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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
-1.65%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.98%
AUM
$969M
AUM Growth
-$6.03M
Cap. Flow
-$38.2M
Cap. Flow %
-3.95%
Top 10 Hldgs %
24.06%
Holding
493
New
45
Increased
174
Reduced
197
Closed
54

Top Buys

Rank Stock Value
1
TLH icon
iShares 10-20 Year Treasury Bond ETF
TLH
+$9.34M
2
PYLD icon
PIMCO Multi Sector Bond Active ETF
PYLD
+$9.27M
3
UCON icon
First Trust Smith Unconstrained Bond ETF
UCON
+$8.14M
4
CGIC
Capital Group International Core Equity ETF
CGIC
+$7.6M
5
PTRB icon
PGIM Total Return Bond ETF
PTRB
+$7.18M

Top Sells

Rank Stock Value
1
TDG icon
TransDigm Group
TDG
+$51.8M
2
QQQ icon
Invesco QQQ Trust
QQQ
+$11M
3
VXF icon
Vanguard Extended Market ETF
VXF
+$9.37M
4
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$6.87M
5
RDVY icon
First Trust Rising Dividend Achievers ETF
RDVY
+$5.91M

Sector Composition

Rank Sector Weight
1 Technology 3.78%
2 Financials 2.01%
3 Consumer Discretionary 1.91%
4 Healthcare 1.14%
5 Communication Services 1.02%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
OAEM icon
226
OneAscent Emerging Markets ETF
OAEM
$125M
$537K 0.06%
18,700
+530
+3% +$15.8K
IBM icon
227
IBM
IBM
$223B
$537K 0.06%
2,159
-13
-0.6% -$3.18K
OALC icon
228
OneAscent Large Cap Core ETF
OALC
$260M
$524K 0.05%
+18,351
New +$549K
XBI icon
229
State Street SPDR S&P Biotech ETF
XBI
$10.3B
$514K 0.05%
6,344
+168
+3% +$15K
MOAT icon
230
VanEck Morningstar Wide Moat ETF
MOAT
$12.4B
$514K 0.05%
5,844
-636
-10% -$58.5K
GLD icon
231
SPDR Gold Trust
GLD
$142B
$511K 0.05%
1,775
+212
+14% +$56.1K
VYM icon
232
Vanguard High Dividend Yield ETF
VYM
$83.7B
$508K 0.05%
3,942
-271
-6% -$35.5K
GTO icon
233
Invesco Total Return Bond ETF
GTO
$2.47B
$507K 0.05%
10,803
+134
+1% +$6.26K
ARLU icon
234
AllianzIM US Equity Buffer15 Uncapped Apr ETF
ARLU
$55.9M
$505K 0.05%
19,585
-278
-1% -$7.57K
TMFC icon
235
Motley Fool 100 Index ETF
TMFC
$2.12B
$502K 0.05%
9,030
+1,138
+14% +$67.6K
SPYD icon
236
State Street SPDR Portfolio S&P 500 High Dividend ETF
SPYD
$7.67B
$501K 0.05%
11,323
+15
+0.1% +$659
IFRA icon
237
iShares US Infrastructure ETF
IFRA
$4.59B
$500K 0.05%
11,085
-6,388
-37% -$298K
XLG icon
238
Invesco S&P 500 Top 50 ETF
XLG
$11B
$499K 0.05%
10,853
-583
-5% -$28.8K
BIL icon
239
State Street SPDR Bloomberg 1-3 Month T-Bill ETF
BIL
$46.7B
$499K 0.05%
5,442
-872
-14% -$79.9K
UDEC
240
Innovator US Equity Ultra Buffer ETF December
UDEC
$250M
$498K 0.05%
+14,508
New +$510K
SCHG icon
241
Schwab US Large-Cap Growth ETF
SCHG
$62.9B
$493K 0.05%
19,689
+10,657
+118% +$292K
TPMN
242
DELISTED
Timothy Plan Market Neutral ETF
TPMN
$492K 0.05%
20,543
+3,876
+23% +$91.6K
SBUX icon
243
Starbucks
SBUX
$120B
$490K 0.05%
4,997
-241
-5% -$24.9K
ETR icon
244
Entergy
ETR
$49.3B
$484K 0.05%
5,667
+3
+0.1% +$247
FIXD icon
245
First Trust Smith Opportunistic Fixed Income ETF
FIXD
$3.23B
$482K 0.05%
10,991
-31,263
-74% -$1.36M
BR icon
246
Broadridge
BR
$19.7B
$482K 0.05%
1,987
+98
+5% +$23.1K
UNP icon
247
Union Pacific
UNP
$174B
$480K 0.05%
+2,033
New +$489K
QWLD
248
State Street SPDR MSCI World StrategicFactors ETF
QWLD
$179M
$478K 0.05%
3,747
-237
-6% -$30.4K
ITA icon
249
iShares US Aerospace & Defense ETF
ITA
$15B
$478K 0.05%
3,120
-300
-9% -$45.8K
SPGP icon
250
Invesco S&P 500 GARP ETF
SPGP
$2.32B
$464K 0.05%
4,643
-2,031
-30% -$214K
8 9
10
11 12

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MSA
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CET
Clean Energy Transition London, United Kingdom $1.54B AUM 34.41% 1-Year Est. Return
ICM
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CCM
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TNBTD
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MCP
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SG
Sienna Gestion Paris, France $1.53B AUM 27.73% 1-Year Est. Return

First Heartland Consultants's Q1 2025 Portfolio in Review

As of Q1 2025, First Heartland Consultants held 493 positions worth $969M, down 0.62% from $975M the previous quarter. Its ten largest holdings account for 24% of the portfolio.

First Heartland Consultants withdrew a net $38.2M in Q1 2025, closing 54 positions and reducing 197 holdings. Its most notable exit was Innovator Growth-100 Power Buffer ETF April, an estimated $2.86M position sold in full.

By sector, the portfolio is most concentrated in Technology at 3.8% of assets, down from 4.5% a quarter earlier, followed by Financials and Consumer Discretionary.

Against the trend, First Heartland Consultants opened a new position in iShares 10-20 Year Treasury Bond ETF worth $9.56M.

  • First Heartland Consultants's largest Q1 2025 buy was iShares 10-20 Year Treasury Bond ETF: 92,123 shares worth $9.56M.
  • First Heartland Consultants added most to PIMCO Multi Sector Bond Active ETF in Q1 2025, an estimated $9.27M increase.
  • First Heartland Consultants's biggest Q1 2025 reduction was TransDigm Group, cutting an estimated $51.8M.
  • First Heartland Consultants fully exited Innovator Growth-100 Power Buffer ETF April in Q1 2025, selling an estimated $2.86M.
  • First Heartland Consultants's ten largest holdings make up 24% of its $969M portfolio in Q1 2025.
  • First Heartland Consultants opened 45 new positions and closed 54 in Q1 2025.
  • First Heartland Consultants's portfolio value fell 0.62% quarter-over-quarter to $969M.

Based on First Heartland Consultants's 13F filing for Q1 2025, filed 7 May 2025.