Roku
ROKU
Market cap $11.7B

74.41 USD

-2.34

3.05%

At close Jun 13, 4:00 PM EDT

After hours

74.51

+0.10

0.13%

1 day

-3.05%

5 days

-6.30%

1 month

4.22%

3 months

10.03%

6 months

-10.34%

Year to date

-0.11%

1 year

37.29%

5 years

-30.77%

10 years

216.64%

About: Roku enables consumers to stream television programming. It has more than 90 million streaming households and provided 127 billion streaming hours in 2024. Roku is the top streaming operating system in the US, reaching more than half of broadband households, according to the company. Roku's OS is built into streaming devices and televisions that Roku sells and on connected televisions from other manufacturers that license Roku's name and software. Roku also operates the Roku Channel, a free, ad-supported streaming television platform that offers a mix of on-demand and live television programming. Roku generates revenue primarily from selling devices, licensing, and advertising, and it receives fees from subscription streaming platforms that sell subscriptions through Roku.

Employees: 3,340

Communication Services Entertainment

0

Funds holding %

of 7,296 funds

0

Analysts bullish %

of 15 analysts

Fund manager confidence

Based on 2025 Q1 regulatory disclosures by fund managers ($100M+ AUM)

64% more first-time investments, than exits

New positions opened: 113 | Existing positions closed: 69

50% more funds holding in top 10

Funds holding in top 10: 8 [Q4 2024] → 12 (+4) [Q1 2025]

21% more repeat investments, than reductions

Existing positions increased: 195 | Existing positions reduced: 161

6% more funds holding

Funds holding: 544 [Q4 2024] → 577 (+33) [Q1 2025]

0.93% more ownership

Funds ownership: 83.97% [Q4 2024] → 84.9% (+0.93%) [Q1 2025]

1% more call options, than puts

Call options by funds: $604M | Put options by funds: $600M

4% less capital invested

Capital invested by funds: $7.98B [Q4 2024] → $7.7B (-$289M) [Q1 2025]

See Fund Rankings

Research analyst outlook

15 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target

$68

9%

downside

Avg. target

$92

24%

upside

High target

$130

75%

upside

15 analyst ratings

10 positive

67%

5 neutral

33%

0 negative

0%

JP Morgan Cory Carpenter	14%upside $85	Overweight Maintained	3 Jun 2025
JMP Securities Matthew Condon	28%upside $95	Market Outperform Reiterated	2 Jun 2025
Needham Laura Martin	19%upside $89	Buy Reiterated	15 May 2025
Citigroup Jason Bazinet	9%downside $68	Neutral Maintained	6 May 2025
Loop Capital Alan Gould	8%upside $80	Hold Maintained	2 May 2025

See Analyst Rankings

Financial journalist opinion

Based on 31 articles about ROKU published over the past 30 days

The Motley Fool

Where Will Roku Stock Be in 1 Year?

Admittedly, Roku (ROKU -3.05%) has become one of the more frustrating stocks over the last few years. Since the end of the pandemic's height, the once high-flying company has returned to losses, dealing with heavy competition and a struggling economy as revenue and customer gains failed to translate into stock growth.

Where Will Roku Stock Be in 1 Year?

Zacks Investment Research

Is Roku's Strategy for Devices Segment Holding Back Its Profitability?

ROKU's Devices arm fuels user growth but drags on margins, despite strong unit sales and strategic importance.

Is Roku's Strategy for Devices Segment Holding Back Its Profitability?

Zacks Investment Research

Is It Worth Investing in Roku (ROKU) Based on Wall Street's Bullish Views?

Investors often turn to recommendations made by Wall Street analysts before making a Buy, Sell, or Hold decision about a stock. While media reports about rating changes by these brokerage-firm employed (or sell-side) analysts often affect a stock's price, do they really matter?

Is It Worth Investing in Roku (ROKU) Based on Wall Street's Bullish Views?

Streaming Wars Intensify: WBD Split, NFLX Outperformance & ROKU Growth

Alicia Reese with Wedbush talks all about the streaming wars on Wall Street. She first turns to Warner Bros.

Streaming Wars Intensify: WBD Split, NFLX Outperformance & ROKU Growth

Roku and Dentsu Reveal Key Insights for Shoppable TV Advertising Success

SAN JOSE, Calif.--(BUSINESS WIRE)--Today Roku, Inc. (NASDAQ: ROKU), the #1 TV streaming platform in the U.S.*, and Dentsu are revealing new findings from a study looking at how consumers engage with shoppable TV. As streaming becomes the dominant mode of TV consumption, advertisers are reimagining what's possible with shoppable TV and how to best engage with consumers. Key insights from the research show that consumers are increasingly open to shopping directly from their TV screens, and what u.

Roku and Dentsu Reveal Key Insights for Shoppable TV Advertising Success

Zacks Investment Research

Buy 3 Streaming Content Providers That Have Appreciated Past Month

NFLX, ROKU and FOXA have surged over the past month, fueled by strong growth forecasts and rising viewership.

Buy 3 Streaming Content Providers That Have Appreciated Past Month

Zacks Investment Research

Roku's Advertising Growth Outpaces Market: Will the Momentum Continue?

ROKU's ad revenues are rising faster than the OTT market, powered by AI, partnerships and platform engagement in 2025.

Roku's Advertising Growth Outpaces Market: Will the Momentum Continue?

2025 Roku-Made TV Lineup Brings Better TV For Everyone

SAN JOSE, Calif.--(BUSINESS WIRE)--Today, Roku, the #1 selling TV OS in the U.S., Canada, and Mexico, announced that the 2025 Roku Select, Plus, and Pro Series televisions are now available in the U.S. Designed for a high-quality experience, the enhanced lineup delivers seamless setup, fast performance, stunning picture quality, and intuitive features such as a built-in remote finder. “Since launching our first Roku-made TVs two years ago, we've focused on creating products that marry our easy-.

2025 Roku-Made TV Lineup Brings Better TV For Everyone

Buy Or Sell Roku Stock After 28% Rally?

Roku (NASDAQ:ROKU) stock has experienced a strong rally, increasing by approximately 28% in the last month. This increase follows several analyst upgrades on the stock and better-than-expected Q1 2025 results.

Buy Or Sell Roku Stock After 28% Rally?

The Motley Fool

3 Brilliant Growth Stocks to Buy Now and Hold for the Long Term

For any investor aspiring to be brilliant, thinking long-term instead of short-term is a great first move. Studies have shown that a stock's valuation is one of the biggest factors for price movements over the short term.

3 Brilliant Growth Stocks to Buy Now and Hold for the Long Term

See News Rankings

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