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Direct Digital Holdings
DRCT
Market cap
$2.65M
Overview
Fund Trends
Analyst Outlook
Journalist POV
0.9999
USD
-0.0201
1.97%
At close
Updated
Mar 3, 4:00 PM EST
Pre-market
After hours
0.9700
-0.0299
2.99%
1D
5D
1M
3M
6M
YTD
1Y
5Y
10Y
1 day
-1.97%
5 days
-5.67%
1 month
-46.53%
3 months
-81.1%
6 months
-95.99%
Year to date
-67.95%
1 year
-97.96%
5 years
-99.39%
10 years
-99.39%
Upgrade to unlock
Positive
Neutral
Negative
Sentiment
3-Months
Positive
Neutral
100%
Negative
Positive
Neutral
Negative
Neutral
PRNewsWire
5 days ago
Orange 142 Expands Visit El Paso's Reach Through Targeted Digital Campaign
Multi-channel strategy delivers more than 3.6 million impressions across top U.S. markets AUSTIN, Texas, Feb. 26, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Holdings (Nasdaq: DRCT), and a leading digital marketing agency for mid-market brands and agencies, executed a targeted digital advertising campaign in partnership with Visit El Paso to reach meeting planners in highly competitive U.S. markets where destinations compete for meetings and events. As meeting planners evaluated destinations nationwide, Visit El Paso sought to increase visibility in competitive markets and strengthen consideration among planners assessing options for future events.
Neutral
PRNewsWire
19 days ago
Direct Digital Holdings Regains Compliance with Nasdaq Bid Price Requirement
HOUSTON, Feb. 12, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced that the Company has received formal notice from The Nasdaq Stock Market LLC ("Nasdaq") confirming that the Company has regained compliance with Nasdaq Listing Rule 5550(a)(2), which requires a minimum bid price of $1.00 per share, and otherwise satisfies all applicable criteria for continued listing on The Nasdaq Capital Market. Mark Walker, CEO of Direct Digital Holdings, commented, "Evidencing full compliance with the Nasdaq listing criteria represents an important step on our path forward and the continued execution on our strategic goals.
Neutral
PRNewsWire
21 days ago
Orange 142 and Pigeon Forge Department of Tourism Detail Early Case Study on AI-Driven Search
New webinar breaks down one of the industry's first tested geo frameworks for AI search AUSTIN, Texas and PIGEON FORGE, Tenn., Feb. 10, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Holdings (Nasdaq: DRCT) and a leading digital marketing agency for mid-market brands and agencies, in partnership with the 4As and the Pigeon Forge Department of Tourism, today announced an upcoming webinar on how a leading travel destination adapted its digital strategy to remain visible as consumer discovery shifts toward AI-driven search.
Neutral
PRNewsWire
26 days ago
Destinations International Names Orange 142's Cassandra Razzi to Social Impact Committee
Appointment builds on Orange 142's work helping destination organizations drive visitation, revenue, and community impact AUSTIN, Texas, Feb. 5, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a leading digital marketing agency and a division of Direct Digital Holdings (Nasdaq: DRCT), today announced that Cassandra Razzi, Senior Manager of Business Development, has been named to the 2026 Social Impact Committee of Destinations International (DI), the world's largest association for destination organizations and tourism professionals. The appointment reflects Orange 142's ongoing work with destination marketing organizations (DMOs) to expand reach, drive revenue, and support responsible tourism growth that strengthens local economies and communities.
Neutral
PRNewsWire
1 month ago
Orange 142 Wins Two 2025 MarCom Awards for Emerald Isle Realty Digital Campaign
Campaign delivered measurable impact across paid search and organic social AUSTIN, Texas, Jan. 26, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Holdings (Nasdaq: DRCT), and a leading digital marketing agency for mid-market brands and agencies, today announced Orange 142 has been recognized with two 2025 MarCom Awards for its work with Emerald Isle Realty, earning Gold for SEM Campaign ("One Line to Rule Them All") and Platinum for Organic Social Media Strategy ("Organic Impact"). The awards recognize a data-driven, full-funnel approach that delivered measurable growth across paid search and organic social.
Neutral
PRNewsWire
1 month ago
Orange 142 Launches Dedicated High-Compliance Practice for Regulated Industries
Energy, political, and governed consumer categories become first focus areas in a structured, transparency-driven solution AUSTIN, Texas, Jan. 14, 2026 /PRNewswire/ -- Orange 142, LLC ("Orange 142"), a division of Direct Digital Holdings (Nasdaq: DRCT), and a leading digital marketing agency for mid-market brands and agencies, today announced the launch of a dedicated high-compliance practice designed for advertisers operating in highly regulated industries. As scrutiny increases across sectors such as energy, political, and governed consumer products, mid-market marketers are seeking partners who can execute within complex regulatory frameworks, reduce compliance risk, and keep campaigns on track.
Neutral
PRNewsWire
1 month ago
Direct Digital Holdings Announces Reverse Stock Split
HOUSTON, Jan. 8, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced a 55-to-1 reverse stock split of all classes of its common stock. The Company expects the Class A common stock to begin trading on a split-adjusted basis on The Nasdaq Stock Market as of the commencement of trading on January 12, 2026.
Neutral
PRNewsWire
3 months ago
Direct Digital Holdings Regains Compliance with Nasdaq Stockholders' Equity Requirement
HOUSTON , Nov. 13, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced that it has received notice from the Listing Qualifications Department of The Nasdaq Stock Market notifying the Company that it has regained compliance with the minimum stockholders' equity requirement for continued listing on The Nasdaq Capital Market under Nasdaq Listing Rule 5550(b)(1), which requires listed companies to maintain stockholders' equity of at least $2,500,000. Additionally, the Nasdaq Hearings Panel has granted the Company an exception until January 30, 2026, to demonstrate compliance with the minimum bid price requirement for continued listing as set forth in Nasdaq Listing Rule 5550(a)(2), which requires the Company's Class A Common Stock to close at or above $1.00 per share for a minimum of 10 consecutive business days.
Neutral
Seeking Alpha
3 months ago
Direct Digital Holdings, Inc. (DRCT) Q3 2025 Earnings Call Transcript
Direct Digital Holdings, Inc. ( DRCT ) Q3 2025 Earnings Call November 6, 2025 5:00 PM EST Company Participants Walter Frank Mark Walker - CEO, Co-Founder & Chairman Diana Diaz - Corporate Secretary & CFO Conference Call Participants Daniel Kurnos - The Benchmark Company, LLC, Research Division Michael Kupinski - NOBLE Capital Markets, Inc., Research Division Presentation Operator Thank you for standing by. My name is Kayla, and I will be your conference operator today.
Negative
Zacks Investment Research
3 months ago
Direct Digital Holdings, Inc. (DRCT) Reports Q3 Loss, Misses Revenue Estimates
Direct Digital Holdings, Inc. (DRCT) came out with a quarterly loss of $0.24 per share versus the Zacks Consensus Estimate of a loss of $0.16. This compares to a loss of $0.71 per share a year ago.
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Fund Insights
Common Fund Bets
See what stocks and ETFs funds are collectively bullish/bearish on
Largest Fund Trades
Explore the largest stock and ETF buys and sells made by funds
High Conviction Trades
Discover high conviction trades that caused a significant change in a fund's stake in a stock
Fund Manager Portfolios
Gain insights from the world’s largest funds and super investors
Analyst Insights
Price Target Consensus
See what stocks research analysts are collectively bullish/bearish on
Latest Ratings Feed
Explore the latest ratings and price targets from the best equity research analysts
Equity Analyst Profiles
Browse analysts, their latest ratings and track record
Research Firm Profiles
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WSR Indexes
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Analyst Index
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