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Booking.com

1,914 hedge funds and large institutions have $118B invested in Booking.com in 2026 Q1 according to their latest regulatory filings, with 161 funds opening new positions, 745 increasing their positions, 733 reducing their positions, and 235 closing their positions.

New
Increased
Maintained
Reduced
Closed

52% more call options, than puts

Call options by funds: $8.43B | Put options by funds: $5.53B

2% more repeat investments, than reductions

Existing positions increased: 745 | Existing positions reduced: 733

6% less funds holding

Funds holding: 2,0271,914 (-113)

8.56% less ownership

Funds ownership: 2,533.44%2,524.89% (-8.6%)

27% less capital invested

Capital invested by funds: $162B → $118B (-$43.6B)

30% less funds holding in top 10

Funds holding in top 10: 7452 (-22)

31% less first-time investments, than exits

New positions opened: 161 | Existing positions closed: 235

Holders
1,914
Holders Change
-113
Holders Change %
-5.57%
% of All Funds
23.42%
Holding in Top 10
52
Holding in Top 10 Change
-22
Holding in Top 10 Change %
-29.73%
% of All Funds
0.64%
New
161
Increased
745
Reduced
733
Closed
235
Calls
$8.43B
Puts
$5.53B
Net Calls
+$2.9B
Net Calls Change
-$581M
Name Holding Trade Value Shares
Change
Change in
Stake
TGAM
1476
TBH Global Asset Management
Tennessee
$299K +$46K +250 +16%
NP
1477
Nilsine Partners
Colorado
$298K +$7.44M +40,425 +2,695%
CPCM
1478
Cardinal Point Capital Management
Ontario, Canada
$295K +$322K +1,750 New
AI
1479
Accredited Investors
Minnesota
$295K
FHC
1480
First Horizon Corporation
Tennessee
$295K +$32.2K +175 +11%
WP
1481
Westmount Partners
California
$291K -$4.6K -25 -1%
GWA
1482
Gratus Wealth Advisors
Virginia
$291K
5NPW
1483
55 North Private Wealth
Florida
$291K +$64.4K +350 +25%
CFM
1484
Catalyst Funds Management
Australia
$291K +$317K +1,725 New
GSWM
1485
Greenup Street Wealth Management
Michigan
$290K -$50.6K -275 -14%
DE
1486
Diversified Enterprises
Delaware
$287K +$7.51M +40,800 +2,400%
GWANC
1487
Guardian Wealth Advisors (North Carolina)
North Carolina
$286K -$32.2K -175 -9%
LA
1488
Lifeworks Advisors
Michigan
$286K +$36.8K +200 +13%
BWM
1489
BlackDiamond Wealth Management
New York
$286K -$120K -650 -28%
UB
1490
Umpqua Bank
Oregon
$286K -$23K -125 -7%
TF
1491
Tompkins Financial
New York
$286K
OWM
1492
OneAscent Wealth Management
Alabama
$286K +$110K +600 +55%
IIA
1493
ICW Investment Advisors
Arizona
$286K +$41.4K +225 +15%
CAM
1494
Clark Asset Management
New Hampshire
$283K +$96.6K +525 +46%
MAM
1495
Mainsail Asset Management
Alabama
$282K +$55.2K +300 +22%
CPWM
1496
Cypress Point Wealth Management
Texas
$282K +$308K +1,675 New
JWBC
1497
John W. Bristol & Co
New York
$282K -$340K -1,850 -52%
AA
1498
Acorns Advisers
California
$282K +$36.8K +200 +14%
HA
1499
Helium Advisors
Washington
$281K +$4.6K +25 +2%
PCP
1500
Proficio Capital Partners
Massachusetts
$278K +$4.6K +25 +2%

BKNG Hedge Fund Activity: Q1 2026 in Review

1,914 of the 8,172 institutional investors tracked by Wall St. Rank reported a position in Booking.com (BKNG) for Q1 2026, worth a combined $118B — down 27% from $162B a quarter earlier.

Sellers outnumbered buyers: 235 funds closed out of BKNG and 161 opened new positions — a net loss of 74 holders — while 733 trimmed existing stakes and 745 added.

The largest buyer was Bank of Nova Scotia, adding an estimated $3.75B. The largest seller was J. Stern & Co, cutting an estimated $13B.

  • 1,914 institutional investors held Booking.com (BKNG) as of Q1 2026, down from 2,027 in Q4 2025.
  • Funds reported $118B of Booking.com stock for Q1 2026, down 27% quarter-over-quarter.
  • 161 funds opened new Booking.com positions in Q1 2026 and 235 closed out, a net change of -74 holders.
  • The largest Booking.com buyer in Q1 2026 was Bank of Nova Scotia, an estimated $3.75B added.
  • The largest Booking.com seller in Q1 2026 was J. Stern & Co, an estimated $13B sold.

Based on aggregated 13F filings for Q1 2026.