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Procter & Gamble
PG

3,955 hedge funds and large institutions have $259B invested in Procter & Gamble in 2025 Q2 according to their latest regulatory filings, with 168 funds opening new positions, 1,588 increasing their positions, 1,760 reducing their positions, and 166 closing their positions.

New
Increased
Maintained
Reduced
Closed

62% more call options, than puts

Call options by funds: $2.85B | Put options by funds: $1.75B

1% more first-time investments, than exits

New positions opened: 168 | Existing positions closed: 166

0.12% less ownership

Funds ownership: 68.66% → 68.53% (-0.12%)

10% less repeat investments, than reductions

Existing positions increased: 1,588 | Existing positions reduced: 1,760

1% less funds holding

Funds holding: 4,013 → 3,955 (-58)

5% less capital invested

Capital invested by funds: $274B → $259B (-$14.7B)

37% less funds holding in top 10

Funds holding in top 10: 213 → 134 (-79)

Holders
3,955
Holders Change
-58
Holders Change %
-1.45%
% of All Funds
52.07%
Holding in Top 10
134
Holding in Top 10 Change
-79
Holding in Top 10 Change %
-37.09%
% of All Funds
1.76%
New
168
Increased
1,588
Reduced
1,760
Closed
166
Calls
$2.85B
Puts
$1.75B
Net Calls
+$1.09B
Net Calls Change
-$53.5M

Top Buyers

Rank Fund Capital Flow
1
T. Rowe Price Associates
T. Rowe Price Associates
Maryland
+$902M
2
UBS AM
UBS AM
Illinois
+$855M
3
BC
Broadwater Capital
Massachusetts
+$680M
4
Vanguard Group
Vanguard Group
Pennsylvania
+$521M
5
Citadel Advisors
Citadel Advisors
Florida
+$493M

Top Sellers

Rank Fund Capital Flow
1
Wellington Management Group
Wellington Management Group
Massachusetts
-$1.38B
2
DZ Bank
DZ Bank
Germany
-$1.24B
3
BlackRock
BlackRock
New York
-$992M
4
Fidelity Investments
Fidelity Investments
Massachusetts
-$520M
5
Bank of America
Bank of America
North Carolina
-$511M
Name Holding Trade Value Shares
Change 		Change in
Stake
Dimensional Fund Advisors
26
Dimensional Fund Advisors
Texas
$1.83B +$175M +1,069,881 +10%
UBS Group
27
UBS Group
Switzerland
$1.77B -$248M -1,520,559 -12%
Fisher Asset Management
28
Fisher Asset Management
Washington
$1.75B -$75.9M -464,904 -4%
Mitsubishi UFJ Asset Management
29
Mitsubishi UFJ Asset Management
Japan
$1.49B +$73.2M +448,743 +5%
Capital Research Global Investors
30
Capital Research Global Investors
California
$1.4B +$85.2M +521,841 +6%
Amundi
31
Amundi
France
$1.36B +$55.3M +339,103 +4%
PNC Financial Services Group
32
PNC Financial Services Group
Pennsylvania
$1.28B -$14.2M -86,718 -1%
Deutsche Bank
33
Deutsche Bank
Germany
$1.22B -$54.2M -331,807 -4%
Swiss National Bank
34
Swiss National Bank
Switzerland
$1.13B +$74.4M +455,700 +7%
Sanders Capital
35
Sanders Capital
Florida
$1.13B -$38.1M -233,243 -3%
California Public Employees Retirement System
36
California Public Employees Retirement System
California
$1.09B -$208M -1,276,570 -16%
Barclays
37
Barclays
United Kingdom
$1.05B +$130M +796,282 +14%
Cerity Partners
38
Cerity Partners
New York
$1.04B +$5.32M +32,605 +0.5%
Raymond James Financial
39
Raymond James Financial
Florida
$993M -$8.85M -54,246 -0.9%
Sumitomo Mitsui Trust Group
40
Sumitomo Mitsui Trust Group
Japan
$979M +$28.8M +176,482 +3%
Capital International Investors
41
Capital International Investors
California
$959M +$5.03M +30,844 +0.5%
AllianceBernstein
42
AllianceBernstein
Tennessee
$937M -$34.5M -211,467 -3%
HSBC Holdings
43
HSBC Holdings
United Kingdom
$915M -$51.8M -317,191 -5%
Lazard Asset Management
44
Lazard Asset Management
New York
$877M +$358M +2,195,560 +66%
Aristotle Capital Management
45
Aristotle Capital Management
California
$865M -$17.1M -105,005 -2%
Capital World Investors
46
Capital World Investors
California
$807M -$16.2M -99,505 -2%
Principal Financial Group
47
Principal Financial Group
Iowa
$804M -$14M -86,021 -2%
National Pension Service
48
National Pension Service
South Korea
$779M +$22M +135,050 +3%
GQG Partners
49
GQG Partners
Florida
$760M -$1.9M -11,640 -0.2%
Stifel Financial
50
Stifel Financial
Missouri
$744M +$9.59M +58,740 +1%
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PG Hedge Fund Activity: Q2 2025 in Review

3,955 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2025, worth a combined $259B — down 5.4% from $274B a quarter earlier.

Buyers outnumbered sellers: 168 funds opened new PG positions and 166 closed out — a net gain of 2 holders — while 1,588 added to existing stakes and 1,760 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $902M. The largest seller was Wellington Management Group, cutting an estimated $1.38B.

  • 3,955 institutional investors held Procter & Gamble (PG) as of Q2 2025, down from 4,013 in Q1 2025.
  • Funds reported $259B of Procter & Gamble stock for Q2 2025, down 5.4% quarter-over-quarter.
  • 168 funds opened new Procter & Gamble positions in Q2 2025 and 166 closed out, a net change of +2 holders.
  • The largest Procter & Gamble buyer in Q2 2025 was T. Rowe Price Associates, an estimated $902M added.
  • The largest Procter & Gamble seller in Q2 2025 was Wellington Management Group, an estimated $1.38B sold.

Based on aggregated 13F filings for Q2 2025.