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Booking.com

1,864 hedge funds and large institutions have $137B invested in Booking.com in 2025 Q1 according to their latest regulatory filings, with 157 funds opening new positions, 706 increasing their positions, 658 reducing their positions, and 134 closing their positions.

New
Increased
Maintained
Reduced
Closed

17% more first-time investments, than exits

New positions opened: 157 | Existing positions closed: 134

15.4% more ownership

Funds ownership: 2,251.94%2,267.33% (+15%)

15% more call options, than puts

Call options by funds: $8.12B | Put options by funds: $7.04B

7% more repeat investments, than reductions

Existing positions increased: 706 | Existing positions reduced: 658

0% less funds holding

Funds holding: 1,8671,864 (-3)

6% less funds holding in top 10

Funds holding in top 10: 9387 (-6)

8% less capital invested

Capital invested by funds: $148B → $137B (-$11.4B)

Holders
1,864
Holders Change
-3
Holders Change %
-0.16%
% of All Funds
24.99%
Holding in Top 10
87
Holding in Top 10 Change
-6
Holding in Top 10 Change %
-6.45%
% of All Funds
1.17%
New
157
Increased
706
Reduced
658
Closed
134
Calls
$8.12B
Puts
$7.04B
Net Calls
+$1.08B
Net Calls Change
-$121M
Name Holding Trade Value Shares
Change
Change in
Stake
PB
1676
Pinnacle Bancorp
Nebraska
$111K
AF
1677
Advisornet Financial
Minnesota
$106K +$4.78K +25 +5%
HCP
1678
Hexagon Capital Partners
Arkansas
$106K +$14.3K +75 +15%
TCM
1679
TruNorth Capital Management
Michigan
$106K +$110K +575 New
WF
1680
Wayfinding Financial
Washington
$105K +$110K +575 New
MHR
1681
Matthew Hamilton Rosenberg
$101K
TWD
1682
True Wealth Design
Ohio
$98.4K +$33.5K +175 +50%
UIA
1683
Ulland Investment Advisors
Minnesota
$97K
DIP
1684
DT Investment Partners
Pennsylvania
$96.7K
BAM
1685
Byrne Asset Management
New Jersey
$96.7K
RA
1686
Rise Advisors
New York
$92.1K +$95.6K +500 New
KFP
1687
Keener Financial Planning
Texas
$92K
FUBT
1688
First United Bank & Trust
Maryland
$87.5K
VNA
1689
Valley National Advisers
Pennsylvania
$84K +$52.6K +275 +157%
CCG
1690
Ceeto Capital Group
Florida
$83K -$71.7K -375 -45%
JWA
1691
JFS Wealth Advisors
Pennsylvania
$83K -$14.3K -75 -14%
HC
1692
Hara Capital
Washington
$82.9K -$86.1K -450 -50%
RF
1693
Rossby Financial
Florida
$82.3K +$81.3K +425 New
NS
1694
NBC Securities
Alabama
$82K +$86.1K +450 New
SC
1695
SouthState Corp
Florida
$78.5K +$76.5K +400 +1,600%
SO
1696
Sierra Ocean
California
$78.4K -$4.78K -25 -6%
BIA
1697
Bell Investment Advisors
California
$78.3K
TSMHT
1698
Thurston Springer Miller Herd & Titak
Indiana
$78.3K +$38.3K +200 +89%
GKIM
1699
GW&K Investment Management
Massachusetts
$78K +$4.78K +25 +6%
VC
1700
Vestor Capital
Illinois
$74K

BKNG Hedge Fund Activity: Q1 2025 in Review

1,864 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q1 2025, worth a combined $137B — down 7.7% from $148B a quarter earlier.

Buyers outnumbered sellers: 157 funds opened new BKNG positions and 134 closed out — a net gain of 23 holders — while 706 added to existing stakes and 658 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $754M. The largest seller was Fisher Asset Management, cutting an estimated $1.92B.

  • 1,864 institutional investors held Booking.com (BKNG) as of Q1 2025, down from 1,867 in Q4 2024.
  • Funds reported $137B of Booking.com stock for Q1 2025, down 7.7% quarter-over-quarter.
  • 157 funds opened new Booking.com positions in Q1 2025 and 134 closed out, a net change of +23 holders.
  • The largest Booking.com buyer in Q1 2025 was JP Morgan Chase, an estimated $754M added.
  • The largest Booking.com seller in Q1 2025 was Fisher Asset Management, an estimated $1.92B sold.

Based on aggregated 13F filings for Q1 2025.