Creative Planning’s Booking.com BKNG Stock Holding History

Creative Planning’s Portfolio BKNG Stock Details BKNG Fund Activity

Bought

Maintained

Sold

Quarter	Market Value	Status	Shares	Change in Stake	Trade Value	Portfolio Weight	Portfolio Position
2018 Q2	–	Sell	-2,500	Closed	-$49K	–	2063
2018 Q1	$49K	Buy	+2,500	New	+$197K	﹤0.01%	1819
2017 Q3	–	Sell	-5,000	Closed	-$90K	–	2088
2017 Q2	$90K	Sell	5,000 -5,000	-50%	-$367K	﹤0.01%	2057
2017 Q1	$116K	Buy	10,000 +5,000	+100%	+$330K	﹤0.01%	1851
2016 Q4	$27K	Buy	5,000 +2,500	+100%	+$149K	﹤0.01%	2856
2016 Q3	$13K	Buy	+2,500	New	+$139K	﹤0.01%	3315
2015 Q2	–	Sell	-5,000	Closed	-$4K	–	1309
2015 Q1	$4K	Buy	+5,000	New	+$224K	﹤0.01%	3612

Other funds holding BKNG

BlackRock New York $5.72T AUM 30.48% 1-Year Est. Return

VCM

Vanguard Capital Management Malvern, Pennsylvania $4.04T AUM

State Street Boston, Massachusetts $2.9T AUM 29.55% 1-Year Est. Return

T. Rowe Price Associates Baltimore, Maryland $865B AUM 30.76% 1-Year Est. Return

JP Morgan Chase New York $1.56T AUM 27.86% 1-Year Est. Return

Invesco Atlanta, Georgia $1.02T AUM 30.18% 1-Year Est. Return

Dodge & Cox San Francisco, California $182B AUM 14.68% 1-Year Est. Return

Geode Capital Management Boston, Massachusetts $1.61T AUM 30.72% 1-Year Est. Return

Capital World Investors Los Angeles, California $733B AUM 35.63% 1-Year Est. Return

VPM

Vanguard Portfolio Management Malvern, Pennsylvania $1.91T AUM

Creative Planning's BKNG Position: Q1 2026 in Review

Creative Planning increased its Booking.com (BKNG) stake by 18% in Q1 2026, buying an estimated $8.31M and bringing the position to 297,975 shares worth $50.2M. The position accounts for 0.03% of the portfolio, ranked #220.

Creative Planning first reported a position in BKNG in Q2 2013 and has held it in 51 quarters since. The position peaked at $54.2M in Q4 2025. 1,907 funds tracked by Wall St. Rank hold BKNG as of Q1 2026.

Creative Planning held 297,975 shares of Booking.com worth $50.2M as of Q1 2026.
Creative Planning bought 45,150 Booking.com shares in Q1 2026, an estimated $8.31M.
Booking.com made up 0.03% of Creative Planning's portfolio in Q1 2026, its #220 holding.
Creative Planning first reported a position in Booking.com in Q2 2013 and has held it in 51 quarters since.
Creative Planning's Booking.com position peaked at $54.2M in Q4 2025.
1,907 funds tracked by Wall St. Rank held Booking.com as of Q1 2026.

Based on Creative Planning's 13F filing for Q1 2026, filed 12 May 2026.