ULTA icon

Ulta Beauty

1,025 hedge funds and large institutions have $20B invested in Ulta Beauty in 2025 Q2 according to their latest regulatory filings, with 183 funds opening new positions, 328 increasing their positions, 373 reducing their positions, and 90 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more funds holding in top 10

Funds holding in top 10:

more capital invested

Capital invested by funds: $ → $

more funds holding

Funds holding:

4.42% more ownership

Funds ownership: 90.51%94.93% (+4.4%)

12% less repeat investments, than reductions

Existing positions increased: 328 | Existing positions reduced: 373

23% less call options, than puts

Call options by funds: $737M | Put options by funds: $957M

Holders
1,025
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
11
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$737M
Puts
$957M
Net Calls
Net Calls Change

Top Sellers

1 -$193M
2 -$179M
3 -$146M
4
AM
Atreides Management
Massachusetts
-$79.7M
5
Invesco
Invesco
Georgia
-$76.4M
Name Holding Trade Value Shares
Change
Change in
Stake
201
$7.85M
202
$7.84M
203
$7.77M
204
$7.77M
205
$7.67M
206
$7.66M
207
$7.51M
208
$7.51M
209
$7.43M
210
$7.37M
211
$7.34M
212
$7.3M
213
$7.29M
214
$7.28M
215
$7.11M
216
$7.05M
217
$7M
218
$6.94M
219
$6.76M
220
$6.76M
221
$6.74M
222
$6.72M
223
$6.7M
224
$6.64M
225
$6.59M