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Planet Fitness
PLNT

416 hedge funds and large institutions have $10.5B invested in Planet Fitness in 2025 Q2 according to their latest regulatory filings, with 65 funds opening new positions, 161 increasing their positions, 130 reducing their positions, and 48 closing their positions.

New
Increased
Maintained
Reduced
Closed

98% more call options, than puts

Call options by funds: $169M | Put options by funds: $85.2M

35% more first-time investments, than exits

New positions opened: 65 | Existing positions closed: 48

24% more repeat investments, than reductions

Existing positions increased: 161 | Existing positions reduced: 130

13% more capital invested

Capital invested by funds: $9.24B → $10.5B (+$1.21B)

3% more funds holding

Funds holding: 405 → 416 (+11)

0.21% more ownership

Funds ownership: 114.14% → 114.35% (+0.21%)

22% less funds holding in top 10

Funds holding in top 10: 9 → 7 (-2)

Holders
416
Holders Change
+11
Holders Change %
+2.72%
% of All Funds
5.48%
Holding in Top 10
7
Holding in Top 10 Change
-2
Holding in Top 10 Change %
-22.22%
% of All Funds
0.09%
New
65
Increased
161
Reduced
130
Closed
48
Calls
$169M
Puts
$85.2M
Net Calls
+$83.7M
Net Calls Change
-$32.4M

Top Buyers

Rank Fund Capital Flow
1
Victory Capital Management
Victory Capital Management
Texas
+$182M
2
Millennium Management
Millennium Management
New York
+$86.1M
3
Ninety One (UK)
Ninety One (UK)
United Kingdom
+$76M
4
Squarepoint
Squarepoint
New York
+$53.8M
5
T. Rowe Price Investment Management
T. Rowe Price Investment Management
Maryland
+$47.2M

Top Sellers

Rank Fund Capital Flow
1
Amundi
Amundi
France
-$256M
2
CCPM
Cooper Creek Partners Management
New York
-$90.6M
3
CCM
Cadian Capital Management
New York
-$90.1M
4
GC
Greenvale Capital
United Kingdom
-$77.3M
5
JCM
Junto Capital Management
New York
-$52.6M
Name Holding Trade Value Shares
Change 		Change in
Stake
Skandinaviska Enskilda Banken (SEB)
451
Skandinaviska Enskilda Banken (SEB)
Sweden
– -$156K -1,612 Closed
OAM
452
Ostrum Asset Management
France
– -$79.2K -820 Closed
FF
453
Friedenthal Financial
New Jersey
– -$76.2K -789 Closed
DF
454
DNCA Finance
France
– -$71.1K -736 Closed
NIG
455
NFJ Investment Group
Texas
– -$19.5K -202 Closed
Northwestern Mutual Wealth Management
456
Northwestern Mutual Wealth Management
Wisconsin
– -$16.9K -175 Closed
SW
457
SVB Wealth
Massachusetts
– -$9.85K -102 Closed
MFA
458
McClarren Financial Advisors
Pennsylvania
– -$7K -96 Closed
CT
459
Clearstead Trust
Maine
– -$2.32K -24 Closed
CA
460
Continuum Advisory
Idaho
– -$1.84K -19 Closed
GFPC
461
Global Financial Private Client
Florida
– -$966 -10 Closed
MG
462
Mather Group
Illinois
– -$386 -4 Closed
ACA
463
American Capital Advisory
Idaho
– -$290 -3 Closed
AW
464
Avion Wealth
Texas
– -$300 -3 -25%
15 16 17 18
19

PLNT Hedge Fund Activity: Q2 2025 in Review

416 of the 7,595 institutional investors tracked by Wall St. Rank reported a position in Planet Fitness (PLNT) for Q2 2025, worth a combined $10.5B — up 13% from $9.24B a quarter earlier.

Buyers outnumbered sellers: 65 funds opened new PLNT positions and 48 closed out — a net gain of 17 holders — while 161 added to existing stakes and 130 trimmed.

The largest buyer was Victory Capital Management, adding an estimated $182M. The largest seller was Amundi, cutting an estimated $256M.

  • 416 institutional investors held Planet Fitness (PLNT) as of Q2 2025, up from 405 in Q1 2025.
  • Funds reported $10.5B of Planet Fitness stock for Q2 2025, up 13% quarter-over-quarter.
  • 65 funds opened new Planet Fitness positions in Q2 2025 and 48 closed out, a net change of +17 holders.
  • The largest Planet Fitness buyer in Q2 2025 was Victory Capital Management, an estimated $182M added.
  • The largest Planet Fitness seller in Q2 2025 was Amundi, an estimated $256M sold.

Based on aggregated 13F filings for Q2 2025.