ULTA icon

Ulta Beauty

1,025 hedge funds and large institutions have $20B invested in Ulta Beauty in 2025 Q2 according to their latest regulatory filings, with 183 funds opening new positions, 328 increasing their positions, 373 reducing their positions, and 90 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more funds holding in top 10

Funds holding in top 10:

more capital invested

Capital invested by funds: $ → $

more funds holding

Funds holding:

4.42% more ownership

Funds ownership: 90.51%94.93% (+4.4%)

12% less repeat investments, than reductions

Existing positions increased: 328 | Existing positions reduced: 373

23% less call options, than puts

Call options by funds: $737M | Put options by funds: $957M

Holders
1,025
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
11
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$737M
Puts
$957M
Net Calls
Net Calls Change

Top Sellers

1 -$193M
2 -$179M
3 -$146M
4
AM
Atreides Management
Massachusetts
-$79.7M
5
Invesco
Invesco
Georgia
-$76.4M
Name Holding Trade Value Shares
Change
Change in
Stake
426
$1.48M
427
$1.46M
428
$1.45M
429
$1.45M
430
$1.43M
431
$1.43M
432
$1.41M
433
$1.41M
434
$1.4M
435
$1.39M
436
$1.38M
437
$1.37M
438
$1.37M
439
$1.36M
440
$1.35M
441
$1.34M
442
$1.34M
443
$1.33M
444
$1.32M
445
$1.3M
446
$1.29M
447
$1.29M
448
$1.28M
449
$1.26M
450
$1.26M