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Procter & Gamble

3,978 hedge funds and large institutions have $229B invested in Procter & Gamble in 2025 Q4 according to their latest regulatory filings, with 380 funds opening new positions, 1,404 increasing their positions, 1,833 reducing their positions, and 192 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more call options, than puts

Call options by funds: $ | Put options by funds: $

more funds holding

Funds holding:

more ownership

Funds ownership:

5% less capital invested

Capital invested by funds: $240B → $229B (-$11.2B)

19% less funds holding in top 10

Funds holding in top 10: 10383 (-20)

23% less repeat investments, than reductions

Existing positions increased: 1,404 | Existing positions reduced: 1,833

Holders
3,978
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
83
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$2.13B
Puts
$1.84B
Net Calls
Net Calls Change

Top Sellers

1 -$655M
2 -$370M
3 -$356M
4
Holocene Advisors
Holocene Advisors
New York
-$333M
5
UBS Group
UBS Group
Switzerland
-$318M
Name Holding Trade Value Shares
Change
Change in
Stake
HFS
3751
Hughes Financial Services
Virginia
$165K
EF
3752
Entrust Financial
Pennsylvania
$165K
AWM
3753
Activest Wealth Management
Florida
$164K
GWSG
3754
GPS Wealth Strategies Group
Colorado
$163K
GFA
3755
Godfrey Financial Associates
New York
$162K
DFA
3756
DHJJ Financial Advisors
Illinois
$160K
HIA
3757
HFM Investment Advisors
New Jersey
$160K
MG
3758
MilWealth Group
Wisconsin
$160K
CFG
3759
CKW Financial Group
Hawaii
$159K
PWS
3760
Peterson Wealth Services
Utah
$158K
BFS
3761
Burkett Financial Services
South Carolina
$158K
FFO
3762
Fortitude Family Office
Arizona
$157K
ETS
3763
ESL Trust Services
New York
$156K
BHWM
3764
Beaird Harris Wealth Management
Texas
$154K
HC
3765
Hoese & Co
Minnesota
$150K
TWM
3766
Tripletail Wealth Management
Florida
$148K
CIC
3767
Concord Investment Counsel
California
$146K
FCT
3768
Family Capital Trust
Massachusetts
$144K
RS
3769
Rakuten Securities
Japan
$143K
ACA
3770
American Capital Advisory
Idaho
$142K
ISWM
3771
Intesa Sanpaolo Wealth Management
$141K
HPWM
3772
High Point Wealth Management
New Jersey
$140K
RFA
3773
Reyes Financial Architecture
California
$139K
HIMS
3774
Hager Investment Management Services
New Hampshire
$137K
QA
3775
Quattro Advisors
Pennsylvania
$136K