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Harley-Davidson

396 hedge funds and large institutions have $2.53B invested in Harley-Davidson in 2025 Q2 according to their latest regulatory filings, with 59 funds opening new positions, 123 increasing their positions, 142 reducing their positions, and 50 closing their positions.

New
Increased
Maintained
Reduced
Closed

18% more first-time investments, than exits

New positions opened: 59 | Existing positions closed: 50

2% more funds holding

Funds holding: 390396 (+6)

2.53% less ownership

Funds ownership: 90.64%88.11% (-2.5%)

11% less capital invested

Capital invested by funds: $2.85B → $2.53B (-$325M)

12% less call options, than puts

Call options by funds: $58M | Put options by funds: $65.9M

13% less repeat investments, than reductions

Existing positions increased: 123 | Existing positions reduced: 142

50% less funds holding in top 10

Funds holding in top 10: 21 (-1)

Holders
396
Holders Change
+6
Holders Change %
+1.54%
% of All Funds
5.21%
Holding in Top 10
1
Holding in Top 10 Change
-1
Holding in Top 10 Change %
-50%
% of All Funds
0.01%
New
59
Increased
123
Reduced
142
Closed
50
Calls
$58M
Puts
$65.9M
Net Calls
-$7.96M
Net Calls Change
+$25.7M
Name Holding Trade Value Shares
Change
Change in
Stake
HNW
351
High Note Wealth
Minnesota
$1.84K -$1.97K -83 -52%
GWSA
352
Global Wealth Strategies & Associates
Colorado
$1.65K
BBHC
353
Brown Brothers Harriman & Co
New York
$1.63K +$1.64K +69 New
EPW
354
Evergreen Private Wealth
Colorado
$1.6K +$1.61K +68 New
KG
355
Kilter Group
New York
$1.51K +$1.52K +64 New
CIA
356
Cape Investment Advisory
Georgia
$1.49K -$5.34K -225 -78%
RF
357
Rossby Financial
Florida
$1.46K +$1.47K +62 New
TWD
358
True Wealth Design
Ohio
$1.27K +$618 +26 +93%
PWA
359
Physician Wealth Advisors
Utah
$1.27K +$1.02K +43 +391%
PS
360
Principal Securities
Iowa
$1.23K -$13.5K -570 -92%
MPWT
361
MassMutual Private Wealth & Trust
Connecticut
$1.2K +$24 +1 +2%
GJIA
362
Glass Jacobson Investment Advisors
Maryland
$1.18K
SS
363
Sunbelt Securities
Texas
$1.15K
FFO
364
Fortitude Family Office
Arizona
$944 -$1.59K -67 -63%
BOJHT
365
Bank of Jackson Hole Trust
Wyoming
$944
CSB
366
City State Bank
Iowa
$944
DWM
367
Darwin Wealth Management
Florida
$873
GBT
368
Grove Bank & Trust
Florida
$826
AEPWM
369
Atlantic Edge Private Wealth Management
Florida
$779
TIM
370
Thompson Investment Management
Wisconsin
$779
AF
371
Advisornet Financial
Minnesota
$684
JFGIW
372
Johnson Financial Group Inc (Wisconsin)
Wisconsin
$567 +$570 +24 New
RAM
373
Riggs Asset Management
Pennsylvania
$507
TFM
374
TFC Financial Management
Massachusetts
$496
HI
375
Hoey Investments
Pennsylvania
$472

HOG Hedge Fund Activity: Q2 2025 in Review

396 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Harley-Davidson (HOG) for Q2 2025, worth a combined $2.53B — down 11% from $2.85B a quarter earlier.

Buyers outnumbered sellers: 59 funds opened new HOG positions and 50 closed out — a net gain of 9 holders — while 123 added to existing stakes and 142 trimmed.

The largest buyer was Donald Smith & Co, adding an estimated $50.1M. The largest seller was H. Partners Management, cutting an estimated $78.4M.

  • 396 institutional investors held Harley-Davidson (HOG) as of Q2 2025, up from 390 in Q1 2025.
  • Funds reported $2.53B of Harley-Davidson stock for Q2 2025, down 11% quarter-over-quarter.
  • 59 funds opened new Harley-Davidson positions in Q2 2025 and 50 closed out, a net change of +9 holders.
  • The largest Harley-Davidson buyer in Q2 2025 was Donald Smith & Co, an estimated $50.1M added.
  • The largest Harley-Davidson seller in Q2 2025 was H. Partners Management, an estimated $78.4M sold.

Based on aggregated 13F filings for Q2 2025.