We are live on ! Find out more
FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+8.55%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$1.12B
AUM Growth
+$155M
Cap. Flow
+$80.1M
Cap. Flow %
7.12%
Top 10 Hldgs %
25.5%
Holding
525
New
86
Increased
241
Reduced
149
Closed
22

Top Buys

Rank Stock Value
1
FRDM icon
Freedom 100 Emerging Markets ETF
FRDM
+$13.5M
2
IVW icon
iShares S&P 500 Growth ETF
IVW
+$8.29M
3
QQQ icon
Invesco QQQ Trust
QQQ
+$7.33M
4
VOO icon
Vanguard S&P 500 ETF
VOO
+$6.63M
5
ACIO icon
Aptus Collared Investment Opportunity ETF
ACIO
+$6.54M

Top Sells

Rank Stock Value
1
EMXC icon
iShares MSCI Emerging Markets ex China ETF
EMXC
+$12.4M
2
FDL icon
First Trust Morningstar Dividend Leaders Index Fund
FDL
+$10.7M
3
ADME icon
Aptus Behavioral Momentum ETF
ADME
+$8.83M
4
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$5.82M
5
TLH icon
iShares 10-20 Year Treasury Bond ETF
TLH
+$5.32M

Sector Composition

Rank Sector Weight
1 Technology 3.89%
2 Financials 1.89%
3 Consumer Discretionary 1.85%
4 Communication Services 0.97%
5 Healthcare 0.94%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DIS icon
226
Walt Disney
DIS
$181B
$651K 0.06%
5,249
-582
-10% -$60.5K
IWM icon
227
iShares Russell 2000 ETF
IWM
$81.9B
$650K 0.06%
3,011
-1,603
-35% -$323K
VGIT icon
228
Vanguard Intermediate-Term Treasury ETF
VGIT
$42.4B
$650K 0.06%
+10,864
New +$643K
XMAY
229
FT Vest U.S. Equity Enhance & Moderate Buffer ETF - May
XMAY
$19.3M
$648K 0.06%
19,455
+1,383
+8% +$44.3K
GEV icon
230
GE Vernova
GEV
$264B
$643K 0.06%
1,215
-121
-9% -$50.4K
FDL icon
231
First Trust Morningstar Dividend Leaders Index Fund
FDL
$7.84B
$639K 0.06%
15,264
-258,486
-94% -$10.7M
ARKB icon
232
ARK 21Shares Bitcoin ETF
ARKB
$2.48B
$632K 0.06%
17,663
+884
+5% +$29K
PULS icon
233
PGIM Ultra Short Bond ETF
PULS
$18.4B
$631K 0.06%
12,677
-1,131
-8% -$56.1K
YYY icon
234
Amplify CEF High Income ETF
YYY
$741M
$627K 0.06%
53,538
+6,285
+13% +$70.8K
UNP icon
235
Union Pacific
UNP
$174B
$626K 0.06%
2,721
+688
+34% +$153K
EPD icon
236
Enterprise Products Partners
EPD
$81.7B
$620K 0.06%
19,983
+1,895
+10% +$59K
IBD icon
237
Inspire Corporate Bond ETF
IBD
$489M
$617K 0.05%
25,717
+7,838
+44% +$186K
KO icon
238
Coca-Cola
KO
$375B
$612K 0.05%
8,648
+656
+8% +$46.7K
SCHG icon
239
Schwab US Large-Cap Growth ETF
SCHG
$62.9B
$609K 0.05%
20,850
+1,161
+6% +$30.7K
XLG icon
240
Invesco S&P 500 Top 50 ETF
XLG
$11B
$609K 0.05%
11,689
+836
+8% +$39.8K
GLD icon
241
SPDR Gold Trust
GLD
$142B
$606K 0.05%
1,987
+212
+12% +$64.2K
VYM icon
242
Vanguard High Dividend Yield ETF
VYM
$83.5B
$598K 0.05%
4,484
+542
+14% +$68.7K
RSPN icon
243
Invesco S&P 500 Equal Weight Industrials ETF
RSPN
$1.07B
$589K 0.05%
11,009
-260
-2% -$13.1K
PGR icon
244
Progressive
PGR
$125B
$578K 0.05%
2,166
-80
-4% -$21.9K
OWNS
245
CCM Affordable Housing MBS ETF
OWNS
$105M
$570K 0.05%
33,273
+8,977
+37% +$153K
BR icon
246
Broadridge
BR
$19B
$568K 0.05%
2,339
+352
+18% +$83.7K
IHF icon
247
iShares US Healthcare Providers ETF
IHF
$1.27B
$560K 0.05%
11,510
+94
+0.8% +$4.63K
FLOT icon
248
iShares Floating Rate Bond ETF
FLOT
$10.5B
$557K 0.05%
10,911
-523
-5% -$26.6K
IFRA icon
249
iShares US Infrastructure ETF
IFRA
$4.6B
$554K 0.05%
11,256
+171
+2% +$7.96K
AXON
250
Axon Enterprise
AXON
$46.4B
$551K 0.05%
665
-21
-3% -$14.3K
8 9
10
11 12

Similar funds

BGCP
Bristol Gate Capital Partners Toronto, Ontario, Canada $1.55B AUM 12.75% 1-Year Est. Return
MSA
MUFG Securities Americas New York $1.55B AUM 28.4% 1-Year Est. Return
CET
Clean Energy Transition London, United Kingdom $1.54B AUM 34.41% 1-Year Est. Return
ICM
Irenic Capital Management New York $1.54B AUM 12.79% 1-Year Est. Return
CCM
Cinctive Capital Management New York $1.53B AUM 48.83% 1-Year Est. Return
TNBTD
Trustmark National Bank Trust Department Jackson, Mississippi $1.56B AUM 16.53% 1-Year Est. Return
MCP
Meridiem Capital Partners Dallas, Texas $1.53B AUM 17.03% 1-Year Est. Return
SG
Sienna Gestion Paris, France $1.53B AUM 27.73% 1-Year Est. Return

First Heartland Consultants's Q2 2025 Portfolio in Review

As of Q2 2025, First Heartland Consultants held 525 positions worth $1.12B, up 16% from $969M the previous quarter. Its ten largest holdings account for 26% of the portfolio.

First Heartland Consultants deployed $80.1M of net new capital in Q2 2025, opening 86 new positions and adding to 241 existing holdings. Its largest new stake was Freedom 100 Emerging Markets ETF: 362,182 shares worth $14.6M.

By sector, the portfolio is most concentrated in Technology at 3.9% of assets, up from 3.8% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was First Trust Morningstar Dividend Leaders Index Fund, an estimated $10.7M trimmed.

  • First Heartland Consultants's largest Q2 2025 buy was Freedom 100 Emerging Markets ETF: 362,182 shares worth $14.6M.
  • First Heartland Consultants added most to iShares S&P 500 Growth ETF in Q2 2025, an estimated $8.29M increase.
  • First Heartland Consultants's biggest Q2 2025 reduction was First Trust Morningstar Dividend Leaders Index Fund, cutting an estimated $10.7M.
  • First Heartland Consultants fully exited iShares MSCI Emerging Markets ex China ETF in Q2 2025, selling an estimated $12.4M.
  • First Heartland Consultants's ten largest holdings make up 26% of its $1.12B portfolio in Q2 2025.
  • First Heartland Consultants opened 86 new positions and closed 22 in Q2 2025.
  • First Heartland Consultants's portfolio value rose 16% quarter-over-quarter to $1.12B.

Based on First Heartland Consultants's 13F filing for Q2 2025, filed 15 Aug 2025.