Diageo

DEO

Market cap $49.2B

Sin stocks continue to generate reliable cash flows and robust dividends, offering steady returns despite ethical debates.

The content builds on Seedlip's mission to redefine the modern drinking experience, showing that a drink is about flavor and style, proving that elevated, well-crafted cocktails can exist without compromise. NEW YORK, Jan. 9, 2026 /PRNewswire/ -- Today, Seedlip, the #1 bestselling and top trending brand in non-alcoholic spirits according to Drinks International 2026, has teamed up with American TV personality Dorinda Medley to motivate consumers to stay committed to their Dry January goals.

Alcohol consumption has been dropping sharply among younger generations, and that's a multidecade trend. Those same younger adult consumers are more active in financial markets and prediction markets than prior generations, which bodes well for Robinhood.

A Kenyan beer distribution firm has filed a case at Kenya's High Court seeking to block Diageo's $2.3 billion sale of its local subsidiary EABL to Japan's Asahi Holdings over pending litigation, a lawyer for the challenger said on Wednesday.

Diageo PLC (LSE:DGE) was upgraded on Tuesday after analysts argued the drinks group is finally confronting the strategic choices needed to revive growth, even if that means sacrificing some margin along the way. RBC Capital Markets lifted its rating to 'outperform', saying Diageo's future recovery hinges on re-energising its mainstream brands rather than leaning so heavily on premium and luxury spirits.

Bloomberg's 2026 Dividend Focus list highlights 14 ‘safer' stocks with free cash flow yields exceeding dividend yields, signaling potential buy opportunities. Top projected net gainers for 2026 include Marvell Technology (MRVL), Nike (NKE), and PT Telekom Indonesia (TLK), with analyst-estimated gains up to 37.98%. Four ‘IDEAL' stocks—Aviva, Sodexo, Danske Bank, and Western Midstream—offer dividends from $1,000 invested greater than their share price, meeting the dogcatcher ‘watch to buy' threshold.

Diageo plc remains a Hold as macro headwinds and weak spirits demand persist, despite Guinness emerging as a strong growth driver. Guinness, especially Guinness 0.0, is expanding its consumer base and driving higher frequency through pairing and cultural embedding. For DGEAF, North America continues to be the largest drag, with no signs of stabilization in spirits demand and persistent negative price/mix trends.

The deal gives East African Breweries an enterprise value of $4.8 billion, according to Diageo.

Johnnie Walker and Guinness maker Diageo has agreed to sell its 65% stake in East African Breweries to Japan's Asahi Holdings for $2.3 billion.

NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION IN WHOLE OR IN PART, DIRECTLY OR INDIRECTLY, IN, INTO OR FROM ANY JURISDICTION WHERE TO DO SO WOULD CONSTITUTE A VIOLATION OF THE RELEVANT LAWS OF SUCH JURISDICTION THIS ANNOUNCEMENT CONTAINS INSIDE INFORMATION FOR THE PURPOSES OF ARTICLE 7 OF THE MARKET ABUSE REGULATION (EU) 596/2014 AS IT FORMS PART OF UK DOMESTIC LAW BY VIRTUE OF THE EUROPEAN UNION (WITHDRAWAL) ACT 2018 ("MAR"), AND IS DISCLOSED IN ACCORDANCE WITH THE COMPANY'S OBLIGATIONS UNDER ARTICLE 17 OF MAR LONDON, UK / ACCESS Newswire / December 17, 2025 / Diageo enters into agreement to sell its shareholding inEast African Breweries plc ("EABL") to Asahi Group Holdings, Ltd ("Asahi") Announcement today of agreement by Diageo to sell to Asahi its 65% shareholding in EABL, and its shareholding in the Kenyan spirits business, UDVK. Disposals consistent with Diageo's strategy of appropriate and selective disposals of non-core assets, strengthening the balance sheet and supporting our previously shared commitment to de-lever.