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Harley-Davidson

395 hedge funds and large institutions have $2.16B invested in Harley-Davidson in 2026 Q1 according to their latest regulatory filings, with 80 funds opening new positions, 136 increasing their positions, 92 reducing their positions, and 60 closing their positions.

New
Increased
Maintained
Reduced
Closed

100% more funds holding in top 10

Funds holding in top 10: 36 (+3)

48% more repeat investments, than reductions

Existing positions increased: 136 | Existing positions reduced: 92

33% more first-time investments, than exits

New positions opened: 80 | Existing positions closed: 60

3.73% more ownership

Funds ownership: 91.6%95.33% (+3.7%)

2% more funds holding

Funds holding: 386395 (+9)

3% less capital invested

Capital invested by funds: $2.22B → $2.16B (-$62.9M)

29% less call options, than puts

Call options by funds: $39.1M | Put options by funds: $55M

Holders
395
Holders Change
+9
Holders Change %
+2.33%
% of All Funds
4.86%
Holding in Top 10
6
Holding in Top 10 Change
+3
Holding in Top 10 Change %
+100%
% of All Funds
0.07%
New
80
Increased
136
Reduced
92
Closed
60
Calls
$39.1M
Puts
$55M
Net Calls
-$15.9M
Net Calls Change
-$21.9M
Name Holding Trade Value Shares
Change
Change in
Stake
ETC
201
Exchange Traded Concepts
Oklahoma
$265K +$257K +13,085 New
ECM
202
Evergreen Capital Management
Washington
$264K +$256K +13,060 New
BIG
203
Brooklyn Investment Group
New York
$263K +$255K +12,995 New
SLAM
204
Swiss Life Asset Management
$257K +$163K +8,316 New
Public Employees Retirement Association of Colorado
205
Public Employees Retirement Association of Colorado
Colorado
$252K
MG
206
Marex Group
$250K -$61.1K -3,119 -20%
BCM
207
Bayesian Capital Management
New York
$248K +$240K +12,251 New
SOW
208
State of Wyoming
Wyoming
$245K +$24.7K +1,259 +12%
PNC Financial Services Group
209
PNC Financial Services Group
Pennsylvania
$242K -$16.4K -835 -7%
SOADOR
210
State of Alaska Department of Revenue
Alaska
$237K
CCIA
211
Campbell & Co Investment Adviser
Maryland
$236K -$1.41M -71,968 -86%
Natixis Advisors
212
Natixis Advisors
Massachusetts
$230K +$223K +11,351 New
CPIG
213
Chicago Partners Investment Group
Illinois
$230K +$196K +10,016 New
Lido Advisors
214
Lido Advisors
California
$223K +$216K +11,029 New
HighTower Advisors
215
HighTower Advisors
Illinois
$223K +$216K +11,020 New
CT
216
Chicago Trust
Illinois
$222K +$215K +10,978 New
AI
217
Atria Investments
North Carolina
$219K +$212K +10,811 New
Cambridge Investment Research Advisors
218
Cambridge Investment Research Advisors
Iowa
$213K +$9.02K +460 +5%
Neuberger Berman Group
219
Neuberger Berman Group
New York
$207K +$200K +10,215 New
Federated Hermes
220
Federated Hermes
Pennsylvania
$193K -$2.88K -147 -2%
US Bancorp
221
US Bancorp
Minnesota
$190K -$43K -2,195 -19%
SAM
222
Securian Asset Management
Minnesota
$174K
Group One Trading
223
Group One Trading
Illinois
$147K +$10.5K +536 +8%
CA
224
CoreCap Advisors
Michigan
$143K -$19.9K -1,013 -13%
Ensign Peak Advisors
225
Ensign Peak Advisors
Utah
$141K

HOG Hedge Fund Activity: Q1 2026 in Review

395 of the 8,126 institutional investors tracked by Wall St. Rank reported a position in Harley-Davidson (HOG) for Q1 2026, worth a combined $2.16B — down 2.8% from $2.22B a quarter earlier.

Buyers outnumbered sellers: 80 funds opened new HOG positions and 60 closed out — a net gain of 20 holders — while 136 added to existing stakes and 92 trimmed.

The largest buyer was Gate City Capital Management, opening a new position worth an estimated $44.5M. The largest seller was Beutel, Goodman & Co, exiting entirely with an estimated $131M sold.

  • 395 institutional investors held Harley-Davidson (HOG) as of Q1 2026, up from 386 in Q4 2025.
  • Funds reported $2.16B of Harley-Davidson stock for Q1 2026, down 2.8% quarter-over-quarter.
  • 80 funds opened new Harley-Davidson positions in Q1 2026 and 60 closed out, a net change of +20 holders.
  • The largest Harley-Davidson buyer in Q1 2026 was Gate City Capital Management, an estimated $44.5M added.
  • The largest Harley-Davidson seller in Q1 2026 was Beutel, Goodman & Co, an estimated $131M sold.

Based on aggregated 13F filings for Q1 2026.