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Procter & Gamble

4,013 hedge funds and large institutions have $274B invested in Procter & Gamble in 2025 Q1 according to their latest regulatory filings, with 202 funds opening new positions, 1,697 increasing their positions, 1,680 reducing their positions, and 127 closing their positions.

New
Increased
Maintained
Reduced
Closed

67% more call options, than puts

Call options by funds: $2.87B | Put options by funds: $1.72B

59% more first-time investments, than exits

New positions opened: 202 | Existing positions closed: 127

11% more funds holding in top 10

Funds holding in top 10: 192213 (+21)

1% more repeat investments, than reductions

Existing positions increased: 1,697 | Existing positions reduced: 1,680

0.73% more ownership

Funds ownership: 67.92%68.66% (+0.73%)

0% more capital invested

Capital invested by funds: $273B → $274B (+$1.36B)

0% more funds holding

Funds holding: 4,0034,013 (+10)

Holders
4,013
Holders Change
+10
Holders Change %
+0.25%
% of All Funds
53.8%
Holding in Top 10
213
Holding in Top 10 Change
+21
Holding in Top 10 Change %
+10.94%
% of All Funds
2.86%
New
202
Increased
1,697
Reduced
1,680
Closed
127
Calls
$2.87B
Puts
$1.72B
Net Calls
+$1.15B
Net Calls Change
+$528M
Name Holding Trade Value Shares
Change
Change in
Stake
WWC
3551
Waypoint Wealth Counsel
Georgia
$279K +$43.7K +261 +19%
CCM
3552
Crabel Capital Management
California
$279K +$7.2K +43 +3%
GCA
3553
Gallagher Capital Advisors
Texas
$279K +$1.68K +10 +0.6%
VBA
3554
von Borstel & Associates
Oregon
$279K +$7.2K +43 +3%
LF
3555
Lee Financial
Texas
$279K -$71.5K -427 -21%
SGI
3556
Swan Global Investments
Colorado
$278K +$274K +1,634 New
MC
3557
Matisse Capital
Oregon
$278K -$6.53K -39 -2%
SIM
3558
Sims Investment Management
Ohio
$278K +$162K +965 +145%
WMS
3559
Wealth Management Strategies
Pennsylvania
$278K +$837 +5 +0.3%
LWM
3560
Lodestone Wealth Management
Washington
$278K +$1.68K +10 +0.6%
SW
3561
SMART Wealth
Nebraska
$278K -$85.4K -510 -24%
MAM
3562
MWA Asset Management
Massachusetts
$278K
SSA
3563
South Street Advisors
New York
$277K -$167 -1 -0.1%
CFO
3564
Collective Family Office
Pennsylvania
$277K -$43.5K -260 -14%
CIS
3565
Custom Index Systems
New York
$277K -$168K -1,004 -38%
FPCG
3566
Forum Private Client Group
Indiana
$277K +$1.17K +7 +0.4%
CPW
3567
Crestmont Private Wealth
Texas
$276K +$27.1K +162 +11%
FCA
3568
Fortis Capital Advisors
Kansas
$276K +$272K +1,622 New
AWC
3569
Adamsbrown Wealth Consultants
Kansas
$276K -$24.1K -144 -8%
WP
3570
Wealthspan Partners
Iowa
$276K +$335 +2 +0.1%
MIAS
3571
Mason Investment Advisory Services
Virginia
$276K -$176K -1,048 -39%
CA
3572
CapWealth Advisors
Tennessee
$276K -$670 -4 -0.2%
VEA
3573
Virtus ETF Advisers
New York
$276K +$271K +1,618 New
AW
3574
Alaethes Wealth
Nevada
$275K +$2.85K +17 +1%
AWM
3575
AAF Wealth Management
Massachusetts
$274K +$26K +155 +11%

PG Hedge Fund Activity: Q1 2025 in Review

4,013 of the 7,459 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2025, worth a combined $274B — up 0.5% from $273B a quarter earlier.

Buyers outnumbered sellers: 202 funds opened new PG positions and 127 closed out — a net gain of 75 holders — while 1,697 added to existing stakes and 1,680 trimmed.

The largest buyer was Bank of America, adding an estimated $666M. The largest seller was Fisher Asset Management, cutting an estimated $1.22B.

  • 4,013 institutional investors held Procter & Gamble (PG) as of Q1 2025, up from 4,003 in Q4 2024.
  • Funds reported $274B of Procter & Gamble stock for Q1 2025, up 0.5% quarter-over-quarter.
  • 202 funds opened new Procter & Gamble positions in Q1 2025 and 127 closed out, a net change of +75 holders.
  • The largest Procter & Gamble buyer in Q1 2025 was Bank of America, an estimated $666M added.
  • The largest Procter & Gamble seller in Q1 2025 was Fisher Asset Management, an estimated $1.22B sold.

Based on aggregated 13F filings for Q1 2025.