Clorox

CLX

Market cap $13.2B

The ProShares S&P 500 Dividend Aristocrats ETF (NOBL) has underperformed the SPDR S&P 500 ETF (SPY) year-to-date, but November shows a reversal. Several Dividend Aristocrats, including CAH, CAT, CHRW, and ALB, have posted double-digit gains in 2025, while others lag behind. Dividend growth among Aristocrats averages 5.46% for 2025, with most constituents announcing increases, though growth is slightly below 2024 levels.

For investors, it's generally wise to buy and hold companies that continually raise their dividends. There are deals in energy, healthcare, consumer staples, and even the tech space.

The recent high-velocity sell-off may be a preview of what's to come this year or in 2026.

OAKLAND, Calif. , Nov. 20, 2025 /PRNewswire/ -- The Clorox Company (NYSE: CLX) today announced that Chief Financial Officer Luc Bellet will participate in a fireside chat at the Morgan Stanley Global Consumer & Retail Conference on Tuesday, Dec. 2, 2025, in New York City.

OAKLAND, Calif. , Nov. 18, 2025 /PRNewswire/ -- The Clorox Company (NYSE: CLX) announced today that its board of directors has declared a quarterly dividend of $1.24 per share on the company's common stock.

PepsiCo is a consumer staples giant and Dividend King. Clorox is an innovation-focused consumer staples company that's two years shy of becoming a Dividend King.

Holiday shoppers can claim a free Clorox Gift of Clean—including a 2-hour in-home cleaning service powered by Angi and a bundle of Clorox's most popular cleaning products—while supplies last. OAKLAND, Calif.

The Clorox Company (CLX) is rated "Hold" with a 12-month price target of $120, implying a 10% upside excluding dividends. CLX faces headwinds from ERP transition, declining sales, and margin pressure, but most negatives appear priced in, limiting further downside risk. Management expects ERP challenges to ease after FY2026, potentially unlocking innovation, cost optimization, and margin recovery for CLX.

The Brand's First-Ever Pop-Up Restaurant Proves that with Hidden Valley Ranch Seasoning, Big Kitchens Aren't Necessary to Cook Like a Pro OAKLAND, Calif. , Nov. 5, 2025 /PRNewswire/ -- Hidden Valley® Ranch, the brand known for delicious, versatile condiments and seasonings, is taking its craveworthy obsession to New York City with a one-of-a-kind pop-up restaurant, serving bold flavor from one of the Big Apple's tiny kitchens.

Clorox shares have dropped sharply this year, creating a solid entry point as operational headwinds appear priced in. Q1 earnings beat expectations. While the headline figures look bad on a year-over-year basis, there is a reasonable explanation for that. Clorox now offers a near 4.5% dividend yield, its highest in more than 25 years.