UAA icon

Under Armour

Positive
Neutral
Negative
Sentiment 3-Months
Positive
Neutral 36.4%
Negative

Neutral
Zacks Investment Research
yesterday
lululemon vs Under Armour: Which Athleticwear Stock Has More Upside?
UAA's performance turnaround contrasts with LULU's premium scale and margin pressures, setting up a clear growth and valuation divergence.
lululemon vs Under Armour: Which Athleticwear Stock Has More Upside?
Negative
Seeking Alpha
8 days ago
Under Armour: Once A Challenger Brand, Now A Speculative Value Play
Under Armour (UAA) trades at a depressed valuation, with a $2.2B market cap against $5B in sales, reflecting skepticism about its turnaround. Recent financials show continued revenue and margin declines, with FY2026 sales expected to be down 4–5% and gross margin pressured by tariffs. Management's restructuring, led by founder Kevin Plank, includes SKU reductions and renewed marketing focus, but tangible results remain elusive.
Under Armour: Once A Challenger Brand, Now A Speculative Value Play
Positive
Benzinga
8 days ago
Warren Buffett Of Canada Bets Big On Under Armour: Is UA Stock Really Turning The Corner?
When Prem Watsa makes a move, markets tend to pay attention — not because it's flashy, but because it's usually patient, deliberate and deeply conviction-driven.
Warren Buffett Of Canada Bets Big On Under Armour: Is UA Stock Really Turning The Corner?
Positive
Schaeffers Research
8 days ago
Under Armour Stock Rises After Fairfax Boosts Stake
Under Armour Inc (NYSE:UAA) shares were last seen up 0.5% to trade at $5.45, after news that Fairfax Financial Holdings (FRFHF) increased its ownership stake after the sportswear makers' difficult year.
Under Armour Stock Rises After Fairfax Boosts Stake
Positive
Proactive Investors
9 days ago
Fairfax Financial increases holdings in Under Armour
Under Armour Inc (NYSE:UA) shares rose as much as 7% before trading flat at about $5.40 after Fairfax Financial Holdings expanded its position in the sports apparel company. Regulatory filings show that as of December 30, Canada-based Fairfax, already a 10% owner, had acquired nearly 42 million Under Armour shares, representing an estimated 22% stake.
Fairfax Financial increases holdings in Under Armour
Positive
Zacks Investment Research
9 days ago
UAA's EMEA & Latin America Momentum Signals Strong Global Upswing
Under Armour's EMEA and Latin America sales jump in the double digits in 2Q26, highlighting strong brand momentum and a key offset to regional resets.
UAA's EMEA & Latin America Momentum Signals Strong Global Upswing
Positive
Market Watch
9 days ago
Under Armour has a new fan — in the firm founded by the ‘Warren Buffett of Canada'
Shares of Under Armour Inc. got a boost after hours on Monday after Fairfax Financial Holdings continued to build up a large stake in the athleisure giant, whose stock has struggled over the past year.
Under Armour has a new fan — in the firm founded by the ‘Warren Buffett of Canada'
Positive
Zacks Investment Research
15 days ago
Under Armour (UAA) Moves 7.5% Higher: Will This Strength Last?
Under Armour (UAA) witnessed a jump in share price last session on above-average trading volume. The latest trend in earnings estimate revisions for the stock doesn't suggest further strength down the road.
Under Armour (UAA) Moves 7.5% Higher: Will This Strength Last?
Neutral
Market Watch
2 months ago
Steph Curry likely made $300 million with Under Armour. Can his next step match Roger Federer's post-Nike success?
The Golden State Warriors star could take his Curry Brand independent or to another retailer — something Federer and Tiger Woods scored success with after splitting from Nike.
Steph Curry likely made $300 million with Under Armour. Can his next step match Roger Federer's post-Nike success?
Negative
Business Insider
2 months ago
Stephen Curry and Under Armour end their 13-year partnership as the sportswear company restructures to revive sales
Stephen Curry and Under Armour have ended their 13-year partnership. The split comes as Under Armour faces declining sales, restructuring, and falling share value.
Stephen Curry and Under Armour end their 13-year partnership as the sportswear company restructures to revive sales