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
AAAU icon
376
Goldman Sachs Physical Gold ETF Shares
AAAU
$2.66B
$260K 0.03%
+8,624
New +$244K
USB icon
377
US Bancorp
USB
$100B
$259K 0.03%
6,143
-179
-3% -$8.26K
EALT icon
378
Innovator US Equity 5 to 15 Buffer ETF Quarterly
EALT
$172M
$258K 0.03%
8,408
+103
+1% +$3.33K
IEFA icon
379
iShares Core MSCI EAFE ETF
IEFA
$195B
$252K 0.03%
+3,326
New +$249K
ET icon
380
Energy Transfer Partners
ET
$70.9B
$252K 0.03%
13,535
+2,013
+17% +$39.2K
INOV icon
381
Innovator International Developed Power Buffer ETF November
INOV
$37.9M
$250K 0.03%
8,290
-158
-2% -$4.71K
ITW icon
382
Illinois Tool Works
ITW
$83.9B
$248K 0.03%
1,001
-37
-4% -$9.51K
MSTR icon
383
Strategy Inc
MSTR
$37.4B
$247K 0.03%
+857
New +$272K
ZALT icon
384
Innovator US Equity 10 Buffer ETF Quarterly
ZALT
$791M
$247K 0.03%
8,297
-22,807
-73% -$684K
SPBO icon
385
State Street SPDR Portfolio Corporate Bond ETF
SPBO
$2.09B
$245K 0.03%
8,429
-38,860
-82% -$1.12M
MU icon
386
Micron Technology
MU
$972B
$243K 0.03%
2,801
-464
-14% -$44.6K
GJUN icon
387
FT Vest US Equity Moderate Buffer ETF June
GJUN
$535M
$243K 0.03%
6,916
-2,490
-26% -$90K
HYMB icon
388
State Street SPDR Nuveen ICE High Yield Municipal Bond ETF
HYMB
$3.36B
$243K 0.03%
9,632
+33
+0.3% +$846
RCL icon
389
Royal Caribbean
RCL
$82.4B
$241K 0.02%
1,175
-150
-11% -$35.4K
UBER icon
390
Uber
UBER
$159B
$241K 0.02%
+3,307
New +$238K
XLE icon
391
State Street Energy Select Sector SPDR ETF
XLE
$39.3B
$239K 0.02%
5,120
+188
+4% +$8.48K
ILCG icon
392
iShares Morningstar Growth ETF
ILCG
$3.26B
$238K 0.02%
2,936
+4
+0.1% +$354
MO icon
393
Altria Group
MO
$109B
$236K 0.02%
3,936
+100
+3% +$5.46K
DMAR icon
394
FT Vest US Equity Deep Buffer ETF March
DMAR
$459M
$230K 0.02%
6,113
– –
NJUL icon
395
Innovator Growth-100 Power Buffer ETF July
NJUL
$260M
$229K 0.02%
3,809
-47,058
-93% -$2.95M
VO icon
396
Vanguard Morningstar Mid-Cap ETF
VO
$109B
$227K 0.02%
+3,512
New +$236K
INTC icon
397
Intel
INTC
$492B
$226K 0.02%
9,932
-20,766
-68% -$454K
ANET icon
398
Arista Networks
ANET
$242B
$226K 0.02%
2,911
+535
+23% +$54.2K
CRWD icon
399
CrowdStrike
CRWD
$229B
$225K 0.02%
1,472
-928
-39% -$88.4K
VOOG icon
400
Vanguard S&P 500 Growth ETF
VOOG
$27.3B
$224K 0.02%
4,026
-30
-0.7% -$1.82K
14 15
16
17 18

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CET
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ICM
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CCM
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TNBTD
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First Heartland Consultants's Q1 2025 Portfolio in Review

As of Q1 2025, First Heartland Consultants held 493 positions worth $969M, down 0.62% from $975M the previous quarter. Its ten largest holdings account for 24% of the portfolio.

First Heartland Consultants withdrew a net $38.2M in Q1 2025, closing 54 positions and reducing 197 holdings. Its most notable exit was Innovator Growth-100 Power Buffer ETF April, an estimated $2.86M position sold in full.

By sector, the portfolio is most concentrated in Technology at 3.8% of assets, down from 4.5% a quarter earlier, followed by Financials and Consumer Discretionary.

Against the trend, First Heartland Consultants opened a new position in iShares 10-20 Year Treasury Bond ETF worth $9.56M.

  • First Heartland Consultants's largest Q1 2025 buy was iShares 10-20 Year Treasury Bond ETF: 92,123 shares worth $9.56M.
  • First Heartland Consultants added most to PIMCO Multi Sector Bond Active ETF in Q1 2025, an estimated $9.27M increase.
  • First Heartland Consultants's biggest Q1 2025 reduction was TransDigm Group, cutting an estimated $51.8M.
  • First Heartland Consultants fully exited Innovator Growth-100 Power Buffer ETF April in Q1 2025, selling an estimated $2.86M.
  • First Heartland Consultants's ten largest holdings make up 24% of its $969M portfolio in Q1 2025.
  • First Heartland Consultants opened 45 new positions and closed 54 in Q1 2025.
  • First Heartland Consultants's portfolio value fell 0.62% quarter-over-quarter to $969M.

Based on First Heartland Consultants's 13F filing for Q1 2025, filed 7 May 2025.