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Procter & Gamble

3,955 hedge funds and large institutions have $259B invested in Procter & Gamble in 2025 Q2 according to their latest regulatory filings, with 168 funds opening new positions, 1,588 increasing their positions, 1,760 reducing their positions, and 166 closing their positions.

New
Increased
Maintained
Reduced
Closed

62% more call options, than puts

Call options by funds: $2.85B | Put options by funds: $1.75B

1% more first-time investments, than exits

New positions opened: 168 | Existing positions closed: 166

0.12% less ownership

Funds ownership: 68.66%68.53% (-0.12%)

10% less repeat investments, than reductions

Existing positions increased: 1,588 | Existing positions reduced: 1,760

1% less funds holding

Funds holding: 4,0133,955 (-58)

5% less capital invested

Capital invested by funds: $274B → $259B (-$14.7B)

37% less funds holding in top 10

Funds holding in top 10: 213134 (-79)

Holders
3,955
Holders Change
-58
Holders Change %
-1.45%
% of All Funds
52.07%
Holding in Top 10
134
Holding in Top 10 Change
-79
Holding in Top 10 Change %
-37.09%
% of All Funds
1.76%
New
168
Increased
1,588
Reduced
1,760
Closed
166
Calls
$2.85B
Puts
$1.75B
Net Calls
+$1.09B
Net Calls Change
-$53.5M
Name Holding Trade Value Shares
Change
Change in
Stake
VAF
3601
Values Added Financial
District of Columbia
$242K +$248K +1,520 New
T
3602
TOBAM
France
$242K -$24.6K -151 -9%
DF
3603
Dunhill Financial
United Kingdom
$242K +$108K +661 +77%
LAM
3604
Lifestyle Asset Management
Texas
$242K +$54.5K +334 +28%
FCM
3605
Family Capital Management
Michigan
$241K +$247K +1,515 New
OFO
3606
OneAscent Family Office
Alabama
$241K -$231K -1,415 -48%
AIM
3607
AHL Investment Management
Florida
$240K
STCOSD
3608
Sageworth Trust Company of South Dakota
South Dakota
$240K
SDWMA
3609
Schneider Downs Wealth Management Advisors
Pennsylvania
$240K -$23.5K -144 -9%
AFP
3610
Alpha Financial Partners
Kentucky
$240K +$39.8K +244 +19%
EA
3611
Echo45 Advisors
California
$239K +$16.3K +100 +7%
VBA
3612
von Borstel & Associates
Oregon
$239K -$7.83K -48 -3%
IG
3613
Ithaka Group
Virginia
$239K
SCP
3614
Seizert Capital Partners
Michigan
$239K
BAM
3615
BOCHK Asset Management
Hong Kong
$239K +$81.6K +500 +50%
FYW
3616
Future You Wealth
New York
$238K -$2.61K -16 -1%
IFPG
3617
Intrepid Financial Planning Group
Indiana
$237K
CV
3618
Counterweight Ventures
North Carolina
$237K +$16.3K +100 +7%
FC
3619
Fusion Capital
South Carolina
$236K -$4.73K -29 -2%
TFG
3620
Tilson Financial Group
New Jersey
$236K +$3.75K +23 +2%
PF
3621
Prosperitas Financial
California
$235K +$26.8K +164 +12%
HNWA
3622
Henrickson Nauta Wealth Advisors
Michigan
$235K +$12.7K +78 +6%
GAA
3623
Global Assets Advisory
Florida
$235K -$27.7K -170 -10%
M
3624
MYeCFO
California
$235K
NLP
3625
Next Level Private
New York
$235K +$1.79K +11 +0.8%

PG Hedge Fund Activity: Q2 2025 in Review

3,955 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2025, worth a combined $259B — down 5.4% from $274B a quarter earlier.

Buyers outnumbered sellers: 168 funds opened new PG positions and 166 closed out — a net gain of 2 holders — while 1,588 added to existing stakes and 1,760 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $902M. The largest seller was Wellington Management Group, cutting an estimated $1.38B.

  • 3,955 institutional investors held Procter & Gamble (PG) as of Q2 2025, down from 4,013 in Q1 2025.
  • Funds reported $259B of Procter & Gamble stock for Q2 2025, down 5.4% quarter-over-quarter.
  • 168 funds opened new Procter & Gamble positions in Q2 2025 and 166 closed out, a net change of +2 holders.
  • The largest Procter & Gamble buyer in Q2 2025 was T. Rowe Price Associates, an estimated $902M added.
  • The largest Procter & Gamble seller in Q2 2025 was Wellington Management Group, an estimated $1.38B sold.

Based on aggregated 13F filings for Q2 2025.