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Booking.com

1,914 hedge funds and large institutions have $118B invested in Booking.com in 2026 Q1 according to their latest regulatory filings, with 161 funds opening new positions, 745 increasing their positions, 733 reducing their positions, and 235 closing their positions.

New
Increased
Maintained
Reduced
Closed

52% more call options, than puts

Call options by funds: $8.43B | Put options by funds: $5.53B

2% more repeat investments, than reductions

Existing positions increased: 745 | Existing positions reduced: 733

6% less funds holding

Funds holding: 2,0271,914 (-113)

8.56% less ownership

Funds ownership: 2,533.44%2,524.89% (-8.6%)

27% less capital invested

Capital invested by funds: $162B → $118B (-$43.6B)

30% less funds holding in top 10

Funds holding in top 10: 7452 (-22)

31% less first-time investments, than exits

New positions opened: 161 | Existing positions closed: 235

Holders
1,914
Holders Change
-113
Holders Change %
-5.57%
% of All Funds
23.42%
Holding in Top 10
52
Holding in Top 10 Change
-22
Holding in Top 10 Change %
-29.73%
% of All Funds
0.64%
New
161
Increased
745
Reduced
733
Closed
235
Calls
$8.43B
Puts
$5.53B
Net Calls
+$2.9B
Net Calls Change
-$581M
Name Holding Trade Value Shares
Change
Change in
Stake
S
1576
SimplyRich
California
$231K
BFA
1577
Beaumont Financial Advisors
Massachusetts
$227K +$9.2K +50 +4%
MAM
1578
McLean Asset Management
Virginia
$227K +$9.2K +50 +4%
BA
1579
Bridgewater Associates
Connecticut
$227K -$370M -2,011,850 -100%
CA
1580
CGN Advisors
Kansas
$227K -$13.8K -75 -5%
SAM
1581
Simplify Asset Management
Nevada
$227K -$13.8K -75 -5%
GD
1582
Grandfield & Dodd
New York
$227K
GA
1583
GSG Advisors
New Jersey
$227K +$23K +125 +10%
AIIMS
1584
Analyst IMS Investment Management Services
Israel
$227K
TWM
1585
Tradition Wealth Management
Minnesota
$224K +$9.2K +50 +4%
HFS
1586
Hopwood Financial Services
Virginia
$224K -$9.2K -50 -4%
QT
1587
Quantbot Technologies
New York
$223K -$1.8M -9,775 -88%
PPA
1588
Pacific Point Advisors
California
$223K -$4.6K -25 -2%
BB
1589
Bell Bank
North Dakota
$223K
MIM
1590
MTM Investment Management
South Carolina
$223K
CF
1591
Convergence Financial
Missouri
$223K -$64.4K -350 -21%
WH
1592
Willner & Heller
California
$221K +$239K +1,300 New
JIP
1593
Jaffetilchin Investment Partners
Florida
$220K -$4.6K -25 -2%
JSAM
1594
J. Safra Asset Management
New York
$220K +$5.68M +30,875 +1,764%
HPC
1595
HM Payson & Co
Maine
$219K -$73.6K -400 -24%
AL
1596
Aspiriant LLC
California
$219K -$78.2K -425 -25%
PA
1597
Perennial Advisors
New York
$219K -$46K -250 -16%
KPWM
1598
KDK Private Wealth Management
Texas
$219K -$4.6K -25 -2%
DMIC
1599
Dixon Mitchell Investment Counsel
British Columbia, Canada
$219K
EB
1600
Emprise Bank
Kansas
$219K

BKNG Hedge Fund Activity: Q1 2026 in Review

1,914 of the 8,172 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q1 2026, worth a combined $118B — down 27% from $162B a quarter earlier.

Sellers outnumbered buyers: 235 funds closed out of BKNG and 161 opened new positions — a net loss of 74 holders — while 733 trimmed existing stakes and 745 added.

The largest buyer was Bank of Nova Scotia, adding an estimated $3.75B. The largest seller was J. Stern & Co, cutting an estimated $13B.

  • 1,914 institutional investors held Booking.com (BKNG) as of Q1 2026, down from 2,027 in Q4 2025.
  • Funds reported $118B of Booking.com stock for Q1 2026, down 27% quarter-over-quarter.
  • 161 funds opened new Booking.com positions in Q1 2026 and 235 closed out, a net change of -74 holders.
  • The largest Booking.com buyer in Q1 2026 was Bank of Nova Scotia, an estimated $3.75B added.
  • The largest Booking.com seller in Q1 2026 was J. Stern & Co, an estimated $13B sold.

Based on aggregated 13F filings for Q1 2026.