Yum! BrandsYUM
About: Yum Brands is a US-based restaurant operator featuring a portfolio of four brands: KFC (31,981 global units at year-end 2024), Pizza Hut (20,225 units), Taco Bell (8,757 units), and Habit Burger & Grill (nearly 400 units). With more than $65 billion in 2024 systemwide sales, the firm is the second-largest restaurant company in the world behind McDonald's ($131 billion). Yum is 98% franchised, with the largest franchisee, Yum China, spun out in 2016, after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity. Yum is the newest evolution of Tricon, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Employees: 40,000
Fund manager confidence
Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)
23% more call options, than puts
Call options by funds: $216M | Put options by funds: $175M
19% more repeat investments, than reductions
Existing positions increased: 472 | Existing positions reduced: 396
12% more first-time investments, than exits
New positions opened: 115 | Existing positions closed: 103
1.93% more ownership
Funds ownership: 82.19% [Q1] → 84.12% (+1.93%) [Q2]
4% less capital invested
Capital invested by funds: $36.1B [Q1] → $34.6B (-$1.47B) [Q2]
1% less funds holding
Funds holding: 1,325 [Q1] → 1,308 (-17) [Q2]
17% less funds holding in top 10
Funds holding in top 10: 6 [Q1] → 5 (-1) [Q2]
Research analyst outlook
9 Wall Street Analysts provided 1 year price targets over the past 3 months
9 analyst ratings
JP Morgan John Ivankoe | 9%upside $160 | Overweight Maintained | 6 Aug 2025 |
Wells Fargo Zachary Fadem | 6%upside $155 | Equal-Weight Maintained | 6 Aug 2025 |
Morgan Stanley John Glass | 3%upside $151 | Equal-Weight Maintained | 6 Aug 2025 |
Evercore ISI Group Matt McGinley | 12%upside $165 | In-Line Maintained | 6 Aug 2025 |
Barclays Jeffrey Bernstein | 12%upside $164 | Overweight Maintained | 5 Aug 2025 |
Financial journalist opinion
Based on 30 articles about YUM published over the past 30 days









