8.33 USD
+0.05
0.60%
Updated May 22, 1:01 PM EDT
1 day
0.60%
5 days
-3.36%
1 month
6.11%
3 months
-20.06%
6 months
-27.06%
Year to date
-25.89%
1 year
-47.64%
5 years
-52.86%
10 years
-65.97%
 

About: Snap is a technology company best known for its marquis social media application Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app's revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap's overall sales.

Employees: 4,911

0
Funds holding %
of 7,245 funds
0
Analysts bullish %
of 18 analysts

Fund manager confidence

Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)

95% more call options, than puts

Call options by funds: $628M | Put options by funds: $321M

19% more repeat investments, than reductions

Existing positions increased: 188 | Existing positions reduced: 158

2.44% more ownership

Funds ownership: 59.31% [Q4 2024] → 61.74% (+2.44%) [Q1 2025]

4% more first-time investments, than exits

New positions opened: 78 | Existing positions closed: 75

1% less funds holding

Funds holding: 555 [Q4 2024] → 547 (-8) [Q1 2025]

15% less capital invested

Capital invested by funds: $9.1B [Q4 2024] → $7.73B (-$1.36B) [Q1 2025]

57% less funds holding in top 10

Funds holding in top 10: 7 [Q4 2024] → 3 (-4) [Q1 2025]

Research analyst outlook

18 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target
$6.50
22%
downside
Avg. target
$9.69
16%
upside
High target
$14
68%
upside

18 analyst ratings

positive
17%
14 neutral
78%
negative
6%
Loop Capital
Rob Sanderson
44%upside
$12
Buy
Maintained
16 May 2025
Morgan Stanley
Brian Nowak
22%downside
$6.50
Equal-Weight
Maintained
1 May 2025
Canaccord Genuity
Maria Ripps
8%upside
$9
Hold
Maintained
30 Apr 2025
Citigroup
Ronald Josey
4%downside
$8
Neutral
Maintained
30 Apr 2025
B. Riley Securities
Naved Khan
20%upside
$10
Neutral
Maintained
30 Apr 2025

Financial journalist opinion

Based on 45 articles about SNAP published over the past 30 days

Neutral
Business Wire
2 days ago
Moloco, Nestlé-Purina, Snapchat, and Mistplay Discuss the Rise of the Independent App Ecosystem at MAU Vegas 2025
LAS VEGAS--(BUSINESS WIRE)--Moloco, a leader in operational machine learning (ML) and performance advertising, today announced it will be participating in the event Mobile Apps Unlocked (MAU) Vegas 2025. As a title sponsor of this event, Moloco will lead a customer panel session featuring Nestlé-Purina, Snapchat, and Mistplay; present a keynote session; and offer an interactive booth experience with an informative quiz that tests how well marketers know their target audiences. Beth Berger, Vice.
Moloco, Nestlé-Purina, Snapchat, and Mistplay Discuss the Rise of the Independent App Ecosystem at MAU Vegas 2025
Negative
Seeking Alpha
2 days ago
Snap: Subscription Growth Hiding Advertising Weakness
Snap's Q1 results were solid, driven by strong subscription growth, but management's cautious tone and lack of Q2 guidance spooked investors. Advertising remains a weak spot, despite a successful transition to direct response advertising. Snap's investments in AR and hardware could create upside but lack a clear monetization path at this point in time.
Snap: Subscription Growth Hiding Advertising Weakness
Neutral
Schaeffers Research
2 days ago
2 Social Media Stocks to Watch Amid Reddit Turmoil
Two social media giants, Snap Inc (NYSE:SNAP) and Pinterest Inc (NYSE:PINS), are shifting lower on Wall Street today.
2 Social Media Stocks to Watch Amid Reddit Turmoil
Positive
24/7 Wall Street
4 days ago
4 Red-Hot Technology Stocks Trading Under $10 Have Massive Upside Potential
While most of Wall Street focuses on large and mega-cap stocks, as they provide a degree of safety and liquidity, many investors are limited in the number of shares they can buy.
4 Red-Hot Technology Stocks Trading Under $10 Have Massive Upside Potential
Neutral
Zacks Investment Research
1 week ago
Snap (SNAP) Reliance on International Sales: What Investors Need to Know
Examine Snap's (SNAP) international revenue patterns and their implications on Wall Street's forecasts and the prospective trajectory of the stock.
Snap (SNAP) Reliance on International Sales: What Investors Need to Know
Positive
Zacks Investment Research
1 week ago
Snap Inc. (SNAP) Is a Trending Stock: Facts to Know Before Betting on It
Recently, Zacks.com users have been paying close attention to Snap (SNAP). This makes it worthwhile to examine what the stock has in store.
Snap Inc. (SNAP) Is a Trending Stock: Facts to Know Before Betting on It
Positive
TechCrunch
2 weeks ago
Snap Map reaches new milestone of 400M monthly active users
Snapchat announced on Wednesday that Snap Map now has more than 400 million monthly active users, a new milestone for one of the app's core features.
Snap Map reaches new milestone of 400M monthly active users
Positive
Seeking Alpha
2 weeks ago
Why Snap Could Potentially Double
Snap's valuation dropped 12% due to lack of Q2'25 guidance this week, despite better-than-expected Q1'25 results, creating a unique 'buy-the-drop' opportunity for investors. Key metrics like user base, ARPU and free cash flow growth indicate Snap's fundamentals remain solid, suggesting potential for a valuation rebound. Snap saw significant FCF growth, backed by user growth and higher average revenue per user in all geographies.
Why Snap Could Potentially Double
Negative
The Motley Fool
2 weeks ago
Why Is Snap Stock Crashing, and Is It a Buying Opportunity?
Snap (SNAP -1.70%) disappointed stock market investors with its latest quarterly update.
Why Is Snap Stock Crashing, and Is It a Buying Opportunity?
Negative
Bloomberg Technology
3 weeks ago
Snap's Lack of Forward Guidance Raises Industry Worries
Minda Smiley, eMarketer senior analyst, says Snap's core business shows some healthy signs despite concerns about macroeconomic "headwinds" impacting ad sales. Smiley joins Caroline Hyde and Ed Ludlow on “Bloomberg Technology.
Snap's Lack of Forward Guidance Raises Industry Worries
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