PG icon

Procter & Gamble

3,980 hedge funds and large institutions have $229B invested in Procter & Gamble in 2025 Q4 according to their latest regulatory filings, with 381 funds opening new positions, 1,405 increasing their positions, 1,833 reducing their positions, and 192 closing their positions.

New
Increased
Maintained
Reduced
Closed

more first-time investments, than exits

New positions opened: | Existing positions closed:

more call options, than puts

Call options by funds: $ | Put options by funds: $

more funds holding

Funds holding:

more ownership

Funds ownership:

5% less capital invested

Capital invested by funds: $240B → $229B (-$11.2B)

19% less funds holding in top 10

Funds holding in top 10: 10383 (-20)

23% less repeat investments, than reductions

Existing positions increased: 1,405 | Existing positions reduced: 1,833

Holders
3,980
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
83
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$2.13B
Puts
$1.84B
Net Calls
Net Calls Change

Top Sellers

1 -$655M
2 -$370M
3 -$356M
4
Holocene Advisors
Holocene Advisors
New York
-$333M
5
UBS Group
UBS Group
Switzerland
-$318M
Name Holding Trade Value Shares
Change
Change in
Stake
AIA
3001
Armor Investment Advisors
North Carolina
$453K
JE
3002
JMAC Enterprises
Pennsylvania
$452K
EI
3003
Ellevest Inc
New York
$451K
SWM
3004
Scissortail Wealth Management
Oklahoma
$451K
BIA
3005
Bell Investment Advisors
California
$451K
SI
3006
Seeds Investor
New York
$451K
WF
3007
Whelan Financial
California
$449K
TC
3008
Trust Company
Kansas
$448K
BAM
3009
Blueshift Asset Management
New Jersey
$447K
PHWM
3010
Pine Harbor Wealth Management
Maryland
$447K
SC
3011
Summa Corp
Texas
$447K
GAM
3012
Gemmer Asset Management
California
$446K
ECAM
3013
East Coast Asset Management
Massachusetts
$445K
SL
3014
Savior LLC
Massachusetts
$445K
BI
3015
Bolthouse Investments
California
$444K
FC
3016
FCA Corp
Texas
$444K
TAM
3017
Titleist Asset Management
Texas
$443K
SFG
3018
SageGuard Financial Group
Tennessee
$443K
PW
3019
Potentia Wealth
California
$442K
WMP
3020
Wealth Management Partners
Arizona
$440K
BEW
3021
Burton Enright Welch
California
$440K
WRPWM
3022
Werba Rubin Papier Wealth Management
California
$439K
SGWP
3023
Sun Group Wealth Partners
California
$439K
NO
3024
Ninety One
South Africa
$438K
BHPW
3025
Beverly Hills Private Wealth
California
$437K