Procter & Gamble
3,955 hedge funds and large institutions have $259B invested in Procter & Gamble in 2025 Q2 according to their latest regulatory filings, with 168 funds opening new positions, 1,588 increasing their positions, 1,760 reducing their positions, and 166 closing their positions.
62% more call options, than puts
Call options by funds: $2.85B | Put options by funds: $1.75B
1% more first-time investments, than exits
New positions opened: 168 | Existing positions closed: 166
0.12% less ownership
Funds ownership: 68.66% → 68.53% (-0.12%)
10% less repeat investments, than reductions
Existing positions increased: 1,588 | Existing positions reduced: 1,760
1% less funds holding
Funds holding: 4,013 → 3,955 (-58)
5% less capital invested
Capital invested by funds: $274B → $259B (-$14.7B)
37% less funds holding in top 10
Funds holding in top 10: 213 → 134 (-79)
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
T. Rowe Price Associates
Baltimore,
Maryland
|
+$902M |
| 2 |
UBS AM
Chicago,
Illinois
|
+$855M |
| 3 |
BC
Broadwater Capital
Boston,
Massachusetts
|
+$680M |
| 4 |
Vanguard Group
Malvern,
Pennsylvania
|
+$521M |
| 5 |
Citadel Advisors
Miami,
Florida
|
+$493M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Wellington Management Group
Boston,
Massachusetts
|
-$1.38B |
| 2 |
DZ Bank
Frankfurt Am Main,
Germany
|
-$1.24B |
| 3 |
BlackRock
New York
|
-$992M |
| 4 |
Fidelity Investments
Boston,
Massachusetts
|
-$520M |
| 5 |
Bank of America
Charlotte,
North Carolina
|
-$511M |
PG Hedge Fund Activity: Q2 2025 in Review
3,955 of the 7,597 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2025, worth a combined $259B — down 5.4% from $274B a quarter earlier.
Buyers outnumbered sellers: 168 funds opened new PG positions and 166 closed out — a net gain of 2 holders — while 1,588 added to existing stakes and 1,760 trimmed.
The largest buyer was T. Rowe Price Associates, adding an estimated $902M. The largest seller was Wellington Management Group, cutting an estimated $1.38B.
- 3,955 institutional investors held Procter & Gamble (PG) as of Q2 2025, down from 4,013 in Q1 2025.
- Funds reported $259B of Procter & Gamble stock for Q2 2025, down 5.4% quarter-over-quarter.
- 168 funds opened new Procter & Gamble positions in Q2 2025 and 166 closed out, a net change of +2 holders.
- The largest Procter & Gamble buyer in Q2 2025 was T. Rowe Price Associates, an estimated $902M added.
- The largest Procter & Gamble seller in Q2 2025 was Wellington Management Group, an estimated $1.38B sold.
Based on aggregated 13F filings for Q2 2025.