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853 hedge funds and large institutions have $19.7B invested in Pinterest in 2025 Q2 according to their latest regulatory filings, with 159 funds opening new positions, 297 increasing their positions, 299 reducing their positions, and 109 closing their positions.

New
Increased
Maintained
Reduced
Closed

46% more first-time investments, than exits

New positions opened: 159 | Existing positions closed: 109

16% more capital invested

Capital invested by funds: $17B → $19.7B (+$2.75B)

5% more funds holding

Funds holding: 812853 (+41)

0.37% more ownership

Funds ownership: 92.25%92.63% (+0.37%)

0% more funds holding in top 10

Funds holding in top 10: 1515 (0)

1% less repeat investments, than reductions

Existing positions increased: 297 | Existing positions reduced: 299

5% less call options, than puts

Call options by funds: $576M | Put options by funds: $609M

Holders
853
Holders Change
+41
Holders Change %
+5.05%
% of All Funds
11.23%
Holding in Top 10
15
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
0.2%
New
159
Increased
297
Reduced
299
Closed
109
Calls
$576M
Puts
$609M
Net Calls
-$32.6M
Net Calls Change
+$111M
Name Holding Trade Value Shares
Change
Change in
Stake
Vanguard Group
1
Vanguard Group
Pennsylvania
$2.08B -$2.03M -66,962 -0.1%
BlackRock
2
BlackRock
New York
$1.31B -$3.26M -107,399 -0.3%
EIM
3
Elliott Investment Management
Florida
$1B
T. Rowe Price Associates
4
T. Rowe Price Associates
Maryland
$798M -$292M -9,633,795 -30%
Ameriprise
5
Ameriprise
Minnesota
$639M +$70.4M +2,319,964 +15%
Victory Capital Management
6
Victory Capital Management
Texas
$621M +$515M +16,985,150 +4,827%
Franklin Resources
7
Franklin Resources
California
$605M +$21.8M +718,105 +4%
State Street
8
State Street
Massachusetts
$497M +$15.3M +504,281 +4%
Norges Bank
9
Norges Bank
Norway
$478M +$137M +4,507,120 +51%
Geode Capital Management
10
Geode Capital Management
Massachusetts
$360M -$2.58M -84,938 -0.8%
ClearBridge Investments
11
ClearBridge Investments
New York
$313M -$928K -30,579 -0.3%
Baillie Gifford & Co
12
Baillie Gifford & Co
United Kingdom
$287M -$12.1M -397,816 -5%
Swedbank
13
Swedbank
Sweden
$266M +$48.3M +1,591,400 +27%
Marshall Wace
14
Marshall Wace
United Kingdom
$266M -$23.4M -770,894 -9%
UBS AM
15
UBS AM
Illinois
$251M +$91.1M +3,003,423 +75%
Morgan Stanley
16
Morgan Stanley
New York
$249M -$286K -9,425 -0.1%
Ninety One (UK)
17
Ninety One (UK)
United Kingdom
$240M +$20.1M +661,757 +11%
American Century Companies
18
American Century Companies
Missouri
$214M +$40.6M +1,336,397 +29%
Fidelity Investments
19
Fidelity Investments
Massachusetts
$212M -$119M -3,904,955 -40%
Point72 Asset Management
20
Point72 Asset Management
Connecticut
$208M +$37.1M +1,222,445 +27%
Sumitomo Mitsui Trust Group
21
Sumitomo Mitsui Trust Group
Japan
$197M -$9.4M -309,885 -5%
EC
22
Eminence Capital
New York
$185M -$19.2M -631,935 -11%
SCA
23
Southpoint Capital Advisors
New York
$179M +$9.1M +300,000 +6%
AQR Capital Management
24
AQR Capital Management
Connecticut
$176M -$41.3M -1,359,614 -22%
JP Morgan Chase
25
JP Morgan Chase
New York
$175M +$23.6M +778,299 +19%

PINS Hedge Fund Activity: Q2 2025 in Review

853 of the 7,595 institutional investors tracked by Wall St. Rank reported a position in Pinterest (PINS) for Q2 2025, worth a combined $19.7B — up 16% from $17B a quarter earlier.

Buyers outnumbered sellers: 159 funds opened new PINS positions and 109 closed out — a net gain of 50 holders — while 297 added to existing stakes and 299 trimmed.

The largest buyer was Victory Capital Management, adding an estimated $515M. The largest seller was Amundi, cutting an estimated $369M.

  • 853 institutional investors held Pinterest (PINS) as of Q2 2025, up from 812 in Q1 2025.
  • Funds reported $19.7B of Pinterest stock for Q2 2025, up 16% quarter-over-quarter.
  • 159 funds opened new Pinterest positions in Q2 2025 and 109 closed out, a net change of +50 holders.
  • The largest Pinterest buyer in Q2 2025 was Victory Capital Management, an estimated $515M added.
  • The largest Pinterest seller in Q2 2025 was Amundi, an estimated $369M sold.

Based on aggregated 13F filings for Q2 2025.