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Procter & Gamble

3,955 hedge funds and large institutions have $259B invested in Procter & Gamble in 2025 Q2 according to their latest regulatory filings, with 168 funds opening new positions, 1,588 increasing their positions, 1,760 reducing their positions, and 166 closing their positions.

New
Increased
Maintained
Reduced
Closed

62% more call options, than puts

Call options by funds: $2.85B | Put options by funds: $1.75B

1% more first-time investments, than exits

New positions opened: 168 | Existing positions closed: 166

0.12% less ownership

Funds ownership: 68.66%68.53% (-0.12%)

10% less repeat investments, than reductions

Existing positions increased: 1,588 | Existing positions reduced: 1,760

1% less funds holding

Funds holding: 4,0133,955 (-58)

5% less capital invested

Capital invested by funds: $274B → $259B (-$14.7B)

37% less funds holding in top 10

Funds holding in top 10: 213134 (-79)

Holders
3,955
Holders Change
-58
Holders Change %
-1.45%
% of All Funds
52.07%
Holding in Top 10
134
Holding in Top 10 Change
-79
Holding in Top 10 Change %
-37.09%
% of All Funds
1.76%
New
168
Increased
1,588
Reduced
1,760
Closed
166
Calls
$2.85B
Puts
$1.75B
Net Calls
+$1.09B
Net Calls Change
-$53.5M
Name Holding Trade Value Shares
Change
Change in
Stake
RIS
3126
Richmond Investment Services
Wisconsin
$435K +$446K +2,732 New
AWA
3127
Adapt Wealth Advisors
Georgia
$435K
RTC
3128
Riverview Trust Company
Washington
$433K -$124K -760 -22%
MFC
3129
Morris Financial Concepts
South Carolina
$432K -$3.43K -21 -0.8%
VC
3130
Vicus Capital
Pennsylvania
$432K -$26.9K -165 -6%
LIA
3131
Lynx Investment Advisory
District of Columbia
$432K +$2.45K +15 +0.6%
NF
3132
Nikulski Financial
Iowa
$432K -$2.94K -18 -0.7%
NCTC
3133
New Covenant Trust Company
Indiana
$431K
TPW
3134
Talon Private Wealth
Florida
$431K +$75.7K +464 +21%
CNBOF
3135
City National Bank of Florida
Florida
$431K +$114K +700 +35%
WMWM
3136
Wilkins Miller Wealth Management
Alabama
$430K +$1.47K +9 +0.3%
EB
3137
Emprise Bank
Kansas
$430K -$8.49K -52 -2%
JCFM
3138
JBR Co Financial Management
Oklahoma
$430K
PAM
3139
Paradigm Asset Management
New York
$429K -$1.06M -6,500 -71%
VFP
3140
Verus Financial Partners
Virginia
$429K +$50.1K +307 +13%
MAM
3141
McLean Asset Management
Virginia
$428K +$12.4K +76 +3%
MIG
3142
McGuire Investment Group
Rhode Island
$428K
AHL
3143
Abel Hall LLC
Louisiana
$428K -$7.34K -45 -2%
RIP
3144
Reliant Investment Partners
North Carolina
$426K -$1.63K -10 -0.4%
SAM
3145
Sherman Asset Management
California
$426K -$163 -1 -0%
CWMS
3146
Cannon Wealth Management Services
North Carolina
$425K -$91.9K -563 -17%
SA
3147
SRH Advisors
Kansas
$424K +$653 +4 +0.2%
TFIPS
3148
Towarzystwo Funduszy Inwestycyjnych PZU SA
$424K +$27.7K +170 +7%
WIM
3149
Warwick Investment Management
Texas
$422K -$50.8K -311 -10%
BFA
3150
Brendel Financial Advisors
New Hampshire
$422K -$133K -817 -24%

PG Hedge Fund Activity: Q2 2025 in Review

3,955 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2025, worth a combined $259B — down 5.4% from $274B a quarter earlier.

Buyers outnumbered sellers: 168 funds opened new PG positions and 166 closed out — a net gain of 2 holders — while 1,588 added to existing stakes and 1,760 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $902M. The largest seller was Wellington Management Group, cutting an estimated $1.38B.

  • 3,955 institutional investors held Procter & Gamble (PG) as of Q2 2025, down from 4,013 in Q1 2025.
  • Funds reported $259B of Procter & Gamble stock for Q2 2025, down 5.4% quarter-over-quarter.
  • 168 funds opened new Procter & Gamble positions in Q2 2025 and 166 closed out, a net change of +2 holders.
  • The largest Procter & Gamble buyer in Q2 2025 was T. Rowe Price Associates, an estimated $902M added.
  • The largest Procter & Gamble seller in Q2 2025 was Wellington Management Group, an estimated $1.38B sold.

Based on aggregated 13F filings for Q2 2025.