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Innovator Laddered Allocation Power Buffer ETF
BUFF

151 hedge funds and large institutions have $584M invested in Innovator Laddered Allocation Power Buffer ETF in 2026 Q1 according to their latest regulatory filings, with 19 funds opening new positions, 60 increasing their positions, 50 reducing their positions, and 6 closing their positions.

New
Increased
Maintained
Reduced
Closed

217% more first-time investments, than exits

New positions opened: 19 | Existing positions closed: 6

50% more funds holding in top 10

Funds holding in top 10: 8 → 12 (+4)

20% more repeat investments, than reductions

Existing positions increased: 60 | Existing positions reduced: 50

8% more funds holding

Funds holding: 140 → 151 (+11)

6% more capital invested

Capital invested by funds: $552M → $584M (+$31.7M)

0.67% more ownership

Funds ownership: 74.31% → 74.98% (+0.67%)

Holders
151
Holders Change
+11
Holders Change %
+7.86%
% of All Funds
1.86%
Holding in Top 10
12
Holding in Top 10 Change
+4
Holding in Top 10 Change %
+50%
% of All Funds
0.15%
New
19
Increased
60
Reduced
50
Closed
6
Calls
–
Puts
–
Net Calls
–
Net Calls Change
–

Top Buyers

Rank Fund Capital Flow
1
Envestnet Asset Management
Envestnet Asset Management
Illinois
+$29.5M
2
LPL Financial
LPL Financial
California
+$18M
3
CWM
Collaborative Wealth Management
Florida
+$17.5M
4
CWMK
Caliber Wealth Management (Kansas)
Kansas
+$5.22M
5
BPA
Beacon Pointe Advisors
California
+$3.92M

Top Sellers

Rank Fund Capital Flow
1
Mercer Global Advisors
Mercer Global Advisors
Colorado
-$36.7M
2
Osaic Holdings
Osaic Holdings
Arizona
-$14.2M
3
AWM
Axxcess Wealth Management
California
-$2.25M
4
CIA
Concurrent Investment Advisors
Florida
-$1.55M
5
OMC
Old Mission Capital
Illinois
-$1.37M
Name Holding Trade Value Shares
Change 		Change in
Stake
PFS
76
Prospera Financial Services
Texas
$923K +$104K +2,071 +12%
SB
77
Strategic Blueprint
Georgia
$911K – – –
WWM
78
Western Wealth Management
Colorado
$909K +$149K +2,986 +19%
AC
79
Applied Capital
Arkansas
$880K +$361K +7,222 +68%
Susquehanna International Group
80
Susquehanna International Group
Pennsylvania
$838K +$347K +6,926 +69%
BFA
81
Beacon Financial Advisory
Ohio
$837K +$31.3K +626 +4%
MWM
82
Maripau Wealth Management
Indiana
$834K +$102K +2,035 +14%
Citadel Advisors
83
Citadel Advisors
Florida
$832K +$842K +16,830 New
OMC
84
Old Mission Capital
Illinois
$821K -$1.37M -27,476 -62%
IA
85
IFG Advisory
Georgia
$821K +$831K +16,612 New
TWM
86
Tradition Wealth Management
Minnesota
$812K +$822K +16,435 New
NMCM
87
Nicholson Meyer Capital Management
Missouri
$777K +$40.1K +801 +5%
BPW
88
BlueDoor Private Wealth
Massachusetts
$775K +$88.7K +1,772 +13%
AF
89
Advisornet Financial
Minnesota
$755K +$280K +5,590 +58%
BCI
90
Brinker Capital Investments
Pennsylvania
$703K +$96.8K +1,934 +16%
SA
91
Sovran Advisors
California
$662K -$17.9K -358 -3%
CTFG
92
Capstone Triton Financial Group
Oklahoma
$642K +$323K +6,457 +100%
SCA
93
Southern Capital Advisors
Tennessee
$605K -$650 -13 -0.1%
CFG
94
Chapman Financial Group
Hawaii
$599K +$30K +600 +5%
FFS
95
Founders Financial Securities
Maryland
$551K -$16.3K -326 -3%
IFG
96
Independent Financial Group
California
$532K -$354K -7,083 -40%
TF
97
Trek Financial
Arizona
$525K – – –
IIA
98
Integral Investment Advisors
California
$489K -$87K -1,739 -15%
NA
99
NewEdge Advisors
Louisiana
$486K +$79.6K +1,591 +19%
ARC
100
Advisor Resource Council
Texas
$463K -$830K -16,588 -64%
2 3
4
5 6

BUFF Hedge Fund Activity: Q1 2026 in Review

151 of the 8,127 institutional investors tracked by Wall St. Rank reported a position in Innovator Laddered Allocation Power Buffer ETF (BUFF) for Q1 2026, worth a combined $584M — up 5.7% from $552M a quarter earlier.

Buyers outnumbered sellers: 19 funds opened new BUFF positions and 6 closed out — a net gain of 13 holders — while 60 added to existing stakes and 50 trimmed.

The largest buyer was Envestnet Asset Management, adding an estimated $29.5M. The largest seller was Mercer Global Advisors, cutting an estimated $36.7M.

  • 151 institutional investors held Innovator Laddered Allocation Power Buffer ETF (BUFF) as of Q1 2026, up from 140 in Q4 2025.
  • Funds reported $584M of Innovator Laddered Allocation Power Buffer ETF stock for Q1 2026, up 5.7% quarter-over-quarter.
  • 19 funds opened new Innovator Laddered Allocation Power Buffer ETF positions in Q1 2026 and 6 closed out, a net change of +13 holders.
  • The largest Innovator Laddered Allocation Power Buffer ETF buyer in Q1 2026 was Envestnet Asset Management, an estimated $29.5M added.
  • The largest Innovator Laddered Allocation Power Buffer ETF seller in Q1 2026 was Mercer Global Advisors, an estimated $36.7M sold.

Based on aggregated 13F filings for Q1 2026.