We are live on ! Find out more
BUFF icon

Innovator Laddered Allocation Power Buffer ETF
BUFF

123 hedge funds and large institutions have $445M invested in Innovator Laddered Allocation Power Buffer ETF in 2025 Q1 according to their latest regulatory filings, with 18 funds opening new positions, 45 increasing their positions, 39 reducing their positions, and 9 closing their positions.

New
Increased
Maintained
Reduced
Closed

100% more first-time investments, than exits

New positions opened: 18 | Existing positions closed: 9

40% more funds holding in top 10

Funds holding in top 10: 5 → 7 (+2)

15% more repeat investments, than reductions

Existing positions increased: 45 | Existing positions reduced: 39

4% more funds holding

Funds holding: 118 → 123 (+5)

3% more capital invested

Capital invested by funds: $430M → $445M (+$15M)

0.44% more ownership

Funds ownership: 77.22% → 77.67% (+0.44%)

Holders
123
Holders Change
+5
Holders Change %
+4.24%
% of All Funds
1.65%
Holding in Top 10
7
Holding in Top 10 Change
+2
Holding in Top 10 Change %
+40%
% of All Funds
0.09%
New
18
Increased
45
Reduced
39
Closed
9
Calls
–
Puts
–
Net Calls
–
Net Calls Change
–

Top Buyers

Rank Fund Capital Flow
1
GF
GGM Financials
Ohio
+$22M
2
LI
LifeWealth Investments
Florida
+$15.9M
3
LPL Financial
LPL Financial
California
+$10.9M
4
Susquehanna International Group
Susquehanna International Group
Pennsylvania
+$5.21M
5
Osaic Holdings
Osaic Holdings
Arizona
+$4.06M

Top Sellers

Rank Fund Capital Flow
1
KWM
Kingsview Wealth Management
Oregon
-$49.1M
2
Janney Montgomery Scott
Janney Montgomery Scott
Pennsylvania
-$2.75M
3
Raymond James Financial
Raymond James Financial
Florida
-$2.51M
4
SAG
SageView Advisory Group
California
-$2.35M
5
OMC
Old Mission Capital
Illinois
-$2.26M
Name Holding Trade Value Shares
Change 		Change in
Stake
CW
26
Channel Wealth
California
$4.24M +$71.9K +1,594 +2%
VWA
27
Visionary Wealth Advisors
Illinois
$4.08M +$16K +355 +0.4%
GFP
28
Guardian Financial Partners
California
$4M -$160K -3,534 -4%
TC
29
TownSquare Capital
Utah
$3.99M +$605K +13,395 +17%
SA
30
Sovran Advisors
California
$3.96M -$1.37M -30,318 -25%
MML Investors Services
31
MML Investors Services
Massachusetts
$3.95M +$617K +13,675 +18%
SF
32
Seros Financial
Arizona
$3.26M +$292K +6,466 +10%
AWM
33
AE Wealth Management
Kansas
$2.91M +$2.96M +65,608 +16,568%
PF
34
PlanWiser Financial
Colorado
$2.84M +$2.89M +63,972 New
MFG
35
Merit Financial Group
Georgia
$2.79M +$2.86M +63,322 New
TC
36
Trilogy Capital
California
$2.74M +$2.81M +62,230 New
CW
37
CreativeOne Wealth
Kansas
$2.74M +$441K +9,780 +19%
AWS
38
Atria Wealth Solutions
New York
$2.69M +$707K +15,662 +35%
FFN
39
Focus Financial Network
Minnesota
$2.65M +$296K +6,558 +12%
IA
40
IFG Advisory
Georgia
$2.59M -$8.76K -194 -0.3%
GEA
41
Glen Eagle Advisors
New Jersey
$2.47M – – –
SEP
42
Southland Equity Partners
Missouri
$2.32M -$71.1K -1,575 -3%
FNWA
43
Financial Network Wealth Advisors
Utah
$2.21M +$325K +7,209 +17%
MAM
44
Milestone Asset Management
Pennsylvania
$2.17M +$11K +244 +0.5%
Wealth Enhancement Advisory Services
45
Wealth Enhancement Advisory Services
Minnesota
$2.09M -$277K -6,129 -11%
KAS
46
Kestra Advisory Services
Texas
$2.01M +$137K +3,031 +7%
DI
47
Diligent Investors
California
$1.89M -$25.7K -570 -1%
ACM
48
Andina Capital Management
Utah
$1.8M +$39.2K +869 +2%
JFG
49
JDM Financial Group
Texas
$1.8M +$13.7K +304 +0.8%
ASN
50
Advisory Services Network
Georgia
$1.77M -$194K -4,290 -10%
1
2
3 4 5

BUFF Hedge Fund Activity: Q1 2025 in Review

123 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in Innovator Laddered Allocation Power Buffer ETF (BUFF) for Q1 2025, worth a combined $445M — up 3.5% from $430M a quarter earlier.

Buyers outnumbered sellers: 18 funds opened new BUFF positions and 9 closed out — a net gain of 9 holders — while 45 added to existing stakes and 39 trimmed.

The largest buyer was GGM Financials, opening a new position worth an estimated $22M. The largest seller was Kingsview Wealth Management, cutting an estimated $49.1M.

  • 123 institutional investors held Innovator Laddered Allocation Power Buffer ETF (BUFF) as of Q1 2025, up from 118 in Q4 2024.
  • Funds reported $445M of Innovator Laddered Allocation Power Buffer ETF stock for Q1 2025, up 3.5% quarter-over-quarter.
  • 18 funds opened new Innovator Laddered Allocation Power Buffer ETF positions in Q1 2025 and 9 closed out, a net change of +9 holders.
  • The largest Innovator Laddered Allocation Power Buffer ETF buyer in Q1 2025 was GGM Financials, an estimated $22M added.
  • The largest Innovator Laddered Allocation Power Buffer ETF seller in Q1 2025 was Kingsview Wealth Management, an estimated $49.1M sold.

Based on aggregated 13F filings for Q1 2025.