PINS icon

Pinterest

36.30 USD
-0.19
0.52%
At close Updated Sep 18, 4:00 PM EDT
Pre-market
After hours
36.12
-0.18
0.5%
1 day
-0.52%
5 days
3.8%
1 month
0.55%
3 months
4.37%
6 months
15.97%
Year to date
18.71%
1 year
21.45%
5 years
-1.57%
10 years
48.77%
 

About: Pinterest is a social media platform with a focus on product and idea discovery. Pinterest users, or pinners, can leverage the platform as they go about gathering ideas on topics such as home improvement, fashion, cooking, and travel. The company has more than 500 million monthly active users, two thirds of whom are female. Pinterest generates revenue by selling digital ads on its platform. While the platform's user base spans the globe, the vast majority of its revenue stems from ads shown to North American users.

Employees: 4,666

0
Funds holding %
of 7,463 funds
0
Analysts bullish %
of 13 analysts

Fund manager confidence

Based on 2025 Q2 regulatory disclosures by fund managers ($100M+ AUM)

47% more first-time investments, than exits

New positions opened: 157 | Existing positions closed: 107

18% more capital invested

Capital invested by funds: $16.7B [Q1] → $19.7B (+$3.01B) [Q2]

5% more funds holding

Funds holding: 801 [Q1] → 840 (+39) [Q2]

1.8% more ownership

Funds ownership: 90.59% [Q1] → 92.39% (+1.8%) [Q2]

0% more funds holding in top 10

Funds holding in top 10: 15 [Q1] → 15 (+0) [Q2]

1% less repeat investments, than reductions

Existing positions increased: 292 | Existing positions reduced: 296

5% less call options, than puts

Call options by funds: $576M | Put options by funds: $609M

Research analyst outlook

13 Wall Street Analysts provided 1 year price targets over the past 3 months

Low target
$35
4% downside
Avg. target
$44
22% upside
High target
$50
38% upside

13 analyst ratings

11  positive
85%
neutral
15%
negative
0%
Citigroup
Ronald Josey
$50
Buy
Maintained
8 Aug 2025
Wedbush
Scott Devitt
$44
Outperform
Maintained
8 Aug 2025
Stifel
Mark Kelley
$47
Buy
Maintained
8 Aug 2025
Barclays
Ross Sandler
$40
Equal-Weight
Maintained
8 Aug 2025
Piper Sandler
Thomas Champion
$35
Neutral
Maintained
8 Aug 2025

Financial journalist opinion

Based on 22 articles about PINS published over the past 30 days

Positive
Seeking Alpha
14 hours ago
Pinterest: Volume Now, Pricing Later - Initiate Buy
Pinterest is rated Buy with a $52 price target, driven by international ad growth and AI-powered monetization. Performance+ and AI integration are expected to expand the SMB advertiser base, improve ROAS, and boost average spend, supporting margin expansion. International expansion via Google/Amazon integrations and reseller deals should accelerate revenue, despite near-term eCPM dilution and execution risks.
Pinterest: Volume Now, Pricing Later - Initiate Buy
Positive
Seeking Alpha
yesterday
Reddit, Pinterest And The Defense Of AI Slop
Reddit (RDDT) earns a buy rating due to its resilience against AI-generated low-quality content, supported by strong community moderation and authentic user engagement. Pinterest (PINS) receives a hold rating as its platform is more vulnerable to AI slop, risking user experience and ad performance despite positive user growth. RDDT benefits from monetizing authentic human dialogue through data licensing, making authenticity both a defense and a valuable product in the AI era.
Reddit, Pinterest And The Defense Of AI Slop
Positive
Seeking Alpha
yesterday
Pinterest: Growth Outlook Remains Robust
Pinterest remains a buy as user growth accelerates, especially among Gen Z, and monetization continues to strengthen. PINS's transition to a full-funnel performance ad platform and adoption of AI-driven tools have improved advertiser ROI and business resilience. The Instacart partnership opens new monetization avenues in the food and beverage vertical, enhancing PINS's value proposition to advertisers.
Pinterest: Growth Outlook Remains Robust
Positive
Zacks Investment Research
2 days ago
Pinterest vs. Etsy: Which Social E-Commerce Stock Holds Promise?
PINS' stronger growth outlook, AI-driven ad tools and Amazon partnership give it an edge over ETSY despite higher costs.
Pinterest vs. Etsy: Which Social E-Commerce Stock Holds Promise?
Positive
Zacks Investment Research
2 days ago
Investors Heavily Search Pinterest, Inc. (PINS): Here is What You Need to Know
Pinterest (PINS) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.
Investors Heavily Search Pinterest, Inc. (PINS): Here is What You Need to Know
Positive
Seeking Alpha
3 days ago
Pinterest's AI-Powered Shopping Assistant: Unlocking The Next Phase Of Growth
Pinterest (PINS) is rated a buy, positioned as a GARP stock with strong revenue growth, robust cash flow, and no bank debt. PINS leverages AI-driven tools and visual search to transform into a personal shopping assistant, targeting Gen Z and expanding internationally. The company demonstrates solid fundamentals: double-digit MAU growth, rising ARPU, and a sustainable business model funded by internal cash flows.
Pinterest's AI-Powered Shopping Assistant: Unlocking The Next Phase Of Growth
Positive
Yahoo Finance
6 days ago
How AI is driving Pinterest shopping and attracting Gen-Z
Pinterest (PINS) CEO Bill Ready sat down with Yahoo Finance executive editor Brian Sozzi at the 2025 Goldman Sachs Communacopia and Technology Conference to discuss the social media platform's growth within user demographics like Gen Z and the site's adoption and deployment of AI tools to enhance online shopping experiences. For more CEO commentary from the 2025 Goldman Sachs Communacopia and Technology Conference, catch Brian Sozzi's full interviews with the chief executives from Verizon Communications (VZ) and Snowflake (SNOW).
How AI is driving Pinterest shopping and attracting Gen-Z
Positive
Zacks Investment Research
8 days ago
PINS Gains Ground Across Multiple Demographics: Will it Fuel Growth?
Pinterest's surging Gen Z base, rising Hispanic engagement, and global MAU growth fuel stronger user momentum across key categories.
PINS Gains Ground Across Multiple Demographics: Will it Fuel Growth?
Positive
Yahoo Finance
8 days ago
Sam's Club and Pinterest CEO talk AI future, Apple's new iPhone
Market Domination anchor Josh Lipton breaks down the latest financial news for September 9, 2025. Sam's Club CEO Chris Nicholas speaks with Josh about what the company's new AI tools mean for both the company and its workers.
Sam's Club and Pinterest CEO talk AI future, Apple's new iPhone
Neutral
Seeking Alpha
9 days ago
Pinterest, Inc. (PINS) Presents At Goldman Sachs Communacopia + Technology Conference 2025 Transcript
Pinterest, Inc. (NYSE:PINS ) Goldman Sachs Communacopia + Technology Conference 2025 September 9, 2025 11:10 AM EDT Company Participants William Ready - CEO & Director Conference Call Participants Eric Sheridan - Goldman Sachs Group, Inc., Research Division Presentation Eric Sheridan MD & US Internet Analyst Okay. I think with that, we're going to get going on the next one.
Pinterest, Inc. (PINS) Presents At Goldman Sachs Communacopia + Technology Conference 2025 Transcript
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