ULTA icon

Ulta Beauty

1,025 hedge funds and large institutions have $20B invested in Ulta Beauty in 2025 Q2 according to their latest regulatory filings, with 183 funds opening new positions, 328 increasing their positions, 373 reducing their positions, and 90 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more funds holding in top 10

Funds holding in top 10:

more capital invested

Capital invested by funds: $ → $

more funds holding

Funds holding:

4.42% more ownership

Funds ownership: 90.51%94.93% (+4.4%)

12% less repeat investments, than reductions

Existing positions increased: 328 | Existing positions reduced: 373

23% less call options, than puts

Call options by funds: $737M | Put options by funds: $957M

Holders
1,025
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
11
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$737M
Puts
$957M
Net Calls
Net Calls Change

Top Sellers

1 -$193M
2 -$179M
3 -$146M
4
AM
Atreides Management
Massachusetts
-$79.7M
5
Invesco
Invesco
Georgia
-$76.4M
Name Holding Trade Value Shares
Change
Change in
Stake
476
$1.1M
477
$1.09M
478
$1.08M
479
$1.07M
480
$1.07M
481
$1.07M
482
$1.06M
483
$1.05M
484
$1.05M
485
$1.05M
486
$1.05M
487
$1.04M
488
$1.03M
489
$1.03M
490
$1.03M
491
$1.03M
492
$1.02M
493
$1.01M
494
$989K
495
$979K
496
$968K
497
$968K
498
$961K
499
$959K
500
$954K