Innovator Laddered Allocation Power Buffer ETF
BUFF
134 hedge funds and large institutions have $601M invested in Innovator Laddered Allocation Power Buffer ETF in 2025 Q3 according to their latest regulatory filings, with 14 funds opening new positions, 57 increasing their positions, 45 reducing their positions, and 8 closing their positions.
75% more first-time investments, than exits
New positions opened: 14 | Existing positions closed: 8
27% more repeat investments, than reductions
Existing positions increased: 57 | Existing positions reduced: 45
13% more funds holding in top 10
Funds holding in top 10: 8 → 9 (+1)
8% more capital invested
Capital invested by funds: $558M → $601M (+$42.8M)
2% more funds holding
Funds holding: 131 → 134 (+3)
4.29% less ownership
Funds ownership: 79.04% → 74.76% (-4.3%)
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Mercer Global Advisors
Denver,
Colorado
|
+$43.9M |
| 2 |
Janney Montgomery Scott
Philadelphia,
Pennsylvania
|
+$15.3M |
| 3 |
Envestnet Asset Management
Chicago,
Illinois
|
+$11.6M |
| 4 |
Cetera Investment Advisers
Schaumburg,
Illinois
|
+$7.74M |
| 5 |
CWAF
Core Wealth Advisors (Florida)
Lakeland,
Florida
|
+$3.77M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
LPL Financial
San Diego,
California
|
-$51.3M |
| 2 |
Raymond James Financial
St Petersburg,
Florida
|
-$3.71M |
| 3 |
Jane Street
New York
|
-$3.15M |
| 4 |
BCM
Brookstone Capital Management
Wheaton,
Illinois
|
-$2.81M |
| 5 |
SAG
SageView Advisory Group
Newport Beach,
California
|
-$2.77M |
BUFF Hedge Fund Activity: Q3 2025 in Review
134 of the 7,640 institutional investors tracked by Wall St. Rank reported a position in Innovator Laddered Allocation Power Buffer ETF (BUFF) for Q3 2025, worth a combined $601M — up 7.7% from $558M a quarter earlier.
Buyers outnumbered sellers: 14 funds opened new BUFF positions and 8 closed out — a net gain of 6 holders — while 57 added to existing stakes and 45 trimmed.
The largest buyer was Mercer Global Advisors, opening a new position worth an estimated $43.9M. The largest seller was LPL Financial, cutting an estimated $51.3M.
- 134 institutional investors held Innovator Laddered Allocation Power Buffer ETF (BUFF) as of Q3 2025, up from 131 in Q2 2025.
- Funds reported $601M of Innovator Laddered Allocation Power Buffer ETF stock for Q3 2025, up 7.7% quarter-over-quarter.
- 14 funds opened new Innovator Laddered Allocation Power Buffer ETF positions in Q3 2025 and 8 closed out, a net change of +6 holders.
- The largest Innovator Laddered Allocation Power Buffer ETF buyer in Q3 2025 was Mercer Global Advisors, an estimated $43.9M added.
- The largest Innovator Laddered Allocation Power Buffer ETF seller in Q3 2025 was LPL Financial, an estimated $51.3M sold.
Based on aggregated 13F filings for Q3 2025.