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Procter & Gamble

3,955 hedge funds and large institutions have $259B invested in Procter & Gamble in 2025 Q2 according to their latest regulatory filings, with 168 funds opening new positions, 1,588 increasing their positions, 1,760 reducing their positions, and 166 closing their positions.

New
Increased
Maintained
Reduced
Closed

62% more call options, than puts

Call options by funds: $2.85B | Put options by funds: $1.75B

1% more first-time investments, than exits

New positions opened: 168 | Existing positions closed: 166

0.12% less ownership

Funds ownership: 68.66%68.53% (-0.12%)

10% less repeat investments, than reductions

Existing positions increased: 1,588 | Existing positions reduced: 1,760

1% less funds holding

Funds holding: 4,0133,955 (-58)

5% less capital invested

Capital invested by funds: $274B → $259B (-$14.7B)

37% less funds holding in top 10

Funds holding in top 10: 213134 (-79)

Holders
3,955
Holders Change
-58
Holders Change %
-1.45%
% of All Funds
52.07%
Holding in Top 10
134
Holding in Top 10 Change
-79
Holding in Top 10 Change %
-37.09%
% of All Funds
1.76%
New
168
Increased
1,588
Reduced
1,760
Closed
166
Calls
$2.85B
Puts
$1.75B
Net Calls
+$1.09B
Net Calls Change
-$53.5M
Name Holding Trade Value Shares
Change
Change in
Stake
1L
3901
10Elms LLP
Oklahoma
$31.9K
NWM
3902
Nova Wealth Management
Florida
$31.6K +$7.83K +48 +32%
GPFA
3903
Game Plan Financial Advisors
Ohio
$31.1K -$12.2K -75 -28%
WOC
3904
West Oak Capital
California
$30.6K +$409K +2,507 +15%
DF
3905
DecisionPoint Financial
Arizona
$30.1K -$23.3K -143 -43%
PCM
3906
Penserra Capital Management
California
$30K -$947K -5,801 -97%
HFS
3907
Horizon Financial Services
North Carolina
$29.8K +$2.12K +13 +7%
NWM
3908
Navigoe Wealth Management
California
$29K
SRCM
3909
Signature Resources Capital Management
California
$28.4K +$11.8K +72 +68%
T
3910
Tidemark
California
$23.6K -$114K -701 -83%
PP
3911
Pacifica Partners
Canada
$22.5K
LI
3912
Louisbourg Investments
New Brunswick, Canada
$21.8K +$22.4K +137 New
PW
3913
Pandora Wealth
Illinois
$20.1K +$4.57K +28 +29%
BFS
3914
Bare Financial Services
Pennsylvania
$19.6K +$17.5K +107 +669%
SHM
3915
Sagard Holdings Management
Ontario, Canada
$19.4K +$19.9K +122 New
BCM
3916
Berbice Capital Management
New York
$19.1K +$19.6K +120 New
CAIM
3917
Catherine Avery Investment Management
Florida
$17.4K
WCM
3918
Westend Capital Management
California
$17.2K
BHWM
3919
Bay Harbor Wealth Management
Maryland
$17K +$6.53K +40 +60%
APW
3920
Atlantic Private Wealth
North Carolina
$17K
EP
3921
Essential Partners
California
$16.7K +$17.1K +105 New
LWMI
3922
Legacy Wealth Management (Idaho)
Idaho
$16.1K -$5.06K -31 -23%
LIS
3923
Legacy Investment Solutions
Idaho
$16.1K +$16.5K +101 New
ACM
3924
Anfield Capital Management
California
$16.1K -$163 -1 -1%
LFA
3925
Legend Financial Advisors
Pennsylvania
$16K +$16.5K +101 New

PG Hedge Fund Activity: Q2 2025 in Review

3,955 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2025, worth a combined $259B — down 5.4% from $274B a quarter earlier.

Buyers outnumbered sellers: 168 funds opened new PG positions and 166 closed out — a net gain of 2 holders — while 1,588 added to existing stakes and 1,760 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $902M. The largest seller was Wellington Management Group, cutting an estimated $1.38B.

  • 3,955 institutional investors held Procter & Gamble (PG) as of Q2 2025, down from 4,013 in Q1 2025.
  • Funds reported $259B of Procter & Gamble stock for Q2 2025, down 5.4% quarter-over-quarter.
  • 168 funds opened new Procter & Gamble positions in Q2 2025 and 166 closed out, a net change of +2 holders.
  • The largest Procter & Gamble buyer in Q2 2025 was T. Rowe Price Associates, an estimated $902M added.
  • The largest Procter & Gamble seller in Q2 2025 was Wellington Management Group, an estimated $1.38B sold.

Based on aggregated 13F filings for Q2 2025.