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Ulta Beauty

1,012 hedge funds and large institutions have $17.1B invested in Ulta Beauty in 2024 Q2 according to their latest regulatory filings, with 123 funds opening new positions, 412 increasing their positions, 360 reducing their positions, and 168 closing their positions.

New
Increased
Maintained
Reduced
Closed

14% more repeat investments, than reductions

Existing positions increased: 412 | Existing positions reduced: 360

1.38% less ownership

Funds ownership: 94.02%92.64% (-1.4%)

5% less funds holding

Funds holding: 1,0701,012 (-58)

16% less call options, than puts

Call options by funds: $861M | Put options by funds: $1.03B

27% less first-time investments, than exits

New positions opened: 123 | Existing positions closed: 168

27% less capital invested

Capital invested by funds: $23.5B → $17.1B (-$6.4B)

43% less funds holding in top 10

Funds holding in top 10: 148 (-6)

Holders
1,012
Holders Change
-58
Holders Change %
-5.42%
% of All Funds
14.62%
Holding in Top 10
8
Holding in Top 10 Change
-6
Holding in Top 10 Change %
-42.86%
% of All Funds
0.12%
New
123
Increased
412
Reduced
360
Closed
168
Calls
$861M
Puts
$1.03B
Net Calls
-$167M
Net Calls Change
+$124M
Name Holding Trade Value Shares
Change
Change in
Stake
MFG
1101
Menard Financial Group
Texas
-$565K -1,081 Closed
I
1102
InceptionR
California
-$487K -931 Closed
DWA
1103
Delap Wealth Advisory
Oregon
-$435K -832 Closed
MCA
1104
MSH Capital Advisors
Arizona
-$424K -811 Closed
EA
1105
Emerald Advisers
Pennsylvania
-$422K -807 Closed
OQS
1106
Occudo Quantitative Strategies
Florida
-$422K -807 Closed
MSR
1107
Main Street Research
Connecticut
-$421K -806 Closed
CAG
1108
Csenge Advisory Group
Florida
-$416K -796 Closed
QI
1109
Qtron Investments
Massachusetts
-$414K -791 Closed
CM
1110
Capula Management
Cayman Islands
-$409K -782 Closed
BL
1111
Balentine LLC
Georgia
-$408K -781 Closed
MC
1112
Machina Capital
France
-$393K -751 Closed
STA
1113
Summit Trail Advisors
New York
-$382K -730 Closed
NAS
1114
Nicolet Advisory Services
Wisconsin
-$332K -729 Closed
LCWP
1115
Legacy Capital Wealth Partners
Arkansas
-$394K -728 Closed
APW
1116
Aurora Private Wealth
New Jersey
-$384K -725 Closed
TA
1117
TKG Advisors
Indiana
-$379K -724 Closed
Koshinski Asset Management
1118
Koshinski Asset Management
Illinois
-$350K -669 Closed
GF
1119
Gries Financial
Ohio
-$341K -652 Closed
HAS
1120
HBW Advisory Services
California
-$310K -633 Closed
BWP
1121
Barlow Wealth Partners
Kentucky
-$279K -630 Closed
CRC
1122
Curi RMB Capital
Illinois
-$327K -625 Closed
AG
1123
Algert Global
California
-$324K -620 Closed
HR
1124
Howe & Rusling
New York
-$323K -618 Closed
LNC
1125
Lincoln National Corp
Pennsylvania
-$306K -586 Closed

ULTA Hedge Fund Activity: Q2 2024 in Review

1,012 of the 6,924 institutional investors tracked by Wall St. Rank reported a position in Ulta Beauty (ULTA) for Q2 2024, worth a combined $17.1B — down 27% from $23.5B a quarter earlier.

Sellers outnumbered buyers: 168 funds closed out of ULTA and 123 opened new positions — a net loss of 45 holders — while 360 trimmed existing stakes and 412 added.

The largest buyer was Berkshire Hathaway, opening a new position worth an estimated $281M. The largest seller was VOYA Investment Management, cutting an estimated $254M.

  • 1,012 institutional investors held Ulta Beauty (ULTA) as of Q2 2024, down from 1,070 in Q1 2024.
  • Funds reported $17.1B of Ulta Beauty stock for Q2 2024, down 27% quarter-over-quarter.
  • 123 funds opened new Ulta Beauty positions in Q2 2024 and 168 closed out, a net change of -45 holders.
  • The largest Ulta Beauty buyer in Q2 2024 was Berkshire Hathaway, an estimated $281M added.
  • The largest Ulta Beauty seller in Q2 2024 was VOYA Investment Management, an estimated $254M sold.

Based on aggregated 13F filings for Q2 2024.