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Booking.com

1,864 hedge funds and large institutions have $137B invested in Booking.com in 2025 Q1 according to their latest regulatory filings, with 157 funds opening new positions, 706 increasing their positions, 658 reducing their positions, and 134 closing their positions.

New
Increased
Maintained
Reduced
Closed

17% more first-time investments, than exits

New positions opened: 157 | Existing positions closed: 134

15.4% more ownership

Funds ownership: 2,251.94%2,267.33% (+15%)

15% more call options, than puts

Call options by funds: $8.12B | Put options by funds: $7.04B

7% more repeat investments, than reductions

Existing positions increased: 706 | Existing positions reduced: 658

0% less funds holding

Funds holding: 1,8671,864 (-3)

6% less funds holding in top 10

Funds holding in top 10: 9387 (-6)

8% less capital invested

Capital invested by funds: $148B → $137B (-$11.4B)

Holders
1,864
Holders Change
-3
Holders Change %
-0.16%
% of All Funds
24.99%
Holding in Top 10
87
Holding in Top 10 Change
-6
Holding in Top 10 Change %
-6.45%
% of All Funds
1.17%
New
157
Increased
706
Reduced
658
Closed
134
Calls
$8.12B
Puts
$7.04B
Net Calls
+$1.08B
Net Calls Change
-$121M
Name Holding Trade Value Shares
Change
Change in
Stake
ABC
1501
Associated Banc-Corp
Wisconsin
$281K
MCM
1502
MV Capital Management
Maryland
$276K -$19.1K -100 -6%
AAMA
1503
Advanced Asset Management Advisors
Ohio
$276K
CCM
1504
CAAS Capital Management
New York
$276K +$287K +1,500 New
TFA
1505
Toth Financial Advisory
Virginia
$276K +$287K +1,500 New
MWM
1506
Marietta Wealth Management
Georgia
$272K -$4.78K -25 -2%
LNB
1507
Ledyard National Bank
$272K
HFS
1508
Hopwood Financial Services
Virginia
$267K +$14.3K +75 +5%
RDWM
1509
Red Door Wealth Management
Tennessee
$267K -$28.7K -150 -9%
FSA
1510
Fort Sheridan Advisors
Illinois
$267K
SCM
1511
Schnieders Capital Management
California
$267K
VA
1512
Valmark Advisers
Ohio
$267K
ML
1513
McAdam LLC
Pennsylvania
$267K +$4.78K +25 +2%
FWTB
1514
First Western Trust Bank
Colorado
$267K +$14.3K +75 +5%
CAM
1515
Claret Asset Management
Quebec, Canada
$267K -$277K -1,450 Closed
UAML
1516
US Asset Management LLC
Pennsylvania
$267K
BWP
1517
Balboa Wealth Partners
Arizona
$263K -$43K -225 -14%
MWM
1518
MGB Wealth Management
Texas
$263K +$9.56K +50 +4%
SIA
1519
SeaBridge Investment Advisors
New Jersey
$263K
AWM
1520
Axxcess Wealth Management
California
$263K +$9.56K +50 +4%
RPWA
1521
Regent Peak Wealth Advisors
Georgia
$263K +$14.3K +75 +6%
JSW
1522
Journey Strategic Wealth
New Jersey
$263K +$52.6K +275 +24%
WAP
1523
Wealthcare Advisory Partners
Pennsylvania
$258K +$23.9K +125 +10%
WAM
1524
WNY Asset Management
New York
$258K +$9.56K +50 +4%
JFGIW
1525
Johnson Financial Group Inc (Wisconsin)
Wisconsin
$258K -$4.78K -25 -2%

BKNG Hedge Fund Activity: Q1 2025 in Review

1,864 of the 7,458 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q1 2025, worth a combined $137B — down 7.7% from $148B a quarter earlier.

Buyers outnumbered sellers: 157 funds opened new BKNG positions and 134 closed out — a net gain of 23 holders — while 706 added to existing stakes and 658 trimmed.

The largest buyer was JP Morgan Chase, adding an estimated $754M. The largest seller was Fisher Asset Management, cutting an estimated $1.92B.

  • 1,864 institutional investors held Booking.com (BKNG) as of Q1 2025, down from 1,867 in Q4 2024.
  • Funds reported $137B of Booking.com stock for Q1 2025, down 7.7% quarter-over-quarter.
  • 157 funds opened new Booking.com positions in Q1 2025 and 134 closed out, a net change of +23 holders.
  • The largest Booking.com buyer in Q1 2025 was JP Morgan Chase, an estimated $754M added.
  • The largest Booking.com seller in Q1 2025 was Fisher Asset Management, an estimated $1.92B sold.

Based on aggregated 13F filings for Q1 2025.