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Procter & Gamble

4,013 hedge funds and large institutions have $274B invested in Procter & Gamble in 2025 Q1 according to their latest regulatory filings, with 202 funds opening new positions, 1,697 increasing their positions, 1,680 reducing their positions, and 127 closing their positions.

New
Increased
Maintained
Reduced
Closed

67% more call options, than puts

Call options by funds: $2.87B | Put options by funds: $1.72B

59% more first-time investments, than exits

New positions opened: 202 | Existing positions closed: 127

11% more funds holding in top 10

Funds holding in top 10: 192213 (+21)

1% more repeat investments, than reductions

Existing positions increased: 1,697 | Existing positions reduced: 1,680

0.73% more ownership

Funds ownership: 67.92%68.66% (+0.73%)

0% more capital invested

Capital invested by funds: $273B → $274B (+$1.36B)

0% more funds holding

Funds holding: 4,0034,013 (+10)

Holders
4,013
Holders Change
+10
Holders Change %
+0.25%
% of All Funds
53.8%
Holding in Top 10
213
Holding in Top 10 Change
+21
Holding in Top 10 Change %
+10.94%
% of All Funds
2.86%
New
202
Increased
1,697
Reduced
1,680
Closed
127
Calls
$2.87B
Puts
$1.72B
Net Calls
+$1.15B
Net Calls Change
+$528M
Name Holding Trade Value Shares
Change
Change in
Stake
Citadel Advisors
251
Citadel Advisors
Florida
$75.9M -$14M -83,517 -16%
MML Investors Services
252
MML Investors Services
Massachusetts
$75.9M +$2.67M +15,971 +4%
TWC
253
TD Waterhouse Canada
Ontario, Canada
$75.6M -$8.36M -49,915 -10%
SLAM
254
Swiss Life Asset Management
$74M +$16.7M +99,921 +30%
OSAM
255
O'Shaughnessy Asset Management
Connecticut
$73.1M -$582K -3,473 -0.8%
JFL
256
Jarislowsky, Fraser Ltd
Quebec, Canada
$72.4M -$760K -4,536 -1%
JSSH
257
J. Safra Sarasin Holding
$72M +$624K +3,726 +0.9%
AAIS
258
ABN AMRO Investment Solutions
$69.1M -$8.08M -48,218 -11%
BTCPP
259
Border to Coast Pensions Partnership
United Kingdom
$69M
SA
260
Sanctuary Advisors
Indiana
$68.7M -$9.64M -57,536 -12%
QCM
261
QRG Capital Management
Illinois
$68.3M +$1.88M +11,231 +3%
QCM
262
Quantinno Capital Management
New York
$68.3M +$21.9M +130,888 +49%
BPCE
263
Bank Pictet & Cie (Europe)
Germany
$68.2M +$9.77M +58,323 +17%
FMI
264
Factory Mutual Insurance
Massachusetts
$67.7M
IMPI
265
Ilmarinen Mutual Pension Insurance
Finland
$67.7M +$18M +107,500 +37%
HCM
266
Hengehold Capital Management
Ohio
$67.7M +$3.4M +20,320 +5%
MSR
267
Main Street Research
Connecticut
$67.7M +$1.89M +11,269 +3%
LWCFA
268
Loring Wolcott & Coolidge Fiduciary Advisors
Massachusetts
$67.5M -$914K -5,459 -1%
BHC
269
Bowen Hanes & Co
Florida
$66.9M -$124K -742 -0.2%
URS
270
Utah Retirement Systems
Utah
$66.6M -$113K -674 -0.2%
CLGM
271
Capitolis Liquid Global Markets
New York
$66.4M -$83.2M -497,000 -56%
FCI
272
Financial Counselors Inc
Kansas
$66.2M +$3.24M +19,361 +5%
X
273
Xponance
Pennsylvania
$66M +$508K +3,033 +0.8%
SAM
274
Silvercrest Asset Management
New York
$65.4M -$1.78M -10,617 -3%
Jennison Associates
275
Jennison Associates
New York
$65.1M -$13.1M -78,344 -17%

PG Hedge Fund Activity: Q1 2025 in Review

4,013 of the 7,459 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2025, worth a combined $274B — up 0.5% from $273B a quarter earlier.

Buyers outnumbered sellers: 202 funds opened new PG positions and 127 closed out — a net gain of 75 holders — while 1,697 added to existing stakes and 1,680 trimmed.

The largest buyer was Bank of America, adding an estimated $666M. The largest seller was Fisher Asset Management, cutting an estimated $1.22B.

  • 4,013 institutional investors held Procter & Gamble (PG) as of Q1 2025, up from 4,003 in Q4 2024.
  • Funds reported $274B of Procter & Gamble stock for Q1 2025, up 0.5% quarter-over-quarter.
  • 202 funds opened new Procter & Gamble positions in Q1 2025 and 127 closed out, a net change of +75 holders.
  • The largest Procter & Gamble buyer in Q1 2025 was Bank of America, an estimated $666M added.
  • The largest Procter & Gamble seller in Q1 2025 was Fisher Asset Management, an estimated $1.22B sold.

Based on aggregated 13F filings for Q1 2025.