Direxion Daily NFLX Bull 2X ETF

NFXL

Börsenwert 144 Mio. $

Netflix, Inc. (NFLX) has shed a quarter of its value this year. But that decline isn't the worst of the story.

Even with the Warner Bros. Discovery (WBD) acquisition out of its hair — leaving Paramount Skydance (PSKY) to hold the bag — Netflix, Inc. (NFLX) is struggling this year.

With first-quarter earnings season ramping up in the days ahead, investors will see updates from some revered names. This includes Netflix, Inc. (NFLX).

Shares of Netflix, Inc. (NFLX) snapped out of lengthy slump after the streaming entertainment giant walked away from an effort to acquire Warner Bros. Discovery.

Entering the Jan. 23 trading session, Netflix, Inc. (NFLX) was a on six-session skid – one contributing to a year-to-date loss of more than 8%. The bulk of the streaming entertainment giant's woes come from its $72 billion bid for Warner Bros.

Elon Musk became the first person to reach a net worth of $700 billion after Delaware's Supreme Court reinstated $139 billion in Tesla, Inc. (TSLA) stock options that were previously voided, creating renewed attention for single-stock ETFs tracking the electric vehicle maker.

Netflix, Inc. (NFLX) is caught in the middle of an escalating bidding war for Warner Bros. Discovery that's creating volatility for the streaming giant's shares and new trading opportunities in leveraged ETFs tied to the stock.

Carrying the benchmark for modern entertainment content, Netflix Inc. (NASDAQ:NFLX) can arguably be referred to as the only streaming service with true global penetration. According to the company's website, its programs reach over half a billion people in more than 190 countries. In many ways, Netflix is synonymous with streaming the way Alphabet's (NASDAQ:GOOG) (NASDAQ:GOOGL) Google is with search. As such, this enormous scale lets the enterprise amortize content costs over a far larger subscriber base than its rivals.

After beating Q1 and Q2 earnings, the question heading into Netflix's Q3 earnings was if the streaming company could sustain its momentum. That didn't appear to be the case after it missed its earnings expectations following the closing bell on Tuesday, October 21.

Editor's note: Any and all references to time frames longer than one trading day are for purposes of market context only, and not recommendations of any holding time frame. Daily rebalancing ETFs are not meant to be held unmonitored for long periods.