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Procter & Gamble

4,013 hedge funds and large institutions have $274B invested in Procter & Gamble in 2025 Q1 according to their latest regulatory filings, with 202 funds opening new positions, 1,697 increasing their positions, 1,680 reducing their positions, and 127 closing their positions.

New
Increased
Maintained
Reduced
Closed

67% more call options, than puts

Call options by funds: $2.87B | Put options by funds: $1.72B

59% more first-time investments, than exits

New positions opened: 202 | Existing positions closed: 127

11% more funds holding in top 10

Funds holding in top 10: 192213 (+21)

1% more repeat investments, than reductions

Existing positions increased: 1,697 | Existing positions reduced: 1,680

0.73% more ownership

Funds ownership: 67.92%68.66% (+0.73%)

0% more capital invested

Capital invested by funds: $273B → $274B (+$1.36B)

0% more funds holding

Funds holding: 4,0034,013 (+10)

Holders
4,013
Holders Change
+10
Holders Change %
+0.25%
% of All Funds
53.8%
Holding in Top 10
213
Holding in Top 10 Change
+21
Holding in Top 10 Change %
+10.94%
% of All Funds
2.86%
New
202
Increased
1,697
Reduced
1,680
Closed
127
Calls
$2.87B
Puts
$1.72B
Net Calls
+$1.15B
Net Calls Change
+$528M
Name Holding Trade Value Shares
Change
Change in
Stake
Fundsmith LLP
51
Fundsmith LLP
United Kingdom
$787M -$1,000K -5,970 -0.1%
Stifel Financial
52
Stifel Financial
Missouri
$786M +$17.7M +105,835 +2%
Bank Julius Baer & Co
53
Bank Julius Baer & Co
Switzerland
$758M +$207M +1,238,445 +38%
DekaBank Deutsche Girozentrale
54
DekaBank Deutsche Girozentrale
Germany
$746M -$5.44M -32,494 -0.7%
BG
55
Bahl & Gaynor
Ohio
$729M +$19.6M +116,907 +3%
BNP Paribas Financial Markets
56
BNP Paribas Financial Markets
France
$704M +$268M +1,597,474 +63%
RhumbLine Advisers
57
RhumbLine Advisers
Massachusetts
$694M +$6.35M +37,937 +0.9%
Fidelity International
58
Fidelity International
Bermuda
$680M +$40.7M +243,081 +6%
US Bancorp
59
US Bancorp
Minnesota
$666M -$23.9M -142,476 -4%
Flossbach Von Storch
60
Flossbach Von Storch
Germany
$666M -$25.4M -151,896 -4%
Citigroup
61
Citigroup
New York
$642M +$225M +1,343,866 +56%
California State Teachers Retirement System (CalSTRS)
62
California State Teachers Retirement System (CalSTRS)
California
$635M -$1.88M -11,233 -0.3%
Bank of Montreal
63
Bank of Montreal
Ontario, Canada
$614M -$70M -417,728 -10%
ClearBridge Investments
64
ClearBridge Investments
New York
$607M +$33.8M +201,988 +6%
LPL Financial
65
LPL Financial
California
$605M +$43.3M +258,452 +8%
Envestnet Asset Management
66
Envestnet Asset Management
Illinois
$579M +$44.9M +268,128 +9%
Parnassus Investments
67
Parnassus Investments
California
$578M -$18.3M -109,412 -3%
Lazard Asset Management
68
Lazard Asset Management
New York
$564M +$10.4M +62,135 +2%
Canada Life
69
Canada Life
Manitoba, Canada
$554M -$2.34M -13,976 -0.4%
Nordea Investment Management
70
Nordea Investment Management
Sweden
$516M +$22M +131,218 +5%
New York State Common Retirement Fund
71
New York State Common Retirement Fund
New York
$499M -$56M -334,238 -10%
Mariner
72
Mariner
Kansas
$491M +$29.3M +174,741 +6%
TD Asset Management
73
TD Asset Management
Ontario, Canada
$484M -$49.5M -295,448 -9%
Aberdeen Group
74
Aberdeen Group
United Kingdom
$478M +$4.27M +25,502 +0.9%
CWP
75
Capital Wealth Planning
Florida
$471M +$29M +173,344 +7%

PG Hedge Fund Activity: Q1 2025 in Review

4,013 of the 7,459 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2025, worth a combined $274B — up 0.5% from $273B a quarter earlier.

Buyers outnumbered sellers: 202 funds opened new PG positions and 127 closed out — a net gain of 75 holders — while 1,697 added to existing stakes and 1,680 trimmed.

The largest buyer was Bank of America, adding an estimated $666M. The largest seller was Fisher Asset Management, cutting an estimated $1.22B.

  • 4,013 institutional investors held Procter & Gamble (PG) as of Q1 2025, up from 4,003 in Q4 2024.
  • Funds reported $274B of Procter & Gamble stock for Q1 2025, up 0.5% quarter-over-quarter.
  • 202 funds opened new Procter & Gamble positions in Q1 2025 and 127 closed out, a net change of +75 holders.
  • The largest Procter & Gamble buyer in Q1 2025 was Bank of America, an estimated $666M added.
  • The largest Procter & Gamble seller in Q1 2025 was Fisher Asset Management, an estimated $1.22B sold.

Based on aggregated 13F filings for Q1 2025.