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Procter & Gamble

3,892 hedge funds and large institutions have $241B invested in Procter & Gamble in 2025 Q3 according to their latest regulatory filings, with 173 funds opening new positions, 1,513 increasing their positions, 1,785 reducing their positions, and 167 closing their positions.

New
Increased
Maintained
Reduced
Closed

43% more call options, than puts

Call options by funds: $2.35B | Put options by funds: $1.64B

4% more first-time investments, than exits

New positions opened: 173 | Existing positions closed: 167

2% less funds holding

Funds holding: 3,9533,892 (-61)

1.55% less ownership

Funds ownership: 68.53%66.98% (-1.6%)

7% less capital invested

Capital invested by funds: $259B → $241B (-$18.8B)

15% less repeat investments, than reductions

Existing positions increased: 1,513 | Existing positions reduced: 1,785

23% less funds holding in top 10

Funds holding in top 10: 134103 (-31)

Holders
3,892
Holders Change
-61
Holders Change %
-1.54%
% of All Funds
51.08%
Holding in Top 10
103
Holding in Top 10 Change
-31
Holding in Top 10 Change %
-23.13%
% of All Funds
1.35%
New
173
Increased
1,513
Reduced
1,785
Closed
167
Calls
$2.35B
Puts
$1.64B
Net Calls
+$706M
Net Calls Change
-$388M
Name Holding Trade Value Shares
Change
Change in
Stake
AWM
2001
Aprio Wealth Management
Georgia
$1.42M +$38.3K +245 +3%
WAAG
2002
Wealth Alliance Advisory Group
Kansas
$1.42M -$40.9K -262 -3%
FFO
2003
Fiduciary Family Office
Florida
$1.42M +$143K +915 +11%
MCM
2004
Maple Capital Management
Vermont
$1.42M -$272K -1,742 -16%
GTAM
2005
Global Trust Asset Management
Florida
$1.41M -$57K -365 -4%
FA
2006
Faithward Advisors
Pennsylvania
$1.41M -$101K -644 -7%
API
2007
Asset Planning Inc
California
$1.41M -$31.9K -204 -2%
CPW
2008
Cove Private Wealth
New York
$1.41M
CRIG
2009
Charter Research & Investment Group
Connecticut
$1.41M -$6.72K -43 -0.5%
WIA
2010
Westbourne Investment Advisors
Maryland
$1.41M
MEAC
2011
M.E. Allison & Co
Texas
$1.4M
WA1
2012
Wimmer Associates 1
California
$1.4M -$10.9K -70 -0.8%
TIM
2013
Thor Investment Management
Ohio
$1.4M -$1.25K -8 -0.1%
SPF
2014
South Plains Financial
Texas
$1.4M +$66.8K +428 +5%
DE
2015
Diversified Enterprises
Delaware
$1.39M -$114K -728 -7%
HAS
2016
HBW Advisory Services
California
$1.39M +$187K +1,200 +15%
A
2017
Argentarii
Ohio
$1.39M -$245K -1,566 -15%
SFG
2018
SNS Financial Group
Minnesota
$1.39M -$937 -6 -0.1%
CFGW
2019
Chancellor Financial Group WB
Pennsylvania
$1.39M -$4.37K -28 -0.3%
IHL
2020
Investment House LLC
California
$1.39M -$61.4K -393 -4%
KFP
2021
Keystone Financial Planning
Ohio
$1.39M
CAM
2022
Campion Asset Management
Virginia
$1.38M -$39.7K -254 -3%
AGWCA
2023
Annis Gardner Whiting Capital Advisors
Florida
$1.38M +$179K +1,149 +15%
CM
2024
Caption Management
Oklahoma
$1.38M +$1.41M +9,000 New
FNBOH
2025
First National Bank of Hutchinson
Kansas
$1.38M +$791K +5,066 +129%

PG Hedge Fund Activity: Q3 2025 in Review

3,892 of the 7,620 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q3 2025, worth a combined $241B — down 7.2% from $259B a quarter earlier.

Buyers outnumbered sellers: 173 funds opened new PG positions and 167 closed out — a net gain of 6 holders — while 1,513 added to existing stakes and 1,785 trimmed.

The largest buyer was BlackRock, adding an estimated $1.03B. The largest seller was Broadwater Capital, cutting an estimated $651M.

  • 3,892 institutional investors held Procter & Gamble (PG) as of Q3 2025, down from 3,953 in Q2 2025.
  • Funds reported $241B of Procter & Gamble stock for Q3 2025, down 7.2% quarter-over-quarter.
  • 173 funds opened new Procter & Gamble positions in Q3 2025 and 167 closed out, a net change of +6 holders.
  • The largest Procter & Gamble buyer in Q3 2025 was BlackRock, an estimated $1.03B added.
  • The largest Procter & Gamble seller in Q3 2025 was Broadwater Capital, an estimated $651M sold.

Based on aggregated 13F filings for Q3 2025.